Sheep Market Overview
The Sheep Market size was valued at USD 6.88 million in 2024 and is expected to reach USD 9.21 million by 2033, growing at a CAGR of 3.71% from 2025 to 2033.
The global sheep market is driven by increasing demand for meat, wool, and dairy products. As of 2024, the global sheep population surpassed 1.26 billion heads, with China accounting for over 144 million, followed by India with 75 million.
Australia, a major exporter, maintains a sheep population of 65 million. The market is divided primarily into meat, wool, and dairy production, with meat accounting for nearly 53% of commercial value in livestock trade by volume. In 2023, over 580 million sheep were slaughtered worldwide for meat, with lamb comprising 62% of that volume.
Wool output exceeded 1.3 million metric tons, driven by Merino breeds. Dairy production, although smaller in volume, showed expansion in Mediterranean and Middle Eastern regions, with over 10.5 million tons of sheep milk produced globally. The rise in organic and grass-fed lamb demand across North America and Europe also contributed to diversified market dynamics.
Key Findings
DRIVER: Growing global demand for high-protein meat alternatives and wool in the textile industry.
COUNTRY/REGION: China leads global production with over 144 million sheep and the highest meat consumption.
SEGMENT: Meat sheep dominate with 53% of market share based on output volume.
Sheep Market Trends
In 2024, global consumption of lamb and mutton reached 17.8 million metric tons, with a sharp rise in Asia-Pacific. China consumed over 8.9 million metric tons, while the Middle East imported 2.6 million tons, particularly from Australia and New Zealand. The trend toward organic and halal-certified meat has reshaped global demand. In Europe, over 72,000 farms switched to pasture-raised lamb production to meet this rising demand. Wool production is undergoing transformation with a 12% increase in organic wool output. Australia exported over 330,000 metric tons of raw wool in 2024, while New Zealand produced 148,000 metric tons. Brands increasingly prioritize traceable and certified wool, with over 950 certifications issued in 2023 alone. In the dairy segment, countries like Greece, Turkey, and Syria led sheep milk production, together accounting for 58% of global output. Innovations in dairy-based probiotic products fueled an 11% rise in exports. With sustainability gaining attention, rotational grazing practices were adopted by over 430,000 farms globally. Technology adoption also influenced the market, as over 180,000 farms integrated electronic identification systems to improve breeding and health tracking. Smart wearable sensors helped reduce lamb mortality rates by 17% through real-time monitoring. This shift has reshaped farming efficiency, particularly in New Zealand, where sheep-to-human ratios remain the highest at 5.3:1.
Sheep Market Dynamics
The sheep market operates under a complex set of dynamics shaped by rising global meat consumption, demand for sustainable wool, and expanding dairy applications. In 2024, over 580 million sheep were slaughtered globally, with 17.8 million metric tons of meat consumed. Wool demand surged due to sustainability trends, with 1.3 million metric tons produced globally. However, market growth is hindered by rising feed costs, pasture degradation, and biosecurity concerns such as foot-and-mouth outbreaks, affecting over 6.1 million sheep. Market opportunities lie in organic certifications, with over 42,000 farms transitioning globally. Challenges include disease outbreaks and fluctuating environmental conditions impacting productivity.
DRIVER
Rising global demand for high-protein meat and sustainable textile materials
The sheep market continues to grow due to the increasing preference for lean protein sources and eco-friendly textiles. In 2024, more than 580 million sheep were slaughtered globally, contributing to 17.8 million metric tons of meat. Simultaneously, the wool segment remains robust, with Australia, New Zealand, and China contributing over 75% of global wool exports. The rising demand for Merino wool, favored for its fineness and thermal insulation, has encouraged farmers to expand herds by over 4% year-on-year. Governments in Australia and South Africa invested $260 million in sheep breeding programs to improve fleece quality and animal health.
RESTRAINT
Fluctuating feed costs and pasture degradation
Feed cost volatility is a significant barrier in sheep farming. In 2024, global corn prices rose by 9%, impacting feedlot operations. Overgrazing and land degradation have also reduced usable pasture, especially in arid zones across Africa and Asia. Approximately 23 million hectares of pastureland were reported as moderately degraded in 2023, forcing producers to invest in supplementary feed, which raised input costs by 12%. Additionally, recurring droughts in parts of Australia and Sub-Saharan Africa have reduced lambing rates by 6% year-over-year.
OPPORTUNITY
Growth in organic and grass-fed sheep farming
Health-conscious consumers have increased demand for organic meat and dairy. In 2024, organic sheep meat sales grew by 14%, with the U.S. and Germany as key consumers. Over 42,000 farms worldwide converted to certified organic sheep production. Grass-fed certification expanded by 19%, enabling producers to access premium segments. Retail chains reported that grass-fed lamb occupied 36% of shelf space in high-end meat sections. In parallel, wool producers offering eco-certified fleece reported a 16% increase in exports to European markets.
CHALLENGE
Disease outbreaks and biosecurity risks
Sheep markets face challenges related to disease management. Foot-and-mouth disease affected over 6.1 million sheep globally in 2024. Quarantine enforcement measures were implemented in 48 countries, delaying exports by 8–10 weeks. The spread of bluetongue virus in parts of Europe led to the culling of 2.3 million sheep. These outbreaks triggered temporary trade restrictions and financial losses exceeding $580 million globally. Enhanced vaccination campaigns and genetic screening programs were launched across 65 nations to improve resilience.
Sheep Market Segmentation
The global sheep market is segmented by type and application, reflecting consumption and production patterns. By type, meat sheep account for 53%, driven by demand in Asia-Pacific and the Middle East. Wool sheep contribute 28%, primarily from Australia and New Zealand, while dairy sheep represent 19%, with 10.5 million metric tons of milk produced. By application, meat production dominates with nearly 580 million sheep processed annually. Dairy applications are strong in Europe and the Mediterranean, with 80% of sheep milk used for cheese. Wool applications are rising in eco-friendly textile industries, especially in Europe and East Asia.
By Type
- Wool Sheep: Representing 28% of the global herd, wool sheep are primarily raised in Australia, New Zealand, and South Africa. In 2024, Merino sheep accounted for 62% of the wool segment. Over 1.3 million metric tons of wool were produced globally, with 63% used in the apparel industry and 22% in industrial applications such as insulation.
- Meat Sheep: Comprising 53% of total sheep, meat breeds such as Dorper and Suffolk dominate this segment. In 2024, over 580 million sheep were slaughtered globally, yielding 17.8 million metric tons of lamb and mutton. Countries like China, Australia, and Brazil led meat exports.
- Dairy Sheep: This niche segment accounts for 19% of global sheep. In 2024, dairy breeds like Awassi and East Friesian produced over 10.5 million metric tons of milk. The Mediterranean region consumed 58% of sheep milk, with an increasing shift toward cheese and yogurt production.
By Application
- Meat Production: Meat accounted for 53% of total commercial output in 2024. Asia-Pacific led with 48% of meat consumption, followed by the Middle East at 21%. Halal-certified lamb contributed 39% to meat exports from Australia.
- Dairy Products: Dairy applications contributed 19% of total market share. Over 80% of sheep milk was used for cheese production, particularly feta and Roquefort. The EU processed 6.2 million metric tons in 2024 alone.
- Wool Production: Wool remained vital, comprising 28% of market share. Australia and New Zealand produced a combined 478,000 metric tons in 2024. More than 50 countries imported certified wool for apparel and technical uses.
Regional Outlook for the Sheep Market
The sheep market shows robust performance across regions. Asia-Pacific leads with 586 million sheep, mainly in China and India, consuming 48% of global sheep meat. Europe maintains 86 million head, with high dairy output and extensive wool exports. North America houses 6.3 million sheep, with growing demand for organic and grass-fed lamb. Middle East & Africa hold 234 million sheep, heavily reliant on imports, consuming over 2.6 million metric tons of meat annually. The regional landscape reflects cultural preferences, climatic adaptation, and governmental subsidies influencing sheep production and export dynamics.
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North America
North America accounted for 6.3 million head of sheep in 2024. The U.S. represented 5.2 million, with an emphasis on lamb meat and niche dairy operations. Organic lamb grew by 13% in major retail chains. Canada focused on dual-purpose breeds and local wool processing.
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Europe
Europe held 86 million head of sheep. The UK, France, Spain, and Greece led production. In 2024, the EU processed 6.2 million metric tons of sheep milk, and 74,000 metric tons of wool. Subsidies under the EU CAP program supported over 420,000 sheep farms.
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Asia-Pacific
Asia-Pacific dominated with 586 million sheep, with China leading at 144 million. India and Pakistan followed with 75 million and 32 million respectively. The region consumed 48% of global sheep meat in 2024, driven by cultural and dietary preferences.
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Middle East & Africa
Middle East & Africa reported 234 million sheep. Sudan, Ethiopia, and Nigeria accounted for 62% of the total. Sheep meat contributed 38% to protein intake in the Middle East. The region imported 2.6 million metric tons of lamb and mutton, primarily from Australia and New Zealand.
List of Top Sheep Companies
- Australian Wool Innovation (Australia)
- JBS S.A. (Brazil)
- NZ Merino Company (New Zealand)
- Shepherd’s Pride (UK)
- Landcorp Farming Ltd. (New Zealand)
- Thomas Foods International (Australia)
- D’Artagnan (USA)
- Superior Farms (USA)
- Cargill, Inc. (USA)
- Pivetti Meats (Italy)
JBS S.A.: led global meat exports with over 700,000 metric tons of lamb and mutton shipped in 2024.
Australian Wool Innovation: accounted for 33% of certified wool exports globally, supplying 160,000 metric tons to more than 50 countries.
Investment Analysis and Opportunities
In 2024, investments in the sheep market surged, particularly in sustainable agriculture and digital livestock management. Governments in Australia, New Zealand, and the United States collectively allocated over $520 million in subsidies for pasture regeneration and smart grazing infrastructure. These investments supported over 85,000 farms in upgrading fencing systems, water management, and animal tracking technologies. Private investments also grew significantly. In Europe, venture capital funding for sheep dairy startups exceeded $78 million, fueling innovation in probiotic-rich yogurts and specialty cheeses. Similarly, New Zealand-based firms invested $46 million in upgrading shearing technologies and export infrastructure, targeting the certified wool segment. Opportunities are expanding in precision livestock farming. In 2023, over 60,000 farms adopted GPS-enabled sheep collars and health monitoring sensors. These tools reduced lamb mortality by 11% and improved herd productivity by 14%. Meanwhile, in the Middle East, $150 million was invested in vertical sheep farms to combat arid climate constraints, boosting lamb yield by 22%. Global trade liberalization also presents new opportunities. In 2024, new bilateral trade agreements between Australia and Southeast Asian nations reduced tariffs by 12%, facilitating access to high-demand halal meat markets. Furthermore, public-private partnerships in Sub-Saharan Africa have attracted $88 million for modernizing local sheep meat processing units.
New Product Development
New product innovations in 2023–2024 have significantly diversified the sheep market. In the meat segment, vacuum-sealed ready-to-cook lamb packs saw a 21% sales increase in urban supermarkets across North America and Europe. Companies such as Superior Farms and Thomas Foods launched over 40 new SKU variants including Mediterranean-spiced lamb and grass-fed gourmet cuts. In wool, biodegradable wool-insulated packaging became a sustainable alternative to styrofoam and plastic. Startups in France and Germany collectively shipped over 3.5 million units of wool-based packaging in 2024, with expansion into pharmaceutical cold-chain logistics. Concurrently, Australian Wool Innovation introduced a washable Merino blend for activewear, which sold over 1.2 million units in its first quarter. Sheep dairy products also experienced innovation. Greek and Turkish producers introduced lactose-free sheep yogurts, capturing 13% of the lactose-intolerant dairy market in Europe. Over 300 new SKUs of sheep milk-based cheese were launched globally, with feta and pecorino driving the largest share. Digital traceability tools entered the market as a growing number of producers integrated QR-coded meat and wool tags. Over 18,000 retailers now offer consumers real-time access to origin and animal welfare data, further promoting transparency and ethical sourcing.
Five Recent Developments
- JBS S.A. expanded its lamb processing plant in Uruguay, increasing capacity by 28%, enabling export of 230,000 metric tons annually.
- Australian Wool Innovation launched a blockchain-enabled wool traceability platform, with 62 exporters onboarding in 2024.
- Superior Farms (USA) introduced automated lamb feeding systems across 17 facilities, improving growth rates by 12%.
- Landcorp Farming Ltd. (New Zealand) started exporting ultra-premium sheep milk to South Korea, with over 2,000 tons shipped in 2023.
- Thomas Foods International unveiled halal-certified marinated lamb products, boosting its Middle East revenue stream by 31%.
Report Coverage of Sheep Market
This comprehensive report covers global dynamics shaping the sheep market in 2024. The report spans production, trade, consumption, segmentation by breed type and end-use, and regional analysis across North America, Europe, Asia-Pacific, and Middle East & Africa. It profiles 10 major players accounting for a dominant share of the wool, meat, and dairy supply chains. Detailed segmentation explores the role of wool sheep, meat sheep, and dairy sheep with supporting metrics. Application segments—meat production, wool processing, and dairy use—are evaluated with volume-based insights. Furthermore, the report highlights innovations such as biodegradable wool packaging, precision farming, and traceability tools. It assesses dynamics driving the market such as increasing demand for lean meat and sustainable textiles, as well as barriers like disease outbreaks and feed cost volatility. Investments in smart farming and organic certifications are reviewed to identify growth opportunities. Trade policies, disease control programs, and technological developments are also analyzed. The report is designed to guide stakeholders—from producers and investors to retailers and policymakers—by presenting 2,500+ words of data-driven content, including regional comparisons, company profiles, and strategic developments. It is structured to support long-term strategic planning in a rapidly evolving livestock landscape.
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