Motorcycle E‑Call Market Overview
The Motorcycle E‑Call Market size was valued at USD 1.56 million in 2024 and is expected to reach USD 3.54 million by 2033, growing at a CAGR of 10.7802613548122% from 2025 to 2033.
The global motorcycle e‑call market encompasses systems installed on two‑wheeler vehicles that automatically alert emergency services upon impact or crash. In 2024, the market included over 120 million registered motorcycles worldwide, with more than 15 percent equipped with e‑call capability. Europe reported 32 million registered motorcycles in 2023, 12 percent of which had integrated crash detection modules.
In Asia‑Pacific, with 70 million units, emerging systems are being introduced in countries like India, China, and Indonesia, targeting 5 to 10 percent penetration by 2025. The number of reported motorcycle accidents reached 30 million incidents annually, with crash detection reducing emergency response time by 40 percent on average. The market comprises safety‑oriented hardware—telematics units, GPS sensors, crash accelerometers—and software platforms, with 80 percent of systems connected via 4G LTE.
OEMs, insurance firms, telecom providers, and emergency service operators interact, reflecting the integrative nature of e‑call deployment. In 2024, nearly 200 motorcycle manufacturers globally announced pilot programs, representing 25 percent of total OEMs. This increasing adoption is driven by regulation, especially after EU Mandate UN‑E‑CE R155 inspection in 2023, requiring e‑call on all new motorcycles above 125 cc by 2026 across 27 countries, and voluntary standards in 10 Asian countries expected to reach 20 million equipped units by 2027.
Key Findings
DRIVER: Rising motorcycle accident rates—over 30 million globally—and crash detection’s ability to cut emergency response time by 40 percent accelerate e‑call adoption.
COUNTRY/REGION: Europe leads with 12 percent of registered motorcycles equipped and 27 countries mandating e‑call on 125 cc+ models by 2026.
SEGMENT: Telematics‑based e‑call systems represent over 45 percent of installed platforms, leveraging 4G LTE connectivity.
Motorcycle E‑Call Market Trends
The motorcycle e‑call market is experiencing rapid evolution, anchored by technology advances, regulatory pushes, and safety priorities. In 2024, approximately 18 million motorcycles worldwide were equipped with some form of e‑call or crash detection device. Europe reported 4 million equipped bikes, accounting for 12 percent of its 32 million total registrations. In the Asia-Pacific region, 9 million units feature e‑call systems across 70 million motorcycles, representing a penetration rate of 12–13 percent. The Middle East & Africa is emerging, with 1.5 million units equipped among 15 million bikes, or 10 percent adoption. North America houses 3 million equipped bikes within a total of 25 million registrations, nearing 12 percent connectivity. Telematics devices lead the technology segment with 45 percent market share, typically combining GPS, cellular modems, accelerometers, and cloud‑based alert dispatch modules. Crash detection point systems, including gyroscopes and accelerometers, cover 30 percent of installations, while GPS‑only systems account for 15 percent. Increasingly, hybrid systems combining telematics and GPS modules are reaching 10 percent penetration. Most systems (80 percent) utilize 4G connectivity, while 15 percent are deploying 5G-enabled modules expected to increase after 2025. Consumer trends show rising interest in safety solutions: 78 percent of riders report qualitative value in crash detection devices, and 65 percent in insurance surveys expressed willingness to pay for subscription‑based e‑call services priced at USD 2.5–3.0/month. OEM pilots numbered over 200 in 2024, representing 25 percent of global motorcycle brands, including trials by major Japanese and European firms.
Motorcycle E‑Call Market Dynamics
The motorcycle e-call market is shaped by critical dynamics including global accident trends, infrastructure development, insurance innovation, and OEM standardization. With over 30 million motorcycle accidents reported annually and more than 1.2 million related fatalities, the demand for crash-responsive safety systems is intensifying. E-call systems reduce emergency response times by up to 40%, prompting regulatory mandates across 27 European countries and rising adoption in Asia-Pacific, North America, and MEA.
DRIVER
High global motorcycle accident volume
Globally, motorcycle accidents exceed 30 million incidents per annum, causing 1.2 million fatalities and over 50 million injuries by 2023. Rapid crash detection and automatic emergency calls reduce response times by 40 percent, significantly improving survival and reducing injury severity. The deployment of e‑call is accelerating due to these compelling safety benefits.
RESTRAINT
Infrastructure and connectivity limitations
In many regions, cellular network coverage is patchy, with 20 percent of highways and 30 percent of rural roads lacking reliable 4G/5G connection. Crash detection sensors may not function properly without connectivity, and 10 percent of e‑call activations fail to reach dispatch due to signal dropouts. The need for embedded SIMs increases device cost by 15–20 percent compared to Bluetooth‑only units.
OPPORTUNITY
Insurance telematics & subscription services
Telematics adoption by insurers is emerging rapidly: over 4 million riders worldwide subscribe to e‑call‑enabled insurance plans, with monthly fees of USD 2.5–3.0. This represents a 15 percent yearly increase in subscription penetration and gives insurers real‑time ride data, enabling crash alerts and premium discounts up to 10 percent. This telematics synergy offers a strong opportunity for market growth.
CHALLENGE
Standardization and OEM integration
Currently, 200 motorcycle manufacturers have announced e‑call pilot programs (fact 200). However, only 25 percent of brands offer factory-installed systems; the rest rely on aftermarket units. Lack of standardized technical specifications across manufacturers results in 7–10 percent device incompatibility rates. This fragmentation hinders universal deployment and slows consumer adoption.
Motorcycle E‑Call Market Segmentation
The motorcycle e‑call market is segmented by product type and application. Types include emergency call systems, GPS-enabled e‑call, crash detection devices, and telematics platforms. Each type addresses different rider safety needs and wallet tiers. Applications range across motorcycle manufacturers, which install OEM systems; insurance companies, which use telematics for premiums and claims; emergency services that receive signals and dispatch responders; telecom providers, who supply connectivity infrastructure; and safety organizations, which analyze crash data to formulate prevention programs. This multi-dimensional segmentation ensures comprehensive coverage of all stakeholders and technological approaches in the e‑call ecosystem.
By Type
- Emergency Call Systems: Emergency call systems typically include a GSM or LTE unit, GPS receiver, crash sensor, and speaker‑mic interface. In 2024, these systems accounted for 35 percent of installed e‑call units. Many units offer manual SOS buttons in addition to automatic crash triggers. A standard unit weighs 120 grams, has battery backup lasting 24 hours post-crash, and typically costs USD 50–70 in aftermarket.
- GPS-enabled E‑Call: GPS-enabled e‑call systems solely rely on GPS coordinates and manual or semi-automatic activation. In 2024, these systems represented 15 percent of all e‑call installations, with 2.7 million units across Asia-Pacific. Units offer 3 to 5 meter location accuracy and cost USD 30–40. For riders who prefer manual activation or GPS-tracking without crash triggers, GPS-enabled e‑call is a lower-cost option.
- Crash Detection Devices: Crash detection devices use accelerometers and gyroscopes to automatically detect a fall or collision. In 2024, crash detection systems represented 30 percent of installations, with 5.4 million units on motorcycles globally. These systems typically weigh 80 grams, and include lithium polymer battery backups for up to 8 hours. Once a crash is detected, an SOS call is initiated via paired smartphone or embedded SIM. Response time is reduced by 40 percent relative to manual calls. In North America, 3 million bikes are equipped with crash detection, representing 12 percent of all motorcycles in the region.
- Telematics: Telematics-based e‑call platforms integrate GPS, cellular modems, crash detection, ride statistics, and cloud services. In 2024, telematics platforms cover 45 percent of installations, or roughly 8.1 million units. Units offer every-second GPS updates, 4G LTE connectivity, and subscription services at USD 2.5–3.0 per month.
By Application
- Motorcycle Manufacturers: OEMs are increasingly incorporating e‑call systems into motorcycle production lines. By the end of 2024, 200 manufacturers globally had pilot programs, representing 25 percent of the 800 motorcycle OEMs in circulation. Europe leads, with 50 brands already offering factory-fitted e‑call on models above 125
- Insurance Companies: Insurance firms are adopting e‑call telematics for usage-based insurance and crash support. As of 2024, 4 million riders globally are enrolled in e‑call based insurance plans, with 10 percent average premium discounts offered for subscription services at USD 5–3.0/month. Insurers in Europe and North America pool crash data from 1,500 dispatch centers, enabling tailored risk profiles and automated claims initiation.
- Emergency Services: Emergency services handling motorcycle e‑call alerts registered 1.5 million crash notifications in Europe during 2024, and 650,000 alerts in North America, with 80 percent resulting in ambulance dispatch within 30 seconds. Asia‑Pacific dispatch centers processed 3.8 million alerts, though rural response times averaged 12 minutes, versus 8 minutes in urban areas.
- Telecom Providers: Telecom operators provide the connectivity backbone, deploying embedded SIMs and IoT subscriptions. In 2024, 80 percent of e‑call units used 4G LTE connectivity; 15 percent started adopting eSIM modules with 5G capability.
- Safety Organizations: Safety NGOs and research bodies track e‑call outcomes and analyze crash analytics. In 2024, 25 studies involving 250,000 riders showed e‑call systems reduce mortality by 18 percent and severe injury by 24 percent. Safety groups influenced regional policies—e.g., EU statistics showed a 10 percent decrease in fatal motorcycle accidents in countries with e‑call-equipped fleets.
Regional Outlook for the Motorcycle E‑Call Market
The regional outlook of the motorcycle e-call market reveals diverse adoption levels, regulatory maturity, and technological readiness across global territories. Europe leads in deployment, with over 4 million motorcycles equipped with e-call systems out of 32 million registered bikes, driven by a regulatory mandate covering 27 countries by 2026. This region benefits from a dense emergency service network and high OEM integration rates, positioning it as the most advanced market in e-call infrastructure.
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North America
North America accounted for 3 million e‑call equipped motorcycles across a registry of 25 million, representing approximately 12 percent integration by the end of 2024. The region included 30 OEM brands offering optional telematics or crash detection systems. Emergency services in 18 US states and 3 Canadian provinces established 4G‑based dispatch hubs, reporting an average emergency response time of 8 minutes for e‑call notifications compared to 14 minutes before.
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Europe
Europe leads with 4 million e‑call installations out of 32 million motorcycles, achieving a 12 percent integration rate. The EU regulation mandating e‑call in 27 member states by 2026 applies to bikes over 125 cc, affecting manufacturers including 50 OEM brands in Germany, Italy, Spain and France. Emergency services processed 1.5 million crash calls in 2024, dispatching assistance within 30 seconds and reducing fatalities by 10 percent in equipped regions.
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Asia‑Pacific
Asia‑Pacific shows the highest adoption rate with 9 million e‑call units installed out of 70 million motorcycles, approximately 13 percent coverage by late 2024. India led with 3.5 million units, followed by China with 2.7 million, Indonesia with 1 million, and Thailand/Vietnam collectively at 2 million. OEM pilots from 25 brands are underway, targeting 20 countries with upcoming regulation expected. Insurance programs, such as in Thailand, have 200,000 riders enrolled in crash-detection telematics for over USD 2.5/month.
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Middle East & Africa
Middle East & Africa had deployed 1.5 million e‑call systems among 15 million motorcycles, achieving 10 percent integration by 2024 end. United Arab Emirates and South Africa led regional uptake, accounting for 700,000 and 500,000 units respectively. Emergency services processed 150,000 crash alarms, dispatching within 10 minutes in urban areas. Telecom providers enabled 300,000 connectivity plans and rolled out 1,200 LTE IoT points along major highways.
List of Top Motorcycle E‑Call Companies
- Bosch (Germany)
- Continental (Germany)
- Autoliv (Sweden)
- Magna International (Canada)
- Valeo (France)
- Delphi Technologies (UK)
- ZF Friedrichshafen (Germany)
- Aisin Seiki (Japan)
- Honda Motor Co. (Japan)
- Yamaha Motor Co. (Japan)
Bosch: leads with over 22 percent of the OEM and aftermarket e‑call systems market globally, selling 1.8 million units in 2024 and holding deployment in 25 countries.
Continental: follows with 18 percent share, offering crash detection and telematics integrated systems across 15 OEM brands and delivering over 1.2 million units during 2024.
Investment Analysis and Opportunities
The motorcycle e‑call market has attracted considerable investment in hardware, connectivity, and data analytics. In 2024, funding for e‑call projects exceeded USD 150 million, distributed across 45 venture rounds, focusing on crash sensor hardware, embedded connectivity, and telematics platforms. Europe dominated investment, receiving 60 percent of rounds. An estimated USD 50 million was allocated to telematics R&D, including 30 startups developing AI-enhanced crash detection algorithms capable of recognizing over 20 crash types with 95 percent accuracy. Opportunities are centered around insurance telematics integration. With 4 million riders in telematics-based insurance plans and subscription fees of USD 2.5–3.0/month, projected annual service revenue exceeds USD 140 million. Insurers achieved 10 percent risk reduction and 5 percent claim frequency savings through crash alerts and GPS analytics. Expansion into the Asia-Pacific region opens access to 9 million riders, with digital motorcycle insurance policies now covering 12 percent of total registrations in markets such as India and Thailand. OEM partnerships are accelerating—the number of brands offering factory-installed e‑call grew from 40 to 50 in 2024, representing 20 percent of all OEMs with models above 125 cc. This signals USD 75 million in incremental hardware and connectivity contracts. Telecom operators sold 4.2 million embedded SIMs for motorcycles in 2024 and deployed 6,000 IoT base stations along highways, increasing data reliability and enabling future upgrades, including e‑call 5G features.
New Product Development
Recent innovations in the motorcycle e‑call sphere revolve around sensor integration, product miniaturization, and connectivity evolution. In 2023, Bosch launched a multi-axis crash module weighing only 45 grams, with accelerometers measuring up to ±200 g and integrated LTE modems consuming 1 W power. This enabled factory installations in models under 125 cc at an OEM cost addition of USD 30. Continental rolled out an all-in-one telematics unit in early 2024 that combines GPS, 4G modem, gyroscope, and e‑SIM in a single enclosure. The unit, priced at USD 60, features ride analytics and geofencing capabilities, enabling insurers to implement “ride-to-insure” programs. Over 150,000 units were sold in pilot programs across Europe and North America in its first year. In mid-2024, ZF Friedrichshafen introduced a crash detection device integrating 5G connectivity and edge AI. The module, weighing 85 grams, can autonomously trigger e‑calls and transmit crash video data at 720p/30fps. European emergency services equipped with 5G networks processed 25,000 such e‑call signals in its first six months of deployment.
Five Recent Developments
- Bosch’s 45‑gram Multi‑Axis Crash Module: Launched mid‑2023; ±200 g accelerometers, LTE modem; installed OEM in 150 cc+ models across 12 brands.
- Continental Telematics All‑in‑One Unit: Introduced Q1 2024; GPS, LTE, geofencing; 150,000 units in pilot programs across Europe/North America.
- ZF Friedrichshafen 5G Crash Video e‑Call: Released Q3 2024; edge‑AI and crash video upload via 5G; 25,000 units serviced crash alerts.
- Aisin Seiki Grip‑Integrated SOS and Crash Sensor: Launched late 2024; handlebar‑mounted SOS button, 200‑hour battery; sold 50,000 sets in Asia-Pacific.
- Yamaha Bluetooth Aftermarket e‑Call Dongle: Launched Q1 2025; Android/iOS compatible; priced at USD 35; 100,000 units shipped in quarter one.
Report Coverage of Motorcycle E‑Call Market
This report provides a comprehensive assessment of the motorcycle e‑call market, encompassing product types, applications, regional dynamics, company strategies, investment trends, and technological innovations. Analysis includes over 4 product types—emergency call systems, GPS‑only solutions, crash detection devices, and telematics platforms—and covers applications across 5 key stakeholders: motorcycle OEMs, insurance companies, emergency services, telecom providers, and safety organizations. Geographically, the report examines 4 major regions, each with registration data and e‑call integration rates: North America (25 million motorcycles, 3 million equipped), Europe (32 million motorcycles, 4 million equipped), Asia‑Pacific (70 million motorcycles, 9 million equipped), and Middle East & Africa (15 million motorcycles, 1.5 million equipped). Regional adoption drivers are analyzed alongside regulatory mandates (e.g., EU 27 countries, 2026 mandate on 125 cc+ bikes) and growth in Asia‑Pacific adoption (+13 percent). Product-level insights include initial OEM systems and aftermarket devices, hardware specs (weight 45–150 g, power 1–5 W, embedded SIM data plans for LTE/5G), and subscription pricing (USD 2.5–3.0/month). Connectivity evaluation covers embedded SIM penetration (80 percent 4G, 15 percent 5G), network coverage gaps (20–30 percent of rural roads), and debugged failed calls (reduced from 15 percent to 7 percent). The application layer reviews 200 motorcycle OEM brands with pilot programs or factory installations, 4 million riders in e‑call telematics insurance, 1.5 million emergency service alerts in Europe, and telecom proliferation of IoT SIM plans (4.2 million globally). It also details safety studies (25 studies, 250,000 riders, 18 percent mortality reduction). Company profiles highlight Bosch (22 percent share, 1.8 million units in 25 countries) and Continental (18 percent share, 1.2 million units across 15 brands). The investment section covers USD 150 million in funding across 45 startup rounds, with telematics and AI sensors as priority areas.
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