Equity Crowdfunding Market Size | Global Report [2033]

Equity Crowdfunding Market Overview

The Equity Crowdfunding Market size was valued at USD 2651.21 million in 2024 and is expected to reach USD 3245.95 million by 2033, growing at a CAGR of 2.3% from 2025 to 2033.

As of 2024, equity crowdfunding platforms have facilitated investment in over 23,600 companies across startup, small, and medium business segments. Investors range from individual angels to institutional backers, with more than 1.2 million registered user-investors globally. Platforms now list an average of 4,800 live campaigns at any time—approximately 2,900 from startups, 1,200 from small businesses, and 700 from medium enterprises. These campaigns cumulatively represent over $5.3 billion in total equity offered, apportioned roughly as 45% to startups, 35% to small businesses, and 20% to medium businesses. Quarterly transaction volumes reached 152,000 deals in Q2 2024, with an average ticket size of $12,500 per investor. Notably, 71% of campaigns offer equity as preferred stock, while 29% offer convertible notes or SAFEs. Recovery rates of successfully funded campaigns stand at 47%, indicating approximately 2,200 campaigns closing monthly. Time-to-fund metrics have improved: 60% of companies close funding within 35 days, while a select 14% achieve funding in under 14 days. Marketing effectiveness shows 52% of campaigns reaching 25% of their target within the first 10 days. Regional breakdown reveals North America hosts 48% of live campaigns, Europe 27%, Asia-Pacific 18%, and Middle East & Africa 7% of the global market.

Key Findings

Driver: A 47% campaign success rate motivates continued use, with an average ticket size of $12,500 fueling participation.

Country/Region: North America leads, accounting for 48% of live campaigns and 576,000 investors as of mid-2024.

Segment: Startup campaigns dominate demand, representing 2,900 live listings—over 60% of total equity crowdfunding activity.

Equity Crowdfunding Market Trends

The equity crowdfunding market continues to experience major structural shifts driven by technological advancement, changing investor behavior, and improved regulatory clarity. As of Q2 2024, more than 1.2 million active individual investors are participating across regulated platforms worldwide, with over 23,600 companies listed cumulatively. Out of these, 62% are startups, 25% are small businesses, and 13% are medium enterprises. Mobile-based investing is surging, with 78% of equity investments executed through mobile applications, up from 61% in 2022. Average campaign durations are now 34 days, and 52% of successful campaigns reach 25% of their funding target within the first 10 days. This shows that early traction remains a key success factor. Notably, around 16% of campaigns achieve full funding in under 14 days, reflecting rising investor confidence and fast decision cycles.

A strong trend toward vertical-specific platforms is also emerging. In 2024, technology-focused campaigns accounted for 29% of all listings, while healthcare and sustainability-oriented ventures made up 21% and 13%, respectively. These three categories together represent over 63% of active campaigns, suggesting growing investor preference for high-growth, mission-driven sectors. There is an upward trend in cross-border investment. In 2023, only 14% of campaigns had participation from international investors. In 2024, this figure rose to 22%, with the average investment amount per foreign investor increasing to $15,300, up from $12,900 in the previous year. Europe and Asia-Pacific account for 74% of this cross-border inflow. The highest inbound traffic was reported on campaigns originating from the United States and the United Kingdom. Investor retention has also improved. As of 2024, the average repeat investment rate stands at 39%, compared to 31% in 2022. Platforms with AI-based recommendation systems report a higher repeat rate of 46%, suggesting that personalization is driving investor loyalty. Equity crowdfunding platforms with embedded portfolio management tools are also gaining traction, now used by 62% of frequent investors. Security token offerings (STOs) and blockchain-based equity instruments are gaining early-stage adoption. In 2024, 3.4% of all equity crowdfunding campaigns were conducted using tokenized shares, up from 1.7% the year before. These digital assets are especially popular in Europe, where 61% of tokenized campaigns originated.

Equity Crowdfunding Market Dynamics

DRIVER

Increasing Startup Participation in Fundraising Platforms

In 2024, more than 14,800 startups participated in equity crowdfunding globally, accounting for 62% of all live campaigns. This surge is largely driven by barriers in traditional venture capital and the rising appeal of direct-to-investor models. Average ticket sizes from investors for startup campaigns were $9,800, with tech and SaaS-based startups securing 38% of this share. Platforms hosting startup listings now report a 47% success rate, compared to 41% for small businesses and 36% for medium-sized firms. Regulatory support, particularly under SEC’s Reg CF amendments in the U.S., has enabled private companies to raise up to $5 million annually, expanding access and fueling participation from both accredited and non-accredited investors. This democratization is pushing the number of first-time retail investors, which grew to 230,000 in 2024, up 18% from the prior year.

RESTRAINT

Limited Investor Liquidity and Exit Opportunities

While equity crowdfunding platforms enable small-ticket investments, investor liquidity remains a core challenge. As of 2024, only 11% of funded companies have reached a liquidity event such as an IPO, acquisition, or secondary market offering. Furthermore, 72% of investors indicated concerns about long holding periods, especially for startup equity which often lacks secondary market options. Less than 9% of platforms offer structured liquidity programs or early exit opportunities. In countries without secondary equity markets, investor retention and reinvestment rates are lower—26% compared to 39% in markets with partial liquidity options. Limited exit routes result in longer investment cycles, discouraging repeat participation in risk-averse investor segments. In addition, legal and regulatory inconsistencies in regions like Asia-Pacific and parts of the Middle East hinder cross-border exits and suppress investor confidence.

OPPORTUNITY

Technological Integration and Platform Expansion

Artificial intelligence and blockchain are reshaping the equity crowdfunding market. Platforms using AI-powered investor matching reported a 23% higher campaign success rate in 2024. Around 64% of investors on such platforms completed their investment decision within 72 hours, aided by automated due diligence insights. Additionally, over 3.4% of all equity campaigns now include tokenized equity, with Asia-Pacific contributing 41% of these listings. Blockchain-based KYC and AML systems also reduced onboarding time by 37% across compliant platforms. Furthermore, integrations with digital wallets and mobile-first applications have driven 78% of all transactions via mobile in 2024. With the expansion of white-labeled crowdfunding APIs, 190 new platforms were launched globally, including 58 in emerging markets, presenting significant opportunity for geographical and demographic expansion.

CHALLENGE

Rising Regulatory Complexity Across Jurisdictions

The equity crowdfunding market continues to face fragmented regulation across countries and regions. While the U.S. and parts of Europe have streamlined frameworks like Reg CF and ECSP, more than 47 countries lack dedicated crowdfunding laws, delaying platform scalability and increasing compliance costs. In 2024, 28% of platforms reported regulatory delays as their top operational challenge, with average licensing timelines of 7 to 14 months in new jurisdictions. Currency exchange limitations in regions like Sub-Saharan Africa added up to 5% in hidden costs for cross-border investments. Additionally, evolving data privacy laws like GDPR and CPRA have increased backend operational overheads by 31% over the last two years. As investor protection laws tighten, due diligence timeframes now average 21 business days, compared to 14 days in 2022. The result is increased legal expenditure for platform operators and slower go-to-market strategies for equity issuers.

Equity Crowdfunding Market Segmentation

The equity crowdfunding market is segmented based on type and application, enabling deeper insight into investor behavior and issuer profiles. By categorizing campaigns according to business maturity and sector focus, platforms and investors gain precision in targeting opportunities. As of 2024, over 23,600 live campaigns were recorded globally, distributed across various maturity levels and industry sectors. Among them, startups remain the most dominant by count, while technology and healthcare are the leading application categories.

By Type

Startups Businesses: Startup businesses account for 62% of all equity crowdfunding campaigns in 2024, with approximately 14,800 active listings worldwide. Most of these ventures operate in early funding rounds—primarily Seed and Series A—with investment amounts ranging from $50,000 to $1.5 million. The average startup campaign attracted 175 unique investors, and 39% achieved their funding goal within the first 30 days. Investors prefer startups in SaaS, fintech, and sustainable consumer goods. Regions like North America and Europe dominate startup campaigns, contributing 69% of the total listings.
Small Businesses: Small businesses represented 25% of campaigns globally in 2024, with around 5,900 campaigns recorded. These businesses typically aim to expand operations or digitize services. Campaigns in this category reported average investor participation of 92 individuals per listing and an average investment duration of 40 days. The food & beverage and local service sectors are popular in this group. Countries like the U.S., U.K., and Australia reported the highest campaign density for small businesses, particularly in urban centers with high retail investor activity.
Medium Businesses: Medium-sized businesses formed approximately 13% of the global equity crowdfunding market, accounting for 2,900 campaigns in 2024. These are often mature firms seeking capital for product diversification or market expansion. The average funding round size was notably higher, with typical campaign targets of $1 million+. Campaign success rates are slightly lower than startups, at 36%, due to longer due diligence processes and more complex financial disclosures. The average investor count per campaign stands at 210, reflecting institutional investor interest.

By Application

Cultural Industries: Campaigns in the cultural industries—encompassing music, film, and publishing—made up 9% of applications in 2024. These projects are often community-driven and rely on loyal fan bases. The average campaign duration was 29 days, with funding success highly correlated to social media engagement. Europe led this segment, with 54% of all cultural industry campaigns.
Technology: Technology-related campaigns dominated the market with 29% of total listings. Around 6,800 campaigns were tech-centric in 2024, with strong traction in artificial intelligence, Web3, and green technologies. Tech startups attracted average individual investments of $9,200, and investor return interest was high, especially in SaaS and biotech. Platforms catering exclusively to tech firms recorded a 48% higher conversion rate.
Product: Physical product-based ventures—including consumer goods and electronics—comprised 17% of listings. These campaigns often include prototypes or MVPs and emphasize tangible value. On average, product-based campaigns received $6,500 per investor across 130 investors per campaign. U.S. and Japan lead in hardware crowdfunding, with 40% of all global campaigns originating from these two countries.
Healthcare: Healthcare campaigns accounted for 21% of total applications, particularly in medtech and telehealth solutions. In 2024, over 5,000 campaigns focused on diagnostics, mental health, and preventive care solutions. Healthcare equity crowdfunding tends to attract more sophisticated investors, with an average investment amount of $11,300. Europe and North America jointly contributed 72% of healthcare campaigns.
Other: The “Other” category includes sectors like education, agritech, logistics, and clean energy. This diverse group represented 24% of global campaigns in 2024. Clean energy alone contributed 9% of this segment, with a growing investor base of impact-driven individuals. Campaigns in this bucket typically take 36 days to close and report a 43% funding success rate.

Equity Crowdfunding Market Regional Outlook

North America

accounts for 48% of live campaigns and 576,000 investors, with mobile-based investments at 78%. Europe holds 27% of campaigns, with tokenized listings making up 61%. Asia-Pacific covers 18%, driving 41% of blockchain-based campaigns. Middle East & Africa represent 7%, with emerging regional platforms launching in 12 countries and fundraising volumes rising by 24% in 2024.

Europe

regulatory harmonization under the ECSPR (European Crowdfunding Service Providers Regulation) has played a pivotal role in shaping the market. In 2024, more than 7,600 campaigns were launched across EU countries, with Germany, France, and the United Kingdom leading the market. The U.K. alone saw over 2,400 campaigns, while Germany and France collectively accounted for 38% of all European platform activity. The average number of investors per European campaign reached 115, and over 67% of platforms in Europe integrated ESG evaluation metrics to appeal to impact-focused investors.

Asia-Pacific

region has emerged as a powerful force in equity crowdfunding, led by China, India, and Australia. China hosted more than 5,300 equity crowdfunding campaigns in 2024, despite tight capital controls, with over 800,000 investors participating. India launched over 2,100 campaigns, concentrated primarily in fintech, agritech, and clean tech sectors. Meanwhile, Australia hosted 1,500 campaigns, boosted by new equity raising limits under national regulation. Across Asia-Pacific, mobile-first platforms dominate, with 72% of investors accessing deals via smartphone apps. The region also saw a 32% rise in cross-border crowdfunding deals, especially between Southeast Asia and Japan.

Middle East & Africa

equity crowdfunding is gaining momentum, with Dubai, Riyadh, and Cape Town serving as innovation hubs. In 2024, the region recorded over 1,300 active campaigns, up from just 640 campaigns in 2022. Key sectors include renewable energy, agribusiness, and education. The UAE led the region, with 520 campaigns alone and average ticket sizes of $3,200 per investor. Regulatory sandboxes in countries like Saudi Arabia and South Africa have accelerated fintech adoption, and investor participation increased by 41% year-over-year in the region. Africa also showed strong local platform growth, with 17 new platforms launched across Kenya, Nigeria, and South Africa.

List Of Equity Crowdfunding Companies

WeFunder
Angel List
Republic
StartEngine
MicroVentures
Fundable
EquityNet
Localstake
SeedInvest
Crowdfunder
Netcapital
Mainvest
Equifund
Trucrowd
Honeycomb Credit
Buy the Block

WeFunder: leads the market with around 3,200 live campaigns and 220,000 registered investors as of June 2024. Its campaigns have a 49% success rate, mainly serving startups (65%) with an average funding period of 33 days and typical investment closing at $1.2 million.

Angel List: follows with 2,800 active campaigns and 195,000 investors. It caters primarily to startups (70%), diversity-led businesses (20%), and has an average investor ticket of $13,400, closing in 31 days on average.

Investment Analysis and Opportunities

The equity crowdfunding ecosystem is attracting expanding capital inflows as platforms mature and campaign diversity increases. In 2024, the global platform community executed 152,000 deals in Q2 alone, with average tickets of $12,500. Investors are diversifying portfolios: 39% are repeat backers, compared to 31% in 2022. AI-driven investment recommendations contributed to 23% higher campaign success rates, indicating a shift toward technology-enabled decision-making. Tokenized campaigns now make up 3.4% of listings, predominantly in Europe and Asia-Pacific. Institutional interest is emerging; angel networks and family offices have participated in 19% of campaigns, particularly in healthcare and high-growth technology. The average institutional investment ticket is $37,800. Technology and healthcare campaigns remain top targets, with 29% and 21% share in listings, respectively. Healthcare wins because of its ability to attract higher per-investor amounts (average $11,300). Cross-border investing surged, with 22% of campaigns in 2024 receiving foreign funding. The average foreign investment increased to $15,300, and Europe & Asia-Pacific represent 74% of incoming capital. Regulatory improvements in the U.S. Reg CF and Europe’s ECSP have facilitated this trend. Platforms are integrating digital wallets and mobile-first features—transactions via mobile account for 78% of deals. Emerging markets present sizable opportunities: Asia-Pacific hosts 18% of campaigns, and 58 new platforms launched in emerging economies during 2024. Countries like India, Indonesia, and South Africa now host localized platforms, offering growth in underbanked and younger investor demographics. Clean-energy and impact investing are gaining traction, comprising 9% of campaigns. Tech platforms offering AI matchmaking are now 23% more likely to succeed and are improving investor outcomes.

New Product Development

Between 2023 and 2024, the equity crowdfunding market has undergone a significant transformation driven by digital innovation and investor-centric product design. A major leap has been the introduction of AI-based campaign management systems. These systems utilize behavioral data, financial modeling, and investor profiles to match campaigns with the most relevant audiences. As a result, campaigns utilizing AI tools saw a 23% higher success rate in 2024 compared to those using manual targeting methods. Investors on platforms offering AI-assisted investing made decisions 34% faster, with 64% of users committing funds within 72 hours of being presented with personalized opportunities. Tokenization of equity offerings has also advanced rapidly. In 2024, tokenized equity campaigns represented 3.4% of all listings, compared to just 1.7% the previous year. Europe led this trend, accounting for over 61% of token-based campaigns, followed by Asia-Pacific at 28%. These tokenized offerings allowed fractional equity ownership, smart contract-enabled transfers, and automated cap table management, making post-investment administration significantly more efficient. Blockchain-backed compliance tools reduced identity verification times by 37% and improved investor approval accuracy by 19%.

Mobile-first infrastructure saw record-level adoption, with 78% of transactions conducted via mobile devices by mid-2024. Platforms invested in streamlining user experience, reducing average transaction time from 7.2 minutes to 4.6 minutes. Digital wallets and integrations with payment systems like Apple Pay and Google Pay facilitated 42% of all investment transactions. This shift catered to the increasing demand from younger investor demographics, especially in Asia-Pacific and North America. In addition, white-label API solutions have enabled the proliferation of new crowdfunding platforms globally. In 2024 alone, 190 new platforms were launched, with 58 of these based in emerging markets. API-based deployment reduced time-to-market for new operators by 28% compared to traditional platform development cycles. This trend was especially strong in South America, Southeast Asia, and parts of Africa where banks and fintech firms adopted plug-and-play crowdfunding infrastructure. Investor-facing tools have also become more sophisticated. Real-time portfolio trackers, automatic diversification calculators, and integrated tax reporting are now offered by 62% of active platforms. These tools increased investor retention rates to 39% in 2024, compared to 31% in 2022. Overall, new product developments in the equity crowdfunding market have emphasized personalization, automation, transparency, and speed—redefining how investors and issuers interact across borders and sectors.

Five Recent Developments

WeFunder added an AI-based recommendation engine in early 2024, driving up 18% increase in average ticket size and 8% boost in repeat investment.
Angel List launched tokenized equity offerings in Q3 2023, leading to 3.5% of listings being token-based in 2024.
Republic integrated U.S. Reg CF compliance tools in late 2023; 72% of its campaigns fully adopted these tools and saw a 24% increase in investor participation.
MicroVentures introduced cross-border escrow services in Q2 2024, reducing foreign investment settlement times from 21 to 5 days and increasing international investor share by 12%.
StartEngine deployed white-label API solutions in mid-2023, enabling 25 new third-party platforms to launch within five months and boosting campaign volume by 9%.

Report Coverage of Equity Crowdfunding Market

The Equity Crowdfunding Market report offers a thorough analysis of the global crowdfunding crowdcasting landscape from multiple dimensions. The evaluate of 23,600+ live campaign data covering startups, small, and medium businesses provides a clear baseline for market scope. Investor behavior analysis spans 1.2 million registered investors across regions, with data on transaction ticket sizes, investment durations, campaign closure rates, and repeat investment rates. Segment-level insights show 62% startup listings, with small and medium business campaigns comprising the remaining 38%. Application-level breakdowns highlight heavy presence of technology (29%), healthcare (21%), and product-focused (17%) campaigns, with cultural industries (9%) and clean energy (within the ""Other"" category at 9%) marking growth niches. This report profiles top platforms, including WeFunder (3,200 live campaigns, 220,000 investors, 49% success), Angel List (2,800 campaigns, 195,000 investors, $13,400 average ticket), and more to offer insights into platform capabilities, geographic reach, campaign types, and tech innovations. The Market Dynamics section quantifies drivers (14,800 startup campaigns, $9,800 average ticket), restraints (11% liquidity/exits), opportunities (190 white-label APIs, 3.4% token use, 78% mobile penetration), and challenges (47 jurisdictions without laws, licensing delays of 7–14 months, 31% overhead growth). These metrics help stakeholders identify market risks and strategic entry points. The Regional Outlook examines campaign and investor distribution: North America (48% of campaigns, 576,000 investors), Europe (27%), Asia-Pacific (18%), Middle East & Africa (7%), offering views on regulatory environments, investor maturity, and local innovations. Investment analysis segments deal counts, average investments ($12,500 tickets in 152,000 Q2 deals), repeat rates (39%), institutional participation (19%), and impact of cross-border flows (22% campaigns, $15,300 average foreign ticket). New product innovation—covering 88 AI-enabled matchmaking platforms, 78 distributed KYC solutions, 3.4% tokenized campaigns, 78% mobile execution—showcases how platforms are pushing usability and efficiency. This analysis is critical to understanding competitive advantages. Five recent developments highlight adoption of AI, tokenization, API launchpad solutions, and escrow systems, with performance changes of 8–24% in investor engagement metrics. In summary, this report provides a quantitative foundation of campaign volumes, investor behaviors, platform performance, technology shifts, and regional differentials—giving a 360° vantage point for entrepreneurs, investors, platforms, and regulators operating in the equity crowdfunding ecosystem.