Yogurt Market Size, Share, Growth, and Industry Analysis, by Type (Regular Yogurt, Fat-free Yogurt), by Application (Children Yogurt, Adult Yogurt, Old People Yogurt), and Regional Insights and Forecast to 2033

YOGURT MARKET OVERVIEW

The global yogurt market size was valued approximately USD 31.04 billion in 2024 and will touch USD 53.07 billion by 2033, growing at a compound annual growth rate (CAGR) of 6.14% from 2025 to 2033.

In the U.S. yogurt market (2025), total revenue is projected at $12.30 billion, growing at a 4.64 % CAGR through 2030 Dairy-based yogurt holds approximately 92.5 % of the market, while flavored yogurt accounts for around 52.1 %

Yogurt is a food made by fermenting milk or other dairy products. It is produced by fermenting lactose (the main sugar in milk) at a suitable temperature by specific probiotics (mainly lactic acid bacteria and bifidobacteria). During the fermentation process, lactose is converted into lactic acid, which gives yogurt a thick texture and sour taste.

KEY FINDINGS

• Market Size and Growth: Global Yogurt Market size was valued at USD 31.04 billion in 2024, expected to reach USD 53.07 billion by 2033, with a CAGR of 6.14% from 2024 to 2033.
• Key Market Driver: Rising health consciousness drives demand, with probiotic yogurt consumption increasing by 28% and low-fat yogurt by 34%.
• Major Market Restraint: Lactose intolerance affects purchasing decisions, with 65% of the global population experiencing lactose malabsorption and 24% reducing yogurt intake.
• Emerging Trends: Plant-based yogurt segment grows rapidly, with almond-based yogurt up 22% and coconut-based yogurt rising by 19% globally.
• Regional Leadership: Europe holds dominant market share at 39%, while Asia-Pacific accounts for 31% due to growing urbanization and health awareness.
• Competitive Landscape: Top five players control 47% market share; private label yogurt sales have surged by 18% in the past year.
• Market Segmentation: Flavored yogurt leads with 52% share, followed by plain yogurt at 35%; spoonable yogurt makes up 63% of sales.
• Recent Development: Innovation in protein-enriched yogurt has increased by 21%, with Greek yogurt product launches growing 26% year-over-year

COVID-19 IMPACT

“Changes In Demand And Shifts In Consumption Trends”

The pandemic has really changed the yogurt business. Everyone stays at home and doesn't go out much, so they pay more attention to eating nutritious and healthy food and want to improve their immunity. Yogurt, because it is good for the body and nutritious, is popular in some places. In addition, now everyone likes to buy yogurt at home, do not want to go out to buy, so that supermarkets, online ah, these places selling yogurt business is better. However, the epidemic has also brought some headaches, some places are not timely delivery, some yogurt factories have stopped work, and some logistics troubles, which makes it very difficult for some places to produce yogurt and deliver it to us. In addition, money is tight now, those cheap and delicious yogurt is more popular, expensive yogurt is not so easy to sell. In general, the epidemic has made people pay more attention to eating healthy, and has also promoted the trend of people buying things online and eating at home, and the yogurt industry has become more diverse.

LATEST TREND

”Health Awareness Drives Innovation And Diversification”

Now people pay more and more attention to healthy eating, yogurt this line has also followed the excitement, made a lot of new tricks. First of all, plant-based yogurt has become the new darling, like almond, coconut, oatmeal, these plants made yogurt, especially for those who drink milk diarrhea and vegetarian friends. There are those low-sugar, low-fat and high-protein healthy yogurt, in the market fire is not good, especially those who fitness, want to lose weight friends, love them both nutrition and not long meat. Coupled with the popularity of probiotics and functional foods, yogurt manufacturers have also begun to use their brains to launch yogurt that enhances immunity and is good for the gut. People now like natural and organic things, and those yogurt without sugar and artificial colors are slowly increasing. In general, the yogurt line is more and more close to everyone's personality needs, more and more nutritious and healthy, and more and more new tricks to meet everyone's taste.

YOGURT MARKET SEGMENTATION

By Type

Based on Type, the global market can be categorized into Regular Yogurt, Fat-free Yogurt.

• Regular Yogurt: Ordinary yogurt, which is the kind we usually drink, is made with milk or other dairy products, and there will be a little fat in it, depending on the type of raw milk (such as full fat, low fat or nonfat). It tastes thick, with a sour taste, because it retains the natural oils in the milk, so the taste is richer and smoother. This kind of yogurt is everywhere in the supermarket, and the nutrition is also very comprehensive, with protein, calcium, B vitamins, these good things, most people can eat.

• Fat-free Yogurt: Nonfat yogurt, which has all the oil removed from the milk, contains little or no fat (maybe a little fat per serving). It tastes similar to regular yogurt, but because it has less oil, it has a more refreshing taste. Many fitness or want to lose weight friends love to drink it, because of low calories, less fat, but the probiotics in yogurt, protein these good things for the body are still retained. Sometimes, to make it taste better, manufacturers add sweeteners to it.

By Application

Based on application, the global market can be categorized into Children Yogurt, Adult Yogurt, Old People Yogurt.

• Children Yogurt: This is a special yogurt for children, soft and sweet taste, nutrition is particularly full, can help children grow up quickly. Inside calcium ah, vitamin D ah, probiotics ah are particularly much, eating is particularly good for the body, can make the children's body stronger, not easy to get sick. Moreover, these yogurts are not too sweet, are flavored with natural things, children will not eat tooth decay. The packaging is also particularly cute, the children like to look at it, and some also bring small toys, and they are not willing to put down.

• Adult Yogurt: Adult yogurt is prepared for adults, protein is high, sugar and fat are very little, very suitable for adults who want to maintain health or fitness. There are also a lot of flavors and nutritional options, and you can find them if you want to boost your immunity, lose weight, or eat something good for your gut. Now everyone likes something healthy, so these yogurts are filled with plant-based ingredients, as well as natural sweeteners, vegetarians, lactose intolerant friends can also eat. Taste is also very much, in addition to the original, there are a variety of fruit flavor, want to eat what taste.

• Old People Yogurt: Elderly yogurt is specially prepared for grandparents, nutrition is especially for the needs of grandparents, eat the gut is healthier, bones are harder, the body is better. It is also calcium, vitamin D, probiotics in particular, eating bones, digestion, immunity are good. Moreover, these yogurts are relatively soft, the taste is relatively light, not too sweet, and there are no bad additives, grandparents will not be uncomfortable to eat. Some also add fiber, protein, and things that are good for the heart, so that grandparents live healthier and happier.

MARKET DYNAMICS

Market dynamics include driving and restraining factors, opportunities and challenges stating the market conditions.

Driving Factors

”Increased Awareness Of Healthy Eating”

These days, people are all about eating healthy. Yogurt, which is full of probiotics, calcium, protein, which are good for the body, has become a good partner in our daily diet. In particular, it can also help take care of our intestines and immunity, so many people like to take it as breakfast, snacks or after-dinner drinks. Especially young people and middle-aged and elderly people, now pay more attention to health, so yogurt is particularly popular and can be sold.

Restraining Factor

”High Sugar And High Calorie Issues Limit Market Expansion”

While yogurt is great for your body, it's a little confusing when it's high in sugar and calories. Nowadays, people like to be healthier, low sugar and low fat has become the new trend, and many old yogurts are not popular because of the sugar and calories, especially those who want to stay in shape and eat healthy. Although some brands try to reduce sugar or use natural sweetness, it can be difficult to taste good and healthy at the same time.

Opportunity

”Meeting Lactose Intolerance And Vegetarian Needs”

Now that more people are vegetarians, plant yogurt is also catching fire. Natural plant raw materials such as almonds, oats, and coconut have become the new partners of yogurt, not only lactose intolerant friends can be assured to eat, vegetarian lovers and environmental protection experts also like it. As a result, there are more types of yogurt, many brands have launched novel plant-based yogurt, and the market is becoming more dynamic.

Challenge

”Stringent Requirements Of Regulations And Food Safety Standards”

Nowadays, people are particularly concerned about the safety of what they eat, so many places are very close to the production and sales of yogurt, from the label to the additive, to the source of raw materials, must be understood. As a result, yogurt brands have to spend more time and care to ensure that they meet the requirements. While this can make the market more orderly, it also makes the cost of making yogurt higher and may affect the launch of some new products.

YOGURT MARKET REGIONAL INSIGHTS

• North America

The North American yogurt market has been steadily increasing because people want to eat healthier and more nutritious foods. Everyone cares about their health, so those with probiotics, high protein, low sugar or plant-based yogurts are more popular. Greek yogurt, in particular, sells particularly well because of its protein and good taste. What's more, now everyone likes those functional foods that are good for the stomach, enhance immunity, and help digestion, so yogurt with these ingredients is also more popular. Big names like Danone, Yoplait and Chobani, plus a variety of new launches, make the whole market very lively. However, there are worries in the market, such as high costs, plant-based yogurts competing for business, and unstable dairy prices. What's more, now that people like organic and clean labels, brands have to change and adapt to people's changing tastes.

• Europe

Europe is still the world's biggest producer of yogurt, which is a must-eat for many people in Europe. People here love traditional yogurts, such as the curbed, stirred, and kefir, as well as the new high-protein and plant-based yogurts. Countries like France, Germany, and the United Kingdom are the largest parts of the European yogurt market, and everyone can't live without yogurt every day. Now, people are paying more and more attention to the function and probiotic content of yogurt, and they are more concerned about gastrointestinal health. Low-fat, low-sugar, organic, healthy yogurts are becoming more popular, all because people prefer foods with clean, understandable ingredients. However, there are worries about the market, such as the price sensitivity of some people, especially in unstable economies, and the growing popularity of plant-based dairy products. In addition, the environmental protection of products and the ethical procurement of raw materials are also the focus to be considered when developing products here.

• Asia

The yogurt market in Asia is booming right now, and people are starting to eat healthier and understand the benefits of dairy. In the past, many places in Asia did not eat yogurt, but now that everyone has a lot of money, there are more people in the city, learn the Western way of eating, yogurt is more and more popular. Especially in China, India and Japan, yogurt is selling particularly well and people are willing to try new dairy products. People are more concerned about their health now, so flavored yogurt, probiotic-rich yogurt, and plant-based yogurt are very popular. Also, yogurt is becoming a regular snack and part of a healthy diet. However, there are also some small problems in the market here. For example, we are still sensitive to the price, especially friends from developing countries, and we prefer the taste of our hometown. Now that our Asian friends are also increasingly favoring vegetarian and lactose-free alternatives, non-dairy and plant-based yogurts are on the rise. It is expected that this market will continue to fire, and yogurt manufacturers will find ways to innovate to meet everyone's tastes and health needs.

KEY INDUSTRY PLAYERS

”Key Market Contributors Driving Yogurt's Progress and Expansion”

The yogurt industry is really competitive, a lot of domestic and foreign brands are competing for territory, a variety of yogurt is dazzling. Big brands like Danone and Yoplo, as well as Chobani and Miller, are particularly well known in North America and Europe for their wide range of yogurts, including traditional, Greek, low-fat, organic and good for you. Meanwhile, plant-based yogurts made with oats, almonds and coconuts are becoming increasingly popular, especially among those who are health-conscious and vegetarian. Some small brands and local brands are also trying to find a way, they specialize in local tastes, novel flavors, and probiotic-rich yogurt, to attract people. Price is also a big concern, and now everyone wants healthy and inexpensive yogurt, so these brands are trying to get the price and quality right. What's more, the trend towards yogurts made with clean, sustainable and ethically sourced ingredients is driving the market. What's more, now everyone likes to choose what to eat according to their own physical conditions, and yogurt that is good for the body, such as helping digestion, enhancing immunity, and high protein, is also becoming more and more popular. Overall, the yogurt industry is really competitive, everyone is looking for ways to innovate, and the products are getting healthier and more diverse.

List of Top Yogurt Companies

• Danone
• Unternehmensgruppe Theo Müller
• Mengniu Dairy
• Yili
• General Mills

REPORT COVERAGE

The study encompasses a comprehensive SWOT analysis and provides insights into future developments within the market. It examines various factors that contribute to the growth of the market, exploring a wide range of market categories and potential applications that may impact its trajectory in the coming years. The analysis takes into account both current trends and historical turning points, providing a holistic understanding of the market's components and identifying potential areas for growth.

From 2024 to 2033, the yogurt industry will grow in popularity. Now, everyone loves that plant-based, lactose-free yogurt, which is great for the body. While traditional milk yogurts are still popular, plant-based yogurts fortified with probiotics are also gaining popularity because they are especially good for the body, especially the stomach. Various brands have also caught up with the trend, are doing that kind of clean, natural and healthy yogurt, so that everyone can eat at ease. In general, this market ah, both old flavor and new, but are designed to make everyone healthier. Although the competition is quite fierce and the price has to be considered, on the whole, it is still developing in a good direction.

Frequently Asked Questions