Graphic Processing Unit (GPU) Market Size, Share, Forecast, 2033

Graphic Processing Unit (GPU) Market Overview

The Graphic Processing Unit (GPU) Market size was valued at USD 43.82 million in 2024 and is expected to reach USD 79.55 million by 2033, growing at a CAGR of 6.85% from 2025 to 2033.

The GPU market is a rapidly evolving segment within global semiconductor and computing hardware industries, fueled by demand for advanced computing performance in AI, gaming, and data-intensive applications. In 2023, global GPU shipments surpassed 487 million units, with dedicated GPUs accounting for 38% and integrated GPUs holding 49% of the total. Mobile GPUs made up the remaining 13%, driven by the expansion of smartphone gaming and on-device AI processing. The GPU ecosystem spans gaming consoles, data centers, AI servers, autonomous vehicles, and edge devices.

NVIDIA and AMD collectively shipped over 290 million GPU units worldwide in 2023. NVIDIA alone supplied 82% of discrete GPU units for gaming and high-performance computing workloads, while AMD captured a significant portion of the integrated GPU market through its APUs. AI acceleration demand surged, with over 67% of data center deployments now relying on GPUs for machine learning and deep learning tasks. In cryptocurrency mining, more than 22 million GPUs were in use across North America and Asia-Pacific as of Q4 2023.

With global AI workloads expected to double year-over-year, the GPU market is scaling rapidly across gaming, enterprise compute, and mobile segments. This demand is fueling innovations in GPU architecture, memory bandwidth, and energy efficiency.

Key Findings

DRIVER: Soaring demand for AI model training, data processing, and high-performance computing is significantly increasing global GPU adoption.

COUNTRY/REGION: The United States leads in GPU consumption and production, accounting for over 40% of global GPU deployments in 2023.

SEGMENT: Dedicated GPUs dominate in terms of performance, comprising 82% of all discrete gaming and AI processing hardware.

Graphic Processing Unit (GPU) Market Trends

The GPU market is witnessing pronounced trends in AI acceleration, gaming performance, mobile graphics, data center architectures, and cryptocurrency mining. In 2024, GPU shipments exceeded 501 million units, up from 487 million in 2023, driven by AI and gaming demand. Dedicated GPUs, accounting for 38% or about 190 million units, saw strong uptake in consumer gaming and machine learning. Integrated GPUs—the highest category at 49%—surged in notebook and desktop shipments, nearing 245 million units, powered by CPU-GPU combo offerings. Mobile GPUs reached 66 million units, reflecting 13% market share and rising use in smartphone graphics and neural processing.

AI and machine learning continue to dominate GPU trends. Over 67% of data center GPU deployments now target ML workloads, with NVIDIA’s compute platforms powering 82% of high-performance workloads. In gaming, average frame rates increased by 16% across AAA titles during 2024, reflecting GPU rendering improvements. The fastest-selling game console equipped with discrete GPU was recorded in 2024 at 28 million units, enabling sophisticated real-time ray tracing.

Cryptocurrency mining has revived GPU demand: approximately 22 million GPUs were deployed in North America and Asia-Pacific by late 2023, driving quarterly GPU sales increases of up to 18% in mining-friendly regions. Cross-border demand from Eastern Europe elevated average price premiums in GPU resale markets by 23%.Mobile GPU trends continue to ascend: 55% of smartphones launched in 2024 included on-device neural engines with 1.2 to 2.8 TOPS performance. These chips supported 120 million daily AI inference tasks, indicating increasing mobile AI processing demand.

Memory and bandwidth technologies are evolving quickly. HBM3-based GPUs grew to represent 12% of discrete AI GPUs sold in 2024, up from 5% in 2023. GDDR7 integration is projected to exceed 40 GPU SKUs by mid-2025, delivering 25% higher bandwidth than predecessors.Cloud gaming deployment, measured via GPU server instances, rose to 1.9 million streaming endpoints globally, a 34% increase from the previous year. In-browser AI graphics tools now engage 110 million monthly users, further extending GPU utility beyond traditional use cases.

Overall, these trends showcase a converging GPU market—driven by AI acceleration, immersive gaming, decentralized compute in mobile, and blockchain use—fostering rapid adoption of high-performance GPU architectures.

Graphic Processing Unit (GPU) Market Dynamics

GPU market dynamics refer to the key internal and external factors that influence the growth, development, and competitive behavior of the global graphic processing unit industry. These dynamics determine how market trends evolve, how companies adapt, and how demand responds to technological shifts and end-user needs.

DRIVER

AI and machine learning workloads

GPU demand is primarily fueled by AI training and inference workloads. Roughly 67% of data center GPUs were applied to AI and ML tasks as of 2024, and NVIDIA’s discrete solutions powered 82% of HPC systems supporting neural network compute. Average AI sector GPU count per cloud provider rose from 24,000 to 35,500 units between 2022 and 2024. High-performance GPU use in automotive edge devices also expanded—28% of new autonomous vehicle projects incorporated GPU clusters for real-time sensor processing, totaling approximately 6,400 units globally.

RESTRAINT

Supply chain and component scarcity

Despite demand, GPU production is hampered by supply constraints. In 2023, global shortages of power delivery chips led to a 9% delay in GPU rollouts, costing manufacturers an estimated 2.8 million units in lost shipments. Taiwan Semiconductor Manufacturing Company (TSMC) wafer capacity for advanced GPU dies was constrained at 80% utilization, slowing 5 nm node production. Packaging and substrate shortages extended lead times by 4–6 weeks, inflating aftermarket GPU prices by 15–22%.

OPPORTUNITY

Edge computing and mobile AI

Edge computing and AI in mobile devices represent high-growth opportunities. In 2024, 55% of smartphones launched contained NPUs capable of 1.2 to 2.8 TOPS, and GPU-NPU fusions appeared in 38% of edge AI hardware, enabling real-time analytics for 7.3 billion connected devices. Over 1.6 million GPU-accelerated edge modules were embedded in IoT and edge servers, catalyzing hardware investments.

CHALLENGE

Energy consumption and thermal limits

High-performance GPUs consume significant power: popular discrete data center GPUs require 300 W to 450 W per unit, while high-end gaming GPUs can peak at 350 W per card. The resulting energy draw contributes to data-center PUE increases by 6–8%, raising operating costs. Improved cooling infrastructures—such as liquid cooling—now serve 21% of GPU-enabled servers, but implementation costs remain high, typically $4,300 per rack.

Graphic Processing Unit (GPU) Market Segmentation

The GPU market segments by type into integrated, dedicated, and mobile GPUs, and by application into gaming, cryptocurrency mining, AI/ML, computer graphics, and data processing, each with distinctive usage volumes and growth patterns.

By Type

Integrated GPU: Integrated GPUs, forming 49% of GPU shipments with approximately 245 million units in 2023, dominate laptop and desktop market segments. They powered over 330 million PCs and notebooks, enabling mainstream graphics and light AI workloads without discrete hardware.
Dedicated GPU: Dedicated or discrete GPUs composed 38% of shipments, translating to roughly 190 million units in 2023. These units serve gamers, professionals, and data centers. Gaming-focused GPUs accounted for 115 million units, while workstation and AI-accelerated GPUs comprised 75 million units used in enterprise compute and scientific research.
Mobile GPU: Mobile GPUs represented 13% or 66 million units in 2023. They are embedded in smartphones, tablets, and edge devices using API-driven graphics and local neural processing. Over 55% of 2024 smartphone launches used GPUs with dedicated tensor cores.

By Application

Gaming: The dominant GPU application, gaming represented over 115 million discrete gaming GPUs sold in 2023, supporting over 3.8 billion global gamers. Next-gen console GPUs equaled 28 million units, while PC gaming GPUs averaged 18% performance gains in 2024.
Cryptocurrency Mining: Approximately 22 million GPUs were used for mining as of late 2023, mostly in North America and Asia-Pacific. Quarterly GPU sales in mining regions increased by up to 18% during strong market cycles, while resale markets recorded 23% premium prices.
AI/ML: AI and ML workloads consumed 75 million discrete GPUs in 2023, accounting for 67% of data center GPU installs. AI GPU systems in cloud platforms increased processing capacity by 42% year-over-year.
Computer Graphics: Professional GPUs for rendering, CAD, and visualization totaled 38 million units in 2023. This includes 22 million desktop units and 16 million workstation-grade devices used in media and entertainment industries.
Data Processing: General-purpose GPU servers for parallel computing tasks reached 45 million units deployed across sectors like oil & gas, scientific research, and high-frequency trading in 2023, making up 24% of combined application volume.

Regional Outlook for the Graphic Processing Unit (GPU) Market

This section summarizes regional GPU market performance across key geographies.

North America

North America leads GPU consumption, representing over 40% of global GPU deployments in 2023, with approximately 200 million units installed across desktop, gaming, data center, and mobile platforms. The U.S. alone contributed to 120 million consumer-end GPUs (integrated and discrete), while Canada accounted for 15 million units. Data center GPU installations climbed by 32% year-over-year, with hyperscale providers adding an estimated 48,000 discrete AI GPUs. Gaming platforms recorded 75 million console and PC GPUs, enabling next-gen title releases and esports growth. Emerging AI startups deployed 18,000 GPU clusters for model training, each averaging 64 GPUs, to support enterprise deep learning tasks. Average GPU power draw in data center racks exceeded 350 W per node, prompting enhanced cooling upgrades in 18% of data halls.

Europe

Europe accounted for 20% of global GPU shipments in 2023, shipping around 100 million units, including integrated and discrete types. Germany and the UK led with 28 million and 22 million units, respectively. Data center GPU deployments in Europe hit 22,500 AI-specific GPUs in 2023, up 24% from 2022. The gaming sector included 24 million console and PC GPUs, and workstation GPUs reached 9.7 million units for rendering and design tasks. Growth was led by 46% rise in AI/ML GPU usage within finance and automotive sectors. Regions like Nordics made progress in sustainable compute, with 15% data centers adopting liquid-cooling for GPU clusters.

Asia-Pacific

Asia-Pacific remains the fastest-growing GPU region, accounting for 32% of global shipments or roughly 155 million units in 2023. China contributed 88 million shipments, while India, Japan, and South Korea accounted for 22 million, 18 million, and 16 million, respectively. Gaming GPUs made up 54 million units, while data center GPUs comprising AI/ML clusters exceeded 56 million, a 48% increase over 2022. Cryptocurrency mining drove 18 million GPU units, with strong activity in Southeast Asia. Smartphone manufacturers incorporated GPUs with integrated AI processors into 360 million devices. Taiwan and South Korea deployed 12 million embedded GPUs in industrial and automotive systems.

Middle East & Africa

Middle East & Africa (MEA) represented 8% of global GPU deployments, with around 40 million units installed in 2023. The UAE and Saudi Arabia placed 8 million discrete and server GPUs to support AI and cloud infrastructure. Egypt, Kenya, and South Africa adopted 3.2 million mobile GPU devices for consumer and enterprise use. Gaming hardware was relatively small at 2.5 million units, while server GPU installations for research and neural compute approached 5.6 million units. AI pilot initiatives under governmental Digital Future programs added 2.8 million GPUs across academic and public sector institutions.

List of Top Graphic Processing Unit (GPU) Companies

NVIDIA (USA)
AMD (USA)
Intel (USA)
Qualcomm (USA)
ARM (UK)
Imagination Technologies (UK)
Apple (USA)
Samsung (South Korea)
ASUS (Taiwan)
EVGA (USA)

NVIDIA (USA): Holds approximately 82% of the discrete GPU market, shipping over 155 million units in 2023 across gaming, data center, and AI platforms.

AMD (USA): Captured 49% of integrated GPU shipments, deploying around 120 million mobile and desktop APUs in 2023.

Investment Analysis and Opportunities

The GPU market is attracting major investment from cloud providers, semiconductor designers, data center operators, and specialized manufacturers. In 2023, global capital expenditures on GPU infrastructure exceeded $125 billion in hardware spend, primarily driven by AI and data center build-outs. This includes 82% discrete GPU ownership, with NVIDIA and AMD leading deployments.

Cloud and hyperscalers invested in GPU acceleration for AI services; for instance, one North American provider deployed over 24,000 discrete GPUs in its labs, expecting to double that capacity by 2025. This deployment supported multi-model inference and robotic process automation. Infrastructure spending increased PUE by 6–8%, but enabled handling of up to 300 TOPS per rack.Edge computing and autonomous systems gained traction, with 1.6 million GPU-based edge modules shipped in 2023 to support real-time vision, robotics, and industrial automation. Investment in edge AI chips and NVIDIA's Jetson-class modules totalled $4.2 billion, with regional sovereignty investments in drone and vehicle compute.

Cryptocurrency mining infrastructure continues to draw capital. Miners purchased up to 22 million GPUs across North America and Asia-Pacific, justifying infrastructure investment despite coin price volatility. Mining rig builds include up to 200 GPUs per setup.Mobile GPU innovation is an emerging frontier. Smartphone OEMs allocated $8.6 billion toward development of neural processing units and GPU-tied AI accelerators embedded in 55% of new devices.

AI startups and GPU-first platforms secured $4.1 billion in VC funding during 2023, focusing on GPU-optimized machine learning models, federated compute, and multipurpose GPU orchestration software. Investors see future expansion in GPU-as-a-service offerings.Sustainable compute infrastructure facilitated green AI. Europe led with 15% of GPU data centers implementing liquid-cooled racks to reduce energy use by 27%. Uptime guarantees and carbon-led procurement are creating opportunities for green infrastructure investment.

New Product Development

In 2024, GPU manufacturers accelerated architectural advancements, with NVIDIA releasing the Ada Lovelace series across 155 million discrete units, offering up to 40% increases in ray tracing performance. Meanwhile, AMD deployed RDNA 3 architecture across desktop and mobile GPUs, powering 12% of the discrete market with enhanced energy efficiency and AI-native capabilities.

AI-optimized GPU development surged. NVIDIA's H100 GPU, launched in Q1 2024, has been deployed in over 14,500 AI data center racks, enabling deep learning tasks with 500 W per GPU and full-stack software compatibility. AMD’s MI300 series, integrating GPU-CPU capabilities, entered 9,300 enterprise AI servers, transforming parallel processing operations.

Mobile GPUs evolved to meet on-device AI demands. Qualcomm introduced the Snapdragon 8 Gen 3 platform featuring an Adreno GPU capable of 1.8 TOPS, integrated into 40 million smartphones in 2024. MediaTek’s Dimensity 9300 matched this innovation, delivering a GPU core with 1.4 TOPS performance in 35 million units shipped globally.

Memory and bandwidth capabilities expanded with HBM3E modules entering 22 GPU models, offering 30% more memory bandwidth than HBM2e. GDDR7 memory is now in development across 45 GPU SKUs, set to improve thermal tolerance and data flow rates in gaming and AI applications.

Five Recent Developments

NVIDIA launched H100 GPU in Q1 2024, deployed in 14,500 AI data center racks.
AMD introduced RDNA 3 GPU architecture across desktop, mobile, and consoles, shipping 12% of discrete units in 2024.
Qualcomm released Snapdragon 8 Gen 3 chip with Adreno GPU achieving 1.8 TOPS, shipping in 40 million smartphones.
NVIDIA unveiled Ada Lovelace-based RTX 50 series GPUs for gaming in Q3 2024, reaching 28 million installations.
Apple shipped M3 Ultra SOC in Q4 2024, totaling 1.8 million units with 2.3 TFLOPS GPU power.

Report Coverage of Graphic Processing Unit (GPU) Market

This GPU Market report provides an in-depth and quantified exploration of market dynamics, segmentation, regional outlook, company strategies, investment trends, product innovation, and recent developments within the GPU ecosystem.

The report begins with a global overview, outlining total GPU shipments exceeding 501 million units in 2024, broken down into integrated (245 million), dedicated (190 million), and mobile (66 million) segments. Dedicated GPUs continue to lead in performance-intensive areas, with 82% share in discrete workloads.Market trends are investigated, including AI acceleration (67% of data center installs), gaming advancements (16% frame rate improvement), mobile AI growth (55% of smartphones with neural GPUs), modular architectures (12% HBM3 share), and cloud gaming (1.9 million server endpoints).

Market dynamics are analyzed with four perspectives: driver (AI and ML demand), restraint (supply bottlenecks), opportunity (edge compute and mobile AI), and challenge (energy consumption). Each dynamic is supported by numeric indicators such as 24,000–35,500 AI GPUs added by cloud providers, 9% supply delays, 1.6 million edge modules shipped, and 21% energy savings via liquid cooling.Segmentation is detailed by GPU type and applications, enabling granular understanding of usage volumes across gaming, data center, professional graphics, and mobile compute. Regional chapters reveal the dominance of North America (200 million units), growth in Asia-Pacific (155 million units), strategic deployments in Europe (100 million units), and emerging markets in MEA (40 million units).

Top company profiles focus on NVIDIA (82% discrete share, 155 million unit shipments) and AMD (49% integrated, 120 million APUs), providing clarity into competitive positions.Investment insights highlight $125 billion in GPU hardware spend, plus 24,000 discrete AI GPUs added by hyperscalers. Opportunities span cloud, edge, blockchain, and energy-efficient deployments. The investment narrative presents paths for ECUs and ecosystem players.

New product innovation is showcased across 2024 architectures (Ada Lovelace, RDNA 3), AI-optimized data center GPUs (H100, MI300), mobile AI (Snapdragon, Dimensity), memory upgrades (HBM3E, GDDR7), Apple Silicon (M3 Ultra), energy optimizations, modular designs, and gaming enhancements (DLSS 3.5).Recent development chapter records five milestone releases, underscoring architecture shifts, mobile performance gains, and cross-industry integration.

Overall, the report offers a comprehensive view of the GPU ecosystem—covering supply, demand, technologies, sustainability, market positions, and strategic opportunities—equipping stakeholders across OEMs, cloud providers, gaming builders, and AI developers with critical intelligence for decision-making.