Lawn and Garden Supplies Market Size, Share, Growth, and Industry Analysis, By Type (Fertilizers,Growth Media,Grass Seed,Pesticides,Others), By Application (Commercial Use,Residential Use), Regional Insights and Forecast to 2033

Lawn and Garden Supplies Market Overview

The Lawn and Garden Supplies Market size was valued at USD 11983.41 million in 2024 and is expected to reach USD 16044.12 million by 2033, growing at a CAGR of 3.3% from 2025 to 2033.

The global lawn and garden supplies market continues to expand with the rising number of gardening enthusiasts and increasing outdoor landscaping projects. Over 60% of households in North America reported engaging in some form of lawn or garden activity in 2023. Approximately 45 million U.S. households participated in vegetable gardening alone, leading to significant demand for supplies such as fertilizers, growth media, and pesticides. Globally, more than 110 million metric tons of fertilizers were consumed in 2023, a 4% rise from the previous year, with a notable portion allocated to residential gardening and lawn care. The grass seed segment sold over 3 million metric tons globally, supporting turf management in both private and public sectors. Moreover, Europe witnessed a 12% rise in urban community gardens. With the increasing popularity of sustainable gardening, demand for organic soil products rose by 18% year-over-year. More than 28% of global gardening supply sales were reported from e-commerce platforms, a trend accelerated by lifestyle changes and increased online retail participation. Overall, the lawn and garden supplies market reflects strong consumer interest and growing government support for green infrastructure projects in urban environments.

Key Findings

Driver: Increased consumer interest in home gardening and urban landscaping.

Country/Region: North America leads the market with over 60% household participation in gardening.

Segment: Fertilizers dominate the market, representing more than 40% of total product consumption globally.

Lawn and Garden Supplies Market Trends

Urbanization and lifestyle changes have triggered a notable shift in consumer behavior, significantly boosting the lawn and garden supplies market. In 2023, the urban gardening segment increased by 25% globally, particularly in Asia-Pacific and Europe. Rooftop and balcony gardens are becoming prevalent, with over 18 million square meters of urban green roofing added in 2023 alone. This directly contributed to a 21% increase in demand for lightweight soil and hydroponic growth media. The surge in pet ownership has driven growth in pet-safe garden products. In the U.S., 36% of lawn supply consumers requested non-toxic fertilizers, up from 28% in 2022. Similarly, demand for natural pesticides rose by 15% globally. In Europe, the organic gardening segment grew by 20% as consumers increasingly seek chemical-free cultivation options. Technological integration is another key trend. Smart irrigation systems and sensor-based soil monitors saw a 19% increase in residential installations in 2023. Retailers noted a 23% rise in sales of digitally controlled garden equipment, including app-based sprinklers and robotic mowers. These tools are reducing water usage by up to 30% in some urban gardens.

E-commerce continues to reshape the market landscape. Online sales of garden tools, fertilizers, and accessories increased by 26% in 2023. The top five online lawn and garden retailers processed more than 40 million orders in the same year. The convenience of doorstep delivery and product variety is shifting consumer preference from brick-and-mortar stores to digital platforms. Sustainability and climate-conscious practices remain a critical influence. Rainwater harvesting systems and compost bins are now part of 32% of all residential gardening setups in North America. In Asia, community-led green spaces received increased government grants, with over $300 million allocated in 2023 for urban horticulture development. These initiatives are pushing a new wave of eco-conscious gardening habits worldwide.

Lawn and Garden Supplies Market Dynamics

DRIVER

Rising preference for home-grown produce and green living.

Consumers are increasingly focused on self-sufficiency and environmental sustainability, driving the market for lawn and garden supplies. In 2023, more than 45 million Americans engaged in food gardening at home, an 8% increase from the prior year. Globally, more than 200 million urban households cultivated their own produce. This shift has led to increased demand for nutrient-rich fertilizers, disease-resistant seeds, and organic pest control products. The sale of raised garden beds jumped by 22% in 2023, while composting kits grew by 30% in online platforms. The demand surge has led to a 12% rise in production of home gardening kits, which combine soil, seeds, and tools.

RESTRAINT

Seasonal dependency and unpredictable climate conditions.

The market is heavily affected by seasonal trends and weather variability. In regions like North America and Europe, gardening activities typically decline in colder months, reducing demand for supplies by up to 45% between November and February. Unpredictable rainfall and drought conditions have also impacted the usage of traditional fertilizers and pesticides. In 2023, droughts across parts of Southern Europe led to a 17% drop in lawn care product sales. Similarly, extended rainy seasons in Southeast Asia delayed planting cycles, reducing fertilizer purchases by 11%. These fluctuations affect inventory management and complicate demand forecasting for suppliers.

OPPORTUNITY

Growth in smart gardening technologies and eco-friendly products.

Innovation in gardening technology offers substantial market opportunities. In 2023, over 6.5 million smart garden devices were sold globally, with North America and Europe accounting for 70% of total sales. These devices include AI-powered plant monitors, automated irrigation systems, and mobile app-integrated garden controllers. In addition, the eco-conscious movement is driving increased interest in biodegradable pots, recycled growth media, and organic pest repellents. Over 35% of new gardening products launched in 2023 were categorized as eco-friendly. Urban dwellers are increasingly integrating these solutions to maximize efficiency while minimizing environmental impact, particularly in vertical gardens and limited-space setups.

CHALLENGE

Rising raw material and transportation costs.

In 2023, the cost of raw materials such as peat, potash, and phosphate rose by 14%–21%, directly impacting the price of fertilizers and growth media. Container shipping costs increased by 18% year-over-year, affecting global distribution chains. These rising expenditures contributed to a 9% hike in end-consumer prices for garden products. Additionally, labor shortages in the horticulture supply chain delayed manufacturing and logistics, increasing average delivery times by 4 to 7 days. These challenges are pressing companies to streamline operations, source locally, and innovate with alternative materials.

Lawn and Garden Supplies Market Segmentation

The lawn and garden supplies market is segmented by type and application. Key product types include fertilizers, growth media, grass seed, pesticides, and others. Applications are divided into commercial use and residential use, each with distinct demand patterns and seasonal behavior.

By Type

• Fertilizers: Fertilizers represent the largest market segment, used in over 70% of gardening activities. In 2023, over 110 million metric tons of fertilizers were utilized globally, of which 28% was for residential use. Nitrogen-based formulations dominate, particularly urea and ammonium nitrate blends. Liquid fertilizers grew in popularity, with sales increasing by 19% in urban centers.
• Growth Media: Growth media, including peat moss, compost, and coconut coir, accounted for more than 20 million cubic meters sold in 2023. Peat-free products grew by 25% year-over-year, driven by sustainability goals. Compost usage increased by 18%, particularly in community gardens and eco-friendly households. Indoor growth media kits saw a 15% rise in demand.
• Grass Seed: Over 3 million metric tons of grass seed were distributed globally in 2023. The U.S. and Canada led consumption with a combined share of 35%. Drought-resistant varieties gained momentum, comprising 22% of total sales. Hybrid turf blends were also popular for athletic and commercial landscapes.
• Pesticides: Lawn and garden pesticide sales exceeded 800,000 metric tons worldwide in 2023. Organic and natural pesticide products saw a 20% year-over-year increase. Neem oil, diatomaceous earth, and essential oil-based sprays gained traction among residential users, especially in Europe and North America.
• Others: This category includes decorative mulch, soil conditioners, garden gloves, and irrigation accessories. In 2023, mulch sales topped 12 million cubic meters, with colored mulch making up 27% of total volume. Smart irrigation tools grew by 23%, reflecting rising adoption of water-efficient gardening techniques.

By Application

• Commercial Use: Commercial landscaping accounted for 38% of total product usage in 2023. Golf courses, resorts, municipal parks, and corporate campuses significantly contribute to demand. Municipal contracts for lawn maintenance and reforestation led to a 16% rise in bulk fertilizer purchases in 2023. Irrigation systems used in large-scale installations saw a 21% sales increase year-over-year.
• Residential Use: Residential gardening contributed 62% to overall product demand in 2023. Urban households with limited space drove demand for container gardening supplies, indoor plant kits, and compost bins. DIY lawn care tools, including battery-powered trimmers and mowers, witnessed a 14% growth in units sold. Suburban home gardens contributed significantly to seed and fertilizer sales.

Lawn and Garden Supplies Market Regional Outlook

The lawn and garden supplies market shows diverse growth patterns across regions. North America leads in terms of product consumption and innovation, followed by Europe’s eco-conscious expansion. Asia-Pacific is witnessing rapid urban adoption, while the Middle East & Africa remain emerging but promising territories with untapped potential.

• North America

maintained the highest demand for lawn and garden supplies in 2023, accounting for 34% of global sales. The U.S. alone hosted over 70 million active gardening households. Canadian urban centers saw a 22% increase in rooftop gardens, contributing to a 15% rise in organic soil sales. Smart garden devices were adopted by 1 in every 6 households across urban U.S. areas. Major landscaping events and community garden programs boosted seasonal demand across all product categories.

• Europe’s

market continues to grow, primarily led by Germany, the UK, and France. In 2023, more than 45% of consumers reported preferring organic lawn products. Germany saw a 27% increase in compost sales, while UK consumers bought over 8 million packs of grass seed. France’s focus on banning synthetic pesticides in public parks led to a 33% increase in bio-pesticide demand. Urban gardening initiatives in cities like Berlin and Paris added over 5,000 community plots in the past year.

• Asia-Pacific

rapidly evolving market, led by China, Japan, and India. China recorded more than 20 million active home gardeners in 2023, driving a 35% increase in domestic fertilizer production. India saw a 28% rise in eco-friendly gardening products. Japan’s rooftop and indoor gardens expanded by 18%, fueling growth in hydroponic kits and light-weight soil substitutes. Online sales platforms in Asia experienced a 42% rise in gardening supply transactions. Local governments supported green infrastructure, allocating $400 million in incentives for sustainable gardening practices.

• Middle East & Africa

region is emerging, with rising awareness and government efforts supporting green space development. In 2023, the UAE and Saudi Arabia launched over 200 urban landscaping projects. South Africa experienced a 19% rise in household gardening. Water-efficient drip irrigation systems grew by 24%, particularly in arid regions. Local garden centers reported a 21% increase in fertilizer and compost sales, supported by national sustainability goals and urban beautification campaigns.

List Of Lawn and Garden Supplies  Companies

• ScottsMiracle-Gro
• Central Garden & Pet
• Lebanon Seaboard Corporation
• Spectrum Brands
• Kellogg Garden Products
• Oldcastle
• Bayer Advanced
• Espoma
• Easy Gardener
• Sun Gro Horticulture
• Bonide Products
• Woodstream Corp
• Voluntary Purchasing Group
• Infinity Lawn and Garden

ScottsMiracle-Gro: Established in 1868 and headquartered in Marysville, Ohio, ScottsMiracle-Gro is the world's largest marketer of branded consumer lawn and garden products. The company offers a wide range of products, including fertilizers, grass seed, pest control solutions, and gardening tools. Its portfolio features well-known brands such as Scotts®, Miracle-Gro®, and Ortho®.

Central Garden & Pet: Founded in 1980 and based in Walnut Creek, California, Central Garden & Pet is a leading innovator, producer, and distributor of branded and private-label products for the lawn and garden, as well as pet markets in the United States. The company operates through two main segments: Pet and Garden.

Investment Analysis and Opportunities

Investment in the lawn and garden supplies market has intensified, driven by changing consumer lifestyles, urbanization, and environmental initiatives. In 2023, global investments in sustainable gardening solutions exceeded $1.5 billion. North America accounted for nearly 38% of this investment, focusing heavily on R&D in organic fertilizers, biodegradable growth containers, and smart irrigation systems. Public-private partnerships in the U.S. resulted in over 120 community garden projects being funded in urban neighborhoods. Canada invested $250 million in green infrastructure, boosting retail garden supply chains. Asia-Pacific followed closely, with China allocating over $400 million in government-backed subsidies to promote domestic gardening kits and eco-friendly fertilizer production. India attracted over $100 million in private investment for vertical farming and rooftop gardening startups. Japan's tech sector invested heavily in hydroponics and robotic gardening tools, expanding their production capacity by 18% year-over-year. Europe emphasized regulatory-compliant investments. In 2023, the European Commission funded $300 million for pesticide-free community gardening. Companies across France, Germany, and the UK reinvested profits into developing peat-free and organic-certified products, leading to 15% more SKUs on the market. Meanwhile, investment in the Middle East & Africa reached $180 million, targeting water-efficient irrigation systems and desert gardening solutions. UAE launched 60 new garden centers in 2023, backed by $60 million in municipal grants. Private sector investment in South African urban farming grew by 22%, expanding access to affordable compost and organic seeds.

New Product Development

Innovation in product offerings has become a defining factor in the lawn and garden supplies market. In 2023, over 750 new gardening products were launched globally, with 40% focused on sustainable gardening and digital integration. North America led innovation, with U.S.-based manufacturers introducing soil sensors, AI-powered watering systems, and organic compost tea kits that boosted yield by 20% in test gardens. In Europe, companies introduced biodegradable seed pods and peat-free compost variants that saw 32% higher adoption in eco-conscious cities like Amsterdam and Munich. Germany developed carbon-neutral packaging for fertilizer bags, reducing plastic use by 26%. UK brands released biochar-infused soil blends that improved plant nutrient retention by 30%. Asia-Pacific witnessed rapid development of hydroponic kits tailored for small spaces. Japan launched fully automated tabletop gardens, which sold over 120,000 units in 2023. Chinese companies created algae-based soil enhancers that increased crop health in urban balcony gardens by 18%. Indian startups developed bio-pesticide sprays using neem and tulsi extracts. Middle Eastern manufacturers unveiled solar-powered irrigation timers and composting units suitable for high-temperature climates. South African firms introduced native plant seed packs adapted to dry conditions, improving germination rates by 25%. Across all regions, new product development focused on sustainability, ease of use, and adaptability to climate challenges.

Five Recent Developments

• ScottsMiracle-Gro launched a smart soil sensor in Q1 2024 that provides real-time nutrient analysis, adopted by over 500,000 users within six months.
• Central Garden & Pet opened a new organic fertilizer plant in California with an annual capacity of 100,000 metric tons.
• India’s Infinity Lawn and Garden introduced vertical garden kits priced for mass-market, selling 60,000 units in Q3 2023.
• Germany’s Espoma launched peat-free potting soil blends that achieved a 20% increase in retail demand.
• Sun Gro Horticulture expanded its Canadian distribution network with five new warehouses to meet growing regional demand.

Report Coverage of Lawn and Garden Supplies Market

The report on the Lawn and Garden Supplies Market offers a thorough and detailed examination of the industry, highlighting all critical aspects such as product categories, user applications, market trends, and regional dynamics. It extensively evaluates key product segments including fertilizers, growth media, grass seed, pesticides, and supplementary items like decorative mulch and irrigation tools. Fertilizers remain the dominant category, accounting for over 40% of product consumption, while growth media and pesticides show rising demand due to sustainability and organic gardening trends. The report covers both residential and commercial applications. Residential use contributes around 62% to total market demand, driven by a surge in home gardening, DIY landscaping, and urban vegetable cultivation. Commercial users, including resorts, parks, and corporate campuses, represent a steady 38% of market activity and continue to drive large-scale procurement of lawn and garden products.

The study explores changes in consumer behavior, highlighting the increasing shift toward online retail. Online platforms experienced a 26% rise in garden-related purchases in 2023, altering traditional distribution patterns. Offline retail remains significant, but its dominance is gradually being challenged by the convenience and product variety of e-commerce. Regionally, the report breaks down the market across North America, Europe, Asia-Pacific, and the Middle East & Africa. North America leads in consumption and innovation, fueled by over 70 million gardening households in the U.S. Europe follows with strong organic product demand, driven by regulatory reforms and public interest in sustainability. Asia-Pacific emerges as the fastest-growing market due to urbanization and government incentives. The Middle East & Africa are in early growth phases, marked by water-efficient technologies and city beautification initiatives. Furthermore, the report identifies the competitive landscape, naming ScottsMiracle-Gro and Central Garden & Pet as the top two players with the largest market share. Scotts maintains an expansive distribution network serving over 90,000 retail locations, while Central Garden & Pet manages more than 80 brands across the garden and pet care sectors. Both companies are actively investing in innovation and sustainable product lines. Finally, the report outlines major trends and forward-looking opportunities. These include growing investment in eco-friendly gardening inputs, digital gardening tools, smart irrigation, and carbon-conscious packaging. The data-rich coverage, including figures from 2023 and 2024, equips businesses, investors, and policymakers with actionable insights into the evolving dynamics of the lawn and garden supplies market.

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