Global Vitamin D Supplements Market - Growth, Trends, and Forecast (2018 - 2023)

SKU ID : INH- 12347360

Publishing Date : 18-Sep-2018

No. of pages : 110

PRICE
4250
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  • Vitamin D Supplements Market Insight

    Vitamin D is a fat-soluble, sunshine vitamin that is naturally present in very few food. Vitamin D performs a multi-functional rolein the human body. It is called the sunshine vitamin, as the human body produces it when the skin is exposed to the ultraviolet rays of sun. Vitamin D supplements are increasingly recommended to children, especially due its deficiency, and also because it performs a host of physiological functions. It is required for proper absorption of calcium and phosphorus by the intestinal tract. It is required for normal growth and development of bones and teeth, protection against muscle weakness, and regulation of the heart. Vitamin D promotes calcium absorption in the gut, and maintains adequate serum calcium and phosphate concentrations, to enable normal mineralization of bone and to prevent hypocalcemic tetany.
    The global vitamin D supplements market is expected to register exponential growth, with a double-digit CAGR of 12.4% during the forecast period (2018–2023), due to the hectic lifestyle, increasing health consciousness, evolving dietary patterns, and the increasing demand for vitamin supplements, in the backdrop of emerging cases of micronutrient deficiencies.

    Vitamin D Supplements Market Dynamics

    Dietary supplements are continuously evolving, in order to cater to the niche population segments (pregnant and breast-feeding women, geriatric, and pediatric nutrition) and due to intensive fortification initiatives undertaken by governments, the world over. The increasing awareness related to vitamin supplements has led to favorable sentiments toward the vitamin supplements market.

    It has been widely accepted that vitamin D deficiency (VDD) is a global health problem that impacts not only musculoskeletal health but also cause acute and chronic diseases. It is, thus, in the context of the global scenario, vitamin D is widely available as a dietary supplement.

    Vitamin D Supplements Market Segmentation

    The global vitamin D supplements market is segmented based on type, end-user and geography. Under supplements and fortified foods, vitamin D is available in two forms – D2 (ergocalciferol) and D3 (cholecalciferol) that are molecularly different. The two forms have traditionally been regarded as equivalent, based on their ability to cure rickets (weakening of bones, due to extreme and prolonged vitamin D deficiency). The vitamin D2 (ergocalciferol) segment is expected to grow at a higher rate comparatively, as it is available from non-animal sources (fungi and plants) as opposed to vitamin D3 (cholecalciferol), which is animal-derived. However, most studies have found that vitamin D2 is much less potent than D3 in raising the level of vitamin D in the blood stream.

    Vitamin D Supplements Market Regional Analysis

    Asia-Pacific is projected to be the fastest-growing market for vitamin D supplements, due to the increasing consumer awareness regarding vitamin D deficiency, and growing incidences of diseases, such as osteoporosis, osteomalacia, and rickets, in countries, such as India and China. In India, as food fortification is deficient, supplementing with pharmaceutical preparations is the only means of treatment of vitamin D deficiency. However, due to lack of awareness regarding the daily recommended dosage, there is a need for marketing and rational prescribing of the appropriate vitamin D supplement in the Asia-Pacific region.

    Vitamin D Supplements Market Competitive Landscape

    Major Players - Abott Nutrition, Amway, Bayer AG, Cadila Pharmaceutical, Glanbia Plc, GlaxoSmithKline, GNC, Natures Bounty, Inc., Pfizer Inc, Reckitt Benckiser and Sanofi, among others.

    The key players in the market are intensively embarking on new product development and expansion, in order to retain a sustainable market share amidst a highly dynamic market scenario.

    Vitamin D Supplements Market Key Developments

    January 2018 - Researchers from Medical College of Georgia at University of Augusta have quoted, based on randomized trials that large dosage of vitamin D rapidly reduces arterial stiffness.
    October 2017 - The US-based Pure Mountain Botanicals launched a new product - 5000 IU Vitamin D3 Drops that can be conveniently consumed with juice, water, or any beverage.

    Reasons to Purchase the Vitamin D Supplements Market Report

    • Analyzing outlook of the market with the recent trends and Porters Five Forces Analysis.
    • Studying the market dynamics, essentially considering the factors which impel the present market scenario along with growth opportunities of the market in the years to come
    • Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects.
    • Regional and country-level analysis integrating the demand and supply forces that are influencing the growth of the market.
    • Competitive landscape involving the market share of major players along with the key strategies adopted for development in the past five years.
    • Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players.
    • 3-month analyst support along with the Market Estimate sheet (in Excel).
    Customization of the Vitamin D Supplements Market Report
    • This report can be customized to meet your requirements. Please connect with our analyst, who will ensure you get a report that suits your needs.
    • Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis and strategies employed by the major market players.
    • 3 months analyst supports along with the Market Estimates sheet in excel.

    Customization of the Vitamin A Market Report

    • Value chain analysis
    • Consumer behavior analysis in country level

    This report can be customized to meet your requirements. Please connect with our analyst, who will ensure you get a report that suits your needs.

    Frequently Asked Questions



    This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.

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