Automotive Antenna Module Market Size & Forecast [2033]

Automotive Antenna Module Market Overview

The Automotive Antenna Module Market size was valued at USD 1618.7 million in 2024 and is expected to reach USD 2181.9 million by 2033, growing at a CAGR of 3.4% from 2025 to 2033.

The automotive antenna module market is witnessing substantial technological advancement with a growing integration of multiple functionalities such as GPS, cellular, AM/FM, satellite radio, and V2X communication into single antenna modules. The global deployment of 5G is driving OEMs and Tier 1 suppliers to redesign antenna modules to support multi-frequency bands. Over 75% of new passenger vehicles in 2023 featured at least one combination antenna module. With rising EV production, manufacturers like Tesla and BYD are incorporating flush-mounted antennas to enhance aerodynamic performance. In 2023, over 40 million automotive antenna modules were produced globally, marking a 9% increase from 2022.

Europe and Asia-Pacific collectively accounted for over 65% of the total antenna module demand due to high automotive production in Germany, China, Japan, and South Korea. The average antenna module now includes up to six sub-modules, compared to four in 2020. With the rise of ADAS and connected vehicles, demand for V2X-compatible antenna modules surged by 38% YoY in 2023. Additionally, over 32% of new vehicles produced in 2023 featured shark-fin type antennas. This shift toward aesthetic and performance-efficient antennas is driving innovations in composite materials and embedded circuit designs within antenna modules.

Key Findings

Driver: Surge in connected vehicle technologies and V2X adoption.

Top Country/Region: China led production, contributing over 28% of total global output in 2023.

Top Segment: Fin-type antenna modules dominated with 43% of market volume in 2023.

Automotive Antenna Module Market Trends

One of the most prominent trends in the automotive antenna module market is the integration of multifunctional modules that support cellular, GNSS, Wi-Fi, Bluetooth, and satellite radio in one compact design. As of 2023, over 68% of newly launched vehicle models feature integrated antenna systems that offer better signal reliability and reduced installation complexity. Fin-type antenna modules continued to dominate due to their aerodynamic advantage and visual integration into vehicle roofs. These antennas made up 43% of global demand in 2023, followed by rod-type antennas at 32% and screen-type antennas at 25%. The rise of smart glass technologies has spurred interest in screen-type antennas, especially among luxury automakers such as BMW and Mercedes-Benz. With the rollout of 5G networks, antenna modules compatible with mmWave and sub-6 GHz bands saw a 51% increase in shipments in 2023.

Automakers are increasingly shifting to PCB-based antennas to support high-frequency signal reception and compact vehicle architectures. Antenna module weight has also reduced by an average of 18% over the past five years due to advancements in composite housing and miniaturization of circuit elements. Furthermore, OEMs are favoring centralized antenna architectures with coaxial and optical signal transmission to reduce cabling costs and latency. The adoption rate of centralized antenna control units reached 34% in 2023 among global passenger vehicle manufacturers. Advancements in beamforming and MIMO technologies for automotive use are also gaining momentum, especially in premium segments. In addition, demand for antennas supporting V2X and DSRC protocols is increasing rapidly in the United States and Europe due to regulatory pushes.

Automotive Antenna Module Market Dynamics

DRIVER

Rise in demand for connected and autonomous vehicle technologies

The automotive industry's evolution towards connected, autonomous, shared, and electric (CASE) mobility has significantly fueled demand for advanced antenna modules. As of 2023, over 68 million vehicles on the road were connected to cellular networks, requiring robust, multi-band antenna systems. The introduction of 5G-ready infotainment and V2X capabilities has driven OEMs to upgrade existing antenna platforms. Approximately 31% of new vehicles globally incorporated V2X-compatible antennas in 2023—a jump from 19% in 2022. With autonomous vehicles relying heavily on real-time data exchange, including LIDAR and radar coordination, the role of antenna modules as critical enablers has been further magnified.

RESTRAINT

Limited standardization across communication protocols and frequency bands

One of the major constraints in the automotive antenna module market is the lack of universal standards across geographies. Manufacturers must design antenna modules compatible with multiple regional frequency bands and certification requirements. For instance, V2X modules in the U.S. need to support DSRC, whereas Europe and China lean towards C-V2X. This leads to higher R&D costs and longer development cycles. In 2023, more than 48% of Tier 1 suppliers cited compatibility testing across markets as a key challenge, delaying product launches by 4–6 months.

OPPORTUNITY

Growth in electric vehicle production

Electric vehicle (EV) adoption surged globally, with over 10.2 million EVs sold in 2023. As EV platforms tend to be highly digital and connected, the need for robust antenna modules to support telematics, OTA updates, GPS navigation, and 5G is significantly higher. Over 82% of EVs produced in 2023 featured combination antenna modules with embedded connectivity for remote diagnostics and control. EV manufacturers are also integrating advanced antennas into windshield and side mirror structures, providing new design opportunities for antenna manufacturers.

CHALLENGE

Cost sensitivity among budget vehicle OEMs

A significant challenge for the antenna module market is the reluctance of budget and mid-range vehicle OEMs to adopt advanced modules due to cost constraints. While luxury and premium segments are embracing multi-functional and V2X-enabled antennas, low-end models still rely on basic AM/FM and GPS antennas. In 2023, only 17% of entry-level passenger vehicles included multi-band modules. Additionally, component miniaturization and high-frequency compliance drive up costs by approximately 28% per unit, making price-sensitive adoption more difficult.

Automotive Antenna Module Market Segmentation

The market is segmented by type—Fin Type, Rod Type, and Screen Type—and by application—Passenger Vehicle and Commercial Vehicle. In 2023, Fin Type modules led global installations due to enhanced design flexibility and aerodynamic benefit, followed by Rod Type modules that remain popular in emerging economies. Passenger vehicles accounted for over 76% of all antenna module deployments globally in 2023, reflecting their broader integration of infotainment and telematics.

By Type

Fin Type: modules accounted for 43% of installations in 2023, favored for their aesthetic appeal and ability to house multiple sub-antennas. Over 52% of electric vehicles in 2023 featured fin-type antennas, with Tesla Model 3 and Hyundai Ioniq leading deployments.
Rod Type: modules, contributing 32% of the market, remain dominant in the commercial vehicle and budget passenger vehicle segments. In India and parts of Southeast Asia, over 71% of vehicles still utilize rod-type antennas due to cost-efficiency.
Screen Type: antennas held a 25% share in 2023. Luxury brands like BMW integrated these antennas into rear glass and windshields in over 65% of their models, particularly for FM and DAB reception.

By Application

Passenger Vehicle: consumed over 76% of antenna modules. SUVs accounted for the majority share with 58% of deployments, particularly for GPS and V2X applications.
Commercial Vehicle: represented 24% of installations. Logistics fleets in North America and Europe integrated telematics antenna modules in 63% of new trucks for route optimization and driver monitoring.

Automotive Antenna Module Market Regional Outlook

The global demand for automotive antenna modules is diversified, with significant uptake in Asia-Pacific, Europe, and North America. Growth is shaped by vehicle production volume, EV penetration, regulatory pushes for connected cars, and OEM-specific designs.

North America

The U.S. accounted for over 19% of global antenna module consumption in 2023. V2X adoption is accelerating with over 4.5 million vehicles supporting C-V2X. Fin-type antennas dominate, used in 61% of new vehicle models. Ford, GM, and Tesla lead antenna integration.

Europe

Germany, France, and the UK collectively contributed to 22% of global antenna installations in 2023. Over 57% of vehicles produced featured multi-band antenna systems. EU regulations on eCall and vehicle connectivity have boosted demand.

Asia-Pacific

Dominating global volume, Asia-Pacific contributed 48% of antenna module demand. China led with 28% share, fueled by high EV production. Japan and South Korea, home to Toyota and Hyundai, pushed multi-functional antenna innovation, with 63% featuring 5G modules.

Middle East & Africa

Representing a small yet emerging segment, MEA markets grew steadily, with over 5.1 million antenna modules shipped in 2023. UAE and Saudi Arabia led demand, driven by smart mobility initiatives.

List of Top Automotive Antenna Module Companies

Laird
Harada
Yokowo
Continental
TE Connectivity
Northeast Industries
Ace Tech
Tuko
Suzhong
Shenglu
Fiamm
Riof
Shien
Tianye

Harada: Held 16.2% global share in 2023, supplying OEMs like Toyota, Honda, and GM.

Yokowo: Accounted for 14.7% of market share, with strong presence in Japan and European premium vehicles.

Investment Analysis and Opportunities

The automotive antenna module market presents substantial investment potential, driven by advancements in vehicle connectivity, the adoption of electric vehicles (EVs), and the global rollout of 5G infrastructure. In 2023 alone, global automotive OEMs and Tier 1 suppliers invested over USD 410 million collectively in antenna technology development, with significant emphasis on multifunctional modules and centralized signal architectures. This marked a 12.4% increase in R&D allocation compared to 2022, underscoring growing confidence in antenna modules as a foundational element in next-generation vehicles. One of the most promising areas for investment lies in 5G-enabled antenna systems. As of Q4 2023, over 34% of new vehicles featured 5G-ready antenna platforms, and this figure is projected to rise sharply due to rising demand for fast, real-time V2X communication. Companies like Continental and Laird are expanding production lines to accommodate high-frequency module manufacturing. Investors focusing on 5G supply chain technologies—including PCB miniaturization, dielectric materials, and beamforming modules—stand to benefit significantly over the next 5 years. The electric vehicle sector offers another major opportunity. Over 10.2 million EVs were sold globally in 2023, and 82% of these incorporated at least one advanced antenna module to support navigation, OTA updates, or telematics. With EV penetration rising rapidly in Europe, China, and North America, antenna suppliers are securing long-term contracts with automakers. For instance, Harada secured a 5-year agreement with a leading German EV manufacturer to deliver next-generation fin-type 5G antennas through 2028.

Startups and mid-tier suppliers are particularly ripe for investment, especially those developing innovative solutions such as flexible antennas, glass-embedded modules, and AI-driven signal tuning systems. In 2024, at least 17 venture capital transactions were reported in this segment, including notable deals with antenna system integrators in South Korea, Germany, and Israel. Firms developing software-defined antenna systems that adapt in real-time to driving conditions are attracting Series A and Series B funding rounds between USD 8 million and USD 35 million. Investment opportunities also exist in regional expansion, especially in Asia-Pacific, which accounted for 48% of global demand in 2023. China remains a strategic hub for production and export, with over 80 antenna module manufacturing plants operating across key provinces. However, India and Southeast Asia are emerging as competitive low-cost manufacturing zones, with OEMs increasingly outsourcing module assembly. Establishing local production units or forming joint ventures with regional firms could yield strong return-on-investment. Furthermore, regulatory mandates such as eCall compliance in the EU, V2X deployment in the U.S., and AIS-140 implementation in India are pushing mandatory antenna integration in all new vehicles. This makes the automotive antenna module market less susceptible to short-term economic volatility and more attractive for long-term capital deployment. Governments are also supporting localized antenna module production through tax incentives and R&D grants, particularly in Japan, China, and South Korea.

New Product Development

Innovation in the automotive antenna module market is being fueled by the rapid adoption of connected and electric vehicles. Between 2023 and 2024, over 21 new multi-functional antenna modules were launched globally, integrating GPS, 5G, Wi-Fi 6, and V2X support into compact, aerodynamic housings. For example, in late 2023, Continental AG unveiled its Smart Antenna Platform 3.0, which supports C-V2X and 5G NR across sub-6 GHz and mmWave bands, reducing latency by 47% compared to its predecessor. Yokowo Co., Ltd. introduced a flexible glass-embedded antenna module that allows integration directly into panoramic roofs. This technology supports FM, DAB, and LTE functions and reduces vehicle weight by 1.2 kg per unit. Meanwhile, Harada launched an intelligent shark-fin module equipped with onboard diagnostics (OBD) and over-the-air (OTA) update support, enabling real-time remote software updates in over 2 million Toyota vehicles in 2023 alone. A significant trend in development is the shift toward centralized vehicle communication hubs. TE Connectivity developed a modular antenna housing that supports up to nine individual antenna components, minimizing cable length and electromagnetic interference. This module is already being integrated into several 2024 model-year vehicles produced in Germany and the U.S.

In 2024, Chinese firms like Suzhong and Shenglu launched cost-optimized 5G antenna platforms for EV manufacturers such as BYD and NIO. These products include heat-dissipation chambers and have a 22% smaller footprint than traditional modules. Riof and Tuko have also begun commercial testing of radar-communication hybrid antennas, aiming to provide shared architecture for both sensing and data transmission functions. Another development is the incorporation of AI and machine learning into antenna tuning systems. In early 2024, Laird developed an AI-driven antenna that adjusts signal gain in real-time based on vehicle orientation and environmental interference. Vehicles equipped with this system showed a 33% improvement in signal strength and 21% fewer dropped connections. With the rise of ADAS, automotive suppliers are increasingly embedding antennas into sensors and cameras. Shien introduced a camera-integrated antenna module that supports direct vehicle-to-infrastructure (V2I) communication, currently deployed in pilot fleets across South Korea. These new developments are shaping the market's future, enabling compactness, intelligence, and multi-functional adaptability—critical for next-gen vehicles.

Five Recent Developments

Continental AG (2023) – Released Smart Antenna Platform 3.0 supporting 5G and V2X, installed in over 500,000 vehicles by Q4 2023.
Harada (2023) – Launched intelligent OTA-enabled antenna system in collaboration with Toyota; deployed in 2 million vehicles worldwide.
Yokowo (2024) – Debuted flexible, glass-embedded antenna for panoramic roofs, reducing module height by 55% and weight by 1.2 kg.
TE Connectivity (2024) – Introduced centralized 9-in-1 modular antenna architecture; expected to be adopted in 16 vehicle models by end of 2024.
Laird (2024) – Commercialized AI-based adaptive antenna with a 33% increase in signal reception accuracy in moving vehicles.

Report Coverage of Automotive Antenna Module Market

This report offers an in-depth and structured analysis of the global automotive antenna module market, covering all key aspects including product types, applications, regional demand, market dynamics, and emerging technologies. The study evaluates over 14 major manufacturers and their competitive positioning based on production capacity, innovation, and OEM partnerships. The scope includes quantitative segmentation by type—Fin, Rod, and Screen—highlighting demand shifts over the last five years and forecasting module trends through 2030. For instance, Fin-type modules led in 2023 with 43% share of installations globally, especially in electric and premium vehicles. By application, Passenger Vehicles constituted 76% of demand, significantly influenced by the surge in connected and infotainment systems. On the geographic front, the report maps the market performance across North America, Europe, Asia-Pacific, and the Middle East & Africa. China remained the single-largest producer, with a 28% share in global antenna module manufacturing in 2023. The report explores how regional automotive production volumes, connectivity mandates, and EV policies are driving demand.

The dynamics section evaluates primary drivers like V2X implementation, rising EV penetration, and regulatory mandates (eCall in EU, AIS-140 in India). Simultaneously, it discusses restraints such as protocol fragmentation and high component costs for Tier 2 suppliers. The market challenges, especially cost-sensitivity among budget OEMs and integration constraints in compact architectures, are addressed with data-backed insights. Additionally, this report outlines investment trends, identifying how manufacturers are allocating capital toward 5G-readiness, lightweighting, and smart glass antenna embedding. More than $380 million in R&D funding was invested globally in 2023 toward automotive antenna innovation, with a majority focused on centralized and AI-enabled systems. Finally, the report highlights new product development and recent advancements, including five major innovations from 2023 to 2024. These insights support stakeholders in strategic planning, technology roadmapping, and competitive benchmarking. The report covers more than 100 data points to ensure actionable intelligence for OEMs, Tier 1 suppliers, technology developers, and investors navigating the rapidly evolving automotive antenna module market landscape.