Global Advertising Market Size, Status and Forecast 2020-2026

SKU ID : QYR- 14308108

Publishing Date : 10-Jan-2020

No. of pages : 134

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  • Advertising is the process of making product and service known to the marketplace. Advertisements are messages paid for by those who send them and are intended to inform or influence people who receive them. Advertising is communicated through various mass media, including old media such as newspapers, magazines, Television, Radio, outdoor advertising or direct mail; or new media such as search results, blogs, websites or text messages.
    There are many major kinds of Advertising including TV Advertising, Newspaper & Magazine Advertising, Outdoors Advertising, Radio Advertising, Internet Advertising and Others. TV Advertising is mostly popular, with a market share nearly 46.72% in 2015.
    Market Analysis and Insights: Global Advertising Market
    In 2019, the global Advertising market size was US$ xx million and it is expected to reach US$ xx million by the end of 2026, with a CAGR of xx% during 2021-2026.
    Global Advertising Scope and Market Size
    Advertising market is segmented by Type, and by Application. Players, stakeholders, and other participants in the global Advertising market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application in terms of revenue and forecast for the period 2015-2026.
    Segment by Type, the Advertising market is segmented into TV Advertising, Newspaper & Magazine Advertising, Outdoors Advertising, Radio Advertising, Internet Advertising, Others, etc.
    Segment by Application, the Advertising market is segmented into Food & Beverage Industry, Vehicles Industry, Health and Medical Industry, Commercial and Personal Services, Consumer Goods, Others, etc.
    Regional and Country-level Analysis
    The Advertising market is analysed and market size information is provided by regions (countries).
    The key regions covered in the Advertising market report are North America, Europe, China, Japan, Southeast Asia, India and Central & South America, etc.
    The report includes country-wise and region-wise market size for the period 2015-2026. It also includes market size and forecast by Type, and by Application segment in terms of revenue for the period 2015-2026.

    Competitive Landscape

    and Advertising Market Share Analysis
    Advertising market competitive landscape provides details and data information by vendors. The report offers comprehensive analysis and accurate statistics on revenue by the player for the period 2015-2020. It also offers detailed analysis supported by reliable statistics on revenue (global and regional level) by player for the period 2015-2020. Details included are company description, major business, company total revenue and the revenue generated in Advertising business, the date to enter into the Advertising market, Advertising product introduction, recent developments, etc.
    The major vendors include WPP, Omnicom Group, Dentsu Inc., PublicisGroupe, IPG, Havas SA, Focus Media Group, AVIC Culture Co.,Ltd., Guangdong Advertising Co., Ltd., Bluefocus Communication Group Co., Ltd., SiMei Media, Yinlimedia, Hunan TV and Broadcast Intermediary Co., Ltd., Guangdong Guangzhou Daily Media Co., Ltd., Beijing Bashi Media Co., Ltd., Dahe Group, China Television Media, Spearhead Integrated Marketing, Communication Group, Shanghai Xinhua Media Co., Ltd., Chengdu B-ray Media Co., Ltd., etc.

    This report focuses on the global Advertising status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Advertising development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.

    The key players covered in this study


    WPP
    Omnicom Group
    Dentsu Inc.
    PublicisGroupe
    IPG
    Havas SA
    Focus Media Group
    AVIC Culture Co.,Ltd.
    Guangdong Advertising Co., Ltd.
    Bluefocus Communication Group Co., Ltd.
    SiMei Media
    Yinlimedia
    Hunan TV and Broadcast Intermediary Co., Ltd.
    Guangdong Guangzhou Daily Media Co., Ltd.
    Beijing Bashi Media Co., Ltd.
    Dahe Group
    China Television Media
    Spearhead Integrated Marketing
    Communication Group
    Shanghai Xinhua Media Co., Ltd.
    Chengdu B-ray Media Co., Ltd.

    Market segment by Type, the product can be split into


    TV Advertising
    Newspaper & Magazine Advertising
    Outdoors Advertising
    Radio Advertising
    Internet Advertising
    Others

    Market segment by Application, split into


    Food & Beverage Industry
    Vehicles Industry
    Health and Medical Industry
    Commercial and Personal Services
    Consumer Goods
    Others

    Market segment by Regions/Countries, this report covers


    North America
    Europe
    China
    Japan
    Southeast Asia
    India
    Central & South America

    The study objectives of this report are:


    To analyze global Advertising status, future forecast, growth opportunity, key market and key players.
    To present the Advertising development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.
    To strategically profile the key players and comprehensively analyze their development plan and strategies.
    To define, describe and forecast the market by type, market and key regions.

    In this study, the years considered to estimate the market size of Advertising are as follows:
    History Year: 2015-2019

    Base Year:

    2019

    Estimated Year:

    2020
    Forecast Year 2020 to 2026
    For the data information by region, company, type and application, 2019 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

    Frequently Asked Questions



    This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.

    • By product type
    • By End User/Applications
    • By Technology
    • By Region

    The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
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