Mobile Apps in the Netherlands

SKU ID : ML-OHMF2812 11538636

Publishing Date : 05-Dec-2017

No. of pages : 43

PRICE
350
1050


  • Mobile Apps in the Netherlands

    Summary

    Mobile Apps in the Netherlands industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

    Synopsis

    Essential resource for top-line data and analysis covering the Netherlands mobile apps market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

    Key Highlights

    The mobile applications market is valued using a bottom-up approach that takes into consideration the average number of user and/or accounts of a particular technology in a given year and the average monthly revenue per subscription (ARPS) during that same year. Non-recurring fees such as activation fees are not accounted for. Revenues are exclusive of VAT.

    The Dutch mobile apps market has generated total revenues of $3.2bn in 2017, representing a compound annual growth rate (CAGR) of 5.1% between 2013 and 2017.

    Market consumption volume increased with a CAGR of 10.3% between 2013 and 2017, to reach a total of 57 million applications in 2017.

    Increasing smartphone adoption and mobile internet penetration in the Netherlands induced demand for apps, as volumes grew at double-digit rates overall during period 2014-16. However, the value of the market has been shaped by fluctuations in terms of the monetization rate.

    Scope

    - Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the mobile apps market in the Netherlands
    - Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the mobile apps market in the Netherlands
    - Leading company profiles reveal details of key mobile apps market players’ global operations and financial performance
    - Add weight to presentations and pitches by understanding the future growth prospects of the Netherlands mobile apps market with five year forecasts by both value and volume

    Reasons to buy

    - What was the size of the Netherlands mobile apps market by value in 2017?
    - What will be the size of the Netherlands mobile apps market in 2022?
    - What factors are affecting the strength of competition in the Netherlands mobile apps market?
    - How has the market performed over the last five years?
    - What are the main segments that make up the Netherlands's mobile apps market?