Raspberry Market Size & Industry Report, 2033

Raspberry Market Overview

The Raspberry Market size was valued at USD 2.14 million in 2024 and is expected to reach USD 3.34 million by 2033, growing at a CAGR of 5.73% from 2025 to 2033.

The raspberry market remains one of the most dynamic segments within the global berry industry, supported by strong demand in fresh produce, organic foods, and value-added processed products. In 2023, global raspberry production exceeded 900,000 metric tonnes, with Europe and North America together contributing over 70% of total output.

Russia alone produced more than 180,000 metric tonnes last year, maintaining its position as one of the top global producers. The United States harvested over 90,000 metric tonnes of raspberries in 2023, with California and Washington states leading domestic supply. The rising popularity of frozen and dried raspberry products has expanded production beyond fresh fruit. More than 200,000 metric tonnes were processed into frozen raspberries last year worldwide, driven by demand from juice bars, bakeries, and the foodservice sector.

Increasing organic certification is also transforming the market: over 30% of all raspberries sold in North America are now certified organic, equating to more than 27,000 metric tonnes annually. The raspberry market’s healthy expansion is supported by consumer interest in antioxidant-rich superfoods, convenient snack formats, and functional beverages, making raspberries a resilient fruit category with diverse applications in the food industry.

Key Findings

DRIVER: Strong consumer demand for fresh, organic, and antioxidant-rich fruits kept global raspberry production above 900,000 metric tonnes in 2023.

COUNTRY/REGION: Europe remains the largest producing region, harvesting more than 500,000 metric tonnes of raspberries last year.

SEGMENT: Fresh raspberries dominate, representing over 65% of all raspberries consumed globally in 2023.

Raspberry Market Trends

The raspberry market is evolving quickly as health-conscious consumers, retailers, and processors expand raspberry-based products across fresh, frozen, and dried categories. In 2023, more than 900,000 metric tonnes of raspberries were produced globally, with fresh raspberries accounting for over 600,000 metric tonnes. Russia and Poland led European output, combining for more than 250,000 metric tonnes last year, while the United States supplied over 90,000 metric tonnes, mainly to the domestic fresh market. Mexico is also rising as a key exporter, shipping over 50,000 metric tonnes annually to the US and Canada. Organic raspberries are capturing greater market share each year. In North America alone, over 27,000 metric tonnes of fresh raspberries were certified organic in 2023, up from less than 20,000 metric tonnes five years ago. Frozen raspberries are another strong growth area. Globally, more than 200,000 metric tonnes of raspberries were frozen for retail packs, smoothie brands, and juice bars last year. The dried raspberry segment remains niche but expanding, with over 10,000 metric tonnes used in premium snack mixes and bakery applications. Retailers are boosting raspberry shelf space as consumers shift to berries as daily healthy snacks. In Europe, more than 40% of fresh raspberry sales happen during summer months, when seasonal yields peak. Online grocery platforms now account for more than 15% of total raspberry sales in developed urban markets, with convenient delivery driving impulse buying. Value-added innovation is also shaping trends — smoothie bowls, raspberry-infused teas, and bakery toppings are helping processors move beyond seasonal peaks to year-round sales. Supply chain investments are strengthening cold storage and logistics. Major growers in the US and Mexico expanded cold storage capacity by over 5% last year to handle larger harvests and extend shelf life. These trends prove that raspberries will keep growing as a superfood staple in retail, organic markets, and premium foodservice menus worldwide.

Raspberry Market Dynamics

The raspberry market is influenced by robust fresh produce demand, rising functional food consumption, and growing supply chain investments for cold storage and exports. In 2023, global production topped 900,000 metric tonnes, with Europe’s 500,000+ metric tonnes leading global supply. North America’s growers delivered more than 100,000 metric tonnes combined, with the US dominating fresh and organic categories. The frozen raspberry segment made up over 200,000 metric tonnes, supplying manufacturers of jams, purees, smoothies, and bakery ingredients year-round.

DRIVER

Growing consumer demand for fresh, organic berries

Rising demand for health-focused fresh fruit is the main driver for the raspberry market. In 2023, over 600,000 metric tonnes of raspberries were consumed fresh worldwide — about 65% of total production. North America alone produced more than 90,000 metric tonnes of fresh berries last year, while Europe supplied more than 350,000 metric tonnes for local and export markets. Organic raspberries are expanding fast: North American growers sold more than 27,000 metric tonnes of certified organic raspberries in 2023, up from under 20,000 metric tonnes just five years ago. Consumers value raspberries for their natural antioxidants, low sugar content, and versatile use in smoothies, breakfast bowls, and healthy snacks. High retail prices for premium organic raspberries support investments in climate-smart greenhouse production and advanced cold chain systems to protect delicate fruit from spoilage.

RESTRAINT

Short shelf life and post-harvest losses

The biggest restraint for the raspberry market is the fruit’s short shelf life, which makes logistics and storage challenging. Fresh raspberries typically last only 2–7 days from harvest, depending on storage and handling. This limited window drives significant post-harvest losses — estimates show more than 15% of fresh raspberries are lost between farm and consumer each year, equal to nearly 100,000 metric tonnes globally. Without proper refrigeration and packaging, spoilage can spike during long-distance exports or domestic distribution in warm climates. Small and mid-sized growers often lack access to modern cold storage or quick transport, forcing them to rely on local buyers or bulk frozen processing. While technology like modified atmosphere packaging and rapid chilling is expanding, cost barriers limit uptake for smaller farms. These spoilage risks push producers to invest more in robust logistics to protect the premium prices fresh raspberries can earn in retail and export markets.

OPPORTUNITY

Expanding value-added segments and functional foods

A major opportunity for the raspberry market is the rapid growth of value-added and functional food products. In 2023, over 200,000 metric tonnes of raspberries were frozen for use in smoothies, jams, baking, and premium desserts. Dried raspberry production exceeded 10,000 metric tonnes globally last year, meeting demand for superfood snacks, healthy granolas, and upscale breakfast toppings. New functional products like raspberry powders, extracts, and probiotic drinks are emerging in Europe, North America, and Asia-Pacific. In Japan and South Korea, raspberry-flavored dairy, kombucha, and health shots drove an additional 2,000+ metric tonnes of berry use in 2023. Large processors are partnering directly with growers to guarantee secure supply of specialty raspberry varieties with intense flavor and natural sweetness. This trend is helping smooth out seasonality challenges by pushing sales of frozen and dried formats year-round, offering growers new revenue streams and better price stability.

CHALLENGE

Rising labor and production costs

Rising labor costs and input expenses remain a key challenge for raspberry growers worldwide. Harvesting raspberries is highly labor-intensive — each berry must be picked by hand to avoid bruising. In Europe and North America, worker shortages are driving wage inflation during peak harvest months, adding pressure to profit margins. In 2023, major growers in the US and Mexico reported an average labor cost increase of more than 10% compared to 2022. Compliance with organic standards adds more complexity and cost: pest management must rely on bio-control methods, organic fertilizers are costlier than synthetic options, and annual certification audits are expensive for smallholders. Energy costs for refrigeration and greenhouse heating further strain budgets. Without efficient logistics, these rising costs can reduce grower returns, particularly for smaller operations dependent on export markets. This challenge pushes producers to adopt automation in packing houses, invest in better forecasting, and diversify into frozen and dried segments to manage costs across fluctuating fresh market cycles.

Raspberry Market Segmentation

The raspberry market is segmented by type and by application, reflecting how growers and processors target distinct consumer trends and food industry needs. In 2023, fresh raspberries dominated global production with over 600,000 metric tonnes harvested, representing about 65% of all raspberries sold. Frozen raspberries made up roughly 200,000 metric tonnes, driven by smoothie, juice bar, and foodservice demand. Dried raspberries are a smaller but growing niche, adding up to more than 10,000 metric tonnes globally, mainly for snack foods, baking, and gourmet toppings. By application, food and beverages remained the leading segment, consuming more than 700,000 metric tonnes last year. Smoothie and juice bars accounted for over 80,000 metric tonnes, while bakery products used more than 50,000 metric tonnes worldwide. The organic product market is expanding, with over 27,000 metric tonnes of organic-certified raspberries sold in North America alone.

By Type

Fresh Raspberries: Fresh raspberries continue to lead, accounting for over 600,000 metric tonnes of total market volume in 2023. These berries are sold in clamshell packs at retail supermarkets, specialty grocers, and farmers markets worldwide. Europe remains the biggest fresh raspberry producer, harvesting more than 350,000 metric tonnes last year, with Russia, Poland, and Serbia as top suppliers. North America produced over 100,000 metric tonnes, with the United States harvesting more than 90,000 metric tonnes mainly in California and the Pacific Northwest. Fresh raspberries command premium prices due to their delicate texture and short shelf life, often less than one week, which drives high demand for advanced cold storage and quick distribution.
Frozen Raspberries: Frozen raspberries represent about 22% of total global production, equal to more than 200,000 metric tonnes in 2023. Major suppliers include Poland and Chile, which together ship over 100,000 metric tonnes annually for international frozen fruit brands. The frozen segment benefits from year-round demand by juice bars, cafes, bakeries, and dairy brands. North America imports more than 50,000 metric tonnes of frozen raspberries every year to meet smoothie and foodservice needs. Freezing preserves raspberry nutrients and reduces seasonal volatility, making frozen raspberries a stable revenue stream for large growers.
Dried Raspberries: Dried raspberries are a small but growing niche, producing more than 10,000 metric tonnes globally in 2023. These berries are sold as snack packs, granola inclusions, trail mix ingredients, and premium toppings for breakfast bowls and desserts. Europe remains the top producer and processor, accounting for over 5,000 metric tonnes last year. The US and Canada are emerging markets for dried raspberry snacks, with specialty brands sourcing premium organic berries for freeze-drying. As consumer interest in superfood snacks grows, the dried raspberry segment is forecast to expand its share of premium retail shelf space.

By Application

Food & Beverages: Food and beverage producers remain the largest buyers, using more than 700,000 metric tonnes of raspberries in 2023. Fresh berries are sold in retail clamshells and bulk, while frozen berries supply dairy, jams, sauces, and dessert lines. In Europe, over 300,000 metric tonnes of raspberries were used in jams and preserves alone last year. North American brands used more than 50,000 metric tonnes in yogurt, ice cream, and bakery fillings. Functional beverages, raspberry kombuchas, and premium flavored teas are adding to the food and beverage share year-round.
Organic Products: Organic-certified raspberries made up more than 27,000 metric tonnes in North America alone in 2023. Consumer demand for chemical-free, sustainably grown berries is boosting grower investment in greenhouse cultivation and climate-controlled harvests. Organic raspberries are priced 30%–50% higher than conventional varieties and sold by leading grocery chains and organic box delivery services. Europe remains a strong player too — over 20% of raspberries grown in the EU meet organic certification standards.
Smoothie & Juice Bars: Smoothie and juice bars used over 80,000 metric tonnes of fresh and frozen raspberries in 2023. North America is the biggest consumer for on-the-go smoothies, while Europe and Asia-Pacific see growing urban juice bar chains adding frozen berries to all-season menus. Raspberries add vibrant color, natural sweetness, and health appeal, making them one of the top three berries blended in premium smoothie recipes.
Bakery Products: Bakery applications used more than 50,000 metric tonnes globally in 2023, with Europe leading usage for raspberry fillings, pastries, and gourmet cakes. North American bakeries rely on frozen raspberries for muffins, pies, and fillings year-round. Freeze-dried raspberry powders are trending as inclusions in cookies, biscuits, and upscale desserts, pushing demand for premium dried raspberry processors.

Regional Outlook for the Raspberry Market

The global raspberry market shows distinct regional patterns shaped by climate, consumer demand, export capacity, and local investment in modern farming and cold chain logistics. North America remains one of the largest and most dynamic markets, producing over 100,000 metric tonnes in 2023 and importing an additional 50,000 metric tonnes to meet high retail and foodservice demand. The United States dominates regional supply with more than 90,000 metric tonnes harvested last year, primarily in California and Washington. Mexico continues to expand its footprint as a key exporter to North America, shipping over 50,000 metric tonnes of fresh and frozen raspberries annually to the US and Canada.

North America

North America remains a leading raspberry market, producing over 100,000 metric tonnes in 2023 and importing an additional 50,000 metric tonnes, mainly from Mexico and Chile. The US is the largest market, harvesting over 90,000 metric tonnes domestically, with California alone accounting for more than 75% of total US supply. Organic raspberries are thriving, with more than 27,000 metric tonnes certified organic in North America last year. Cold storage and fast shipping support high retail turnover and year-round smoothie and snack bar supply.

Europe

Europe dominates global raspberry production, delivering more than 500,000 metric tonnes in 2023. Russia remains the single largest producer in Europe, harvesting over 180,000 metric tonnes. Poland and Serbia each contribute over 50,000 metric tonnes, supplying fresh and frozen exports to Western Europe. Organic raspberries are popular, with more than 20% of production meeting EU organic standards. European processors lead frozen raspberry exports too, shipping over 100,000 metric tonnes each year to North America and Asia-Pacific markets.

Asia-Pacific

Asia-Pacific’s raspberry market is smaller but expanding, producing more than 50,000 metric tonnes in 2023, with China leading regional output. Japan and South Korea are strong importers, buying fresh and frozen berries for upscale bakeries and smoothie bars. Climate-controlled greenhouse production is rising in parts of China to meet domestic demand for premium fresh berries. Asia-Pacific consumers are adopting raspberries as a health-focused snack, driving gradual production expansion and cold storage investments.

Middle East & Africa

The Middle East & Africa remain niche raspberry markets, importing more than 10,000 metric tonnes in 2023, mainly from Europe. The UAE and Saudi Arabia lead regional imports for luxury hotels, fine dining, and upscale juice bars. Local greenhouse production is emerging in the UAE and Morocco to supply premium fresh berries to high-end grocers. Frozen raspberries are gaining popularity in the foodservice channel, adding value to desserts and breakfast menus in luxury resorts.

List of Top Raspberry Companies

Driscoll’s (US)
Sun Belle Inc. (US)
BerryWorld (UK)
Wish Farms (US)
Watsonville Coast Produce (US)
California Giant Berry Farms (US)
Mountain View Fruit Sales (US)
Rainier Fruit Company (US)
Naturipe Farms (US)
Berry Fresh (US)

Driscoll’s: Driscoll’s remains the largest supplier, managing more than 100,000 metric tonnes of fresh raspberries annually across North America, Europe, and Asia-Pacific.

California Giant Berry Farms: California Giant Berry Farms produces and distributes more than 30,000 metric tonnes of fresh and organic raspberries each year, focusing on premium retail and foodservice markets.

Investment Analysis and Opportunities

Investment in the global raspberry market continues to grow steadily as producers expand greenhouse capacity, improve cold chain logistics, and meet rising demand for organic berries and value-added raspberry products. In 2023, more than 200 commercial growers worldwide invested in advanced protected cultivation systems, adding over 1,500 hectares of new raspberry greenhouse capacity. Europe leads the way, with Poland and Serbia upgrading over 500 hectares combined to boost premium raspberry harvests. In North America, major growers in California and Washington state modernised packhouse and cold storage facilities, extending shelf life and reducing post-harvest losses for more than 90,000 metric tonnes of domestic supply. Mexico remains a key investment hub, adding over 1,000 hectares of new commercial raspberry farms in 2023 alone. This expansion secured more than 50,000 metric tonnes of additional export volume to the United States and Canada. Smallholder growers in Mexico are benefiting from co-investment partnerships with major brands, who provide cold chain support and packing equipment upgrades. Processors are investing heavily too. Frozen raspberry production capacity expanded by over 25,000 metric tonnes globally last year, especially in Poland, Serbia, and Chile — three countries that together account for more than 100,000 metric tonnes of frozen exports annually. In North America, more than five major smoothie and frozen fruit brands signed long-term supply contracts in 2023 to lock in secure year-round raspberry sources. Organic farming continues to attract funding. In the US, over 1,000 hectares were converted to organic raspberry cultivation in 2023 to meet growing demand for more than 27,000 metric tonnes of certified organic berries. Smart irrigation systems, bio-based pest control, and climate-controlled tunnels are now standard on many organic farms. Europe mirrors this trend, with more than 20% of regional raspberry acreage now under organic certification. There’s also rising investment in value-added raspberry products — dried, infused, powdered, and freeze-dried innovations. More than 30 specialty processing plants globally upgraded equipment last year to handle an extra 5,000 metric tonnes of dried and freeze-dried raspberries for the snack and bakery sectors. As consumer interest in healthy snacking grows, capital spending will continue to target processing upgrades, cold storage, greenhouse automation, and sustainable packaging to maintain raspberries as a premium fruit choice worldwide.

New Product Development

New product development is transforming the raspberry market as brands introduce innovative formats and functional food applications to meet health-focused consumer preferences. In 2023, more than 200 new raspberry-based products were launched globally, including organic freeze-dried snack packs, raspberry-infused dairy, plant-based yogurts, flavored kombuchas, and natural raspberry sweeteners for baking. Europe leads value-added development, with Poland and the UK together accounting for over 100 new processed raspberry SKUs last year alone. In North America, more than 50 new raspberry smoothies, ready-to-drink beverages, and frozen dessert items hit retail shelves in 2023. Leading brands now use premium frozen raspberries sourced from Mexico, Chile, and the Pacific Northwest to guarantee vibrant color and taste year-round. The dried raspberry segment is also innovating — US snack brands launched more than 25 new raspberry granola mixes, bars, and yogurt toppers in 2023, using over 3,000 metric tonnes of freeze-dried berries. Functional foods are a growing theme. Raspberry powders and extracts are appearing in energy drinks, wellness shots, and premium teas, thanks to their natural antioxidants and vitamin C content. In Asia-Pacific, new raspberry-based probiotic drinks and sugar-free fruit spreads entered the Japanese and South Korean markets last year, driving more than 2,000 metric tonnes of extra raspberry use. Sustainability is influencing product launches too. Brands are marketing climate-smart raspberry sourcing, recyclable packaging, and organic certification to appeal to premium retail segments. Some large producers have partnered with snack manufacturers to upcycle raspberry by-products like seeds and pulp into specialty baking ingredients. More than five upcycling pilot projects were launched in Europe and North America in 2023 to transform more than 1,000 metric tonnes of raspberry waste into new value streams.

Five Recent Developments

Poland and Serbia added over 500 hectares of greenhouse capacity for premium raspberry production in 2023.
Mexico expanded commercial raspberry farms by 1,000 hectares, adding more than 50,000 metric tonnes of export supply.
Over 1,000 hectares of new organic raspberry fields were certified in the US last year.
More than 30 processors globally upgraded plants to produce an additional 5,000 metric tonnes of dried and freeze-dried raspberries.
Over 200 new raspberry-based products were launched worldwide, including functional drinks, dried snacks, and organic dessert lines.

Report Coverage of Raspberry Market

This detailed raspberry market report covers global production, key country profiles, major segments by type and application, supply chain investments, and emerging trends driving the industry forward. In 2023, global raspberry production surpassed 900,000 metric tonnes, with Europe producing more than 500,000 metric tonnes and North America contributing over 100,000 metric tonnes. Russia led European output with more than 180,000 metric tonnes, while the US remained the largest single producer in North America with more than 90,000 metric tonnes. Fresh raspberries remain the core product, accounting for more than 600,000 metric tonnes in 2023 — over 65% of total global output. Frozen raspberries represented around 200,000 metric tonnes, supplying smoothie brands, juice bars, and foodservice channels. Dried raspberries reached more than 10,000 metric tonnes last year, used in premium snack foods, granola mixes, and healthy breakfast products. By application, food and beverages dominated, consuming over 700,000 metric tonnes in 2023. Organic raspberries expanded strongly, with more than 27,000 metric tonnes sold in North America alone and more than 20% of European production now certified organic. Major companies like Driscoll’s, producing more than 100,000 metric tonnes globally, and California Giant Berry Farms, managing over 30,000 metric tonnes, continue to lead fresh supply, retail partnerships, and export growth. The report outlines how more than 1,500 hectares of new raspberry greenhouse acreage was added globally last year, helping to secure consistent supply in the face of weather volatility. Cold storage investments expanded by more than 5% across key regions to protect the 600,000+ metric tonnes of annual fresh raspberry output from waste and spoilage.