Rubik's Cube is a 3-D combination puzzle in the form of a plastic cube covered with multicolored squares, which the player attempts to twist and turn so that all the squares on each face are of the same color.
Geographically, the consumption market is leading by China, Europe and North America, sales in other regions like Japan, Southeast Asia and India will see significant growth in future period. China is also the largest production base of Rubik’s Cube, holds about 61.36% production share in 2017, followed by Europe, with about 20.46% market share. China will keep playing important role in Global market.

In recent years, the price of Rubik’s Cube is showing a slight upward trend, with more and more innovation and high-end products presented on the market.

Rubik's and Dayan are the biggest two players in Rubik’s Cube market, with about 21.06% and 7.88% market share separately in 2017 (based on revenue). Other leading players in Rubik’s Cube market include GAN Cube, QiYi/MoFangG etc. The market competition may become more intense with more innovation products, acquisitions and improvement of raw material cost control and etc.

Each of the Rubik’s Cube manufacturers has its own mature sales networks. Through retailer and resells, their authorized distributors or their partners, those Rubik’s Cube manufacturers keep keen on expanding their Rubik’s Cube sales. To achieve better sales businesses, Rubik’s Cube manufacturers usually invest on their marketing channel infrastructure every year.

The global Rubik's Cube market is valued at 260 million US$ in 2018 and will reach 280 million US$ by the end of 2025, growing at a CAGR of 0.8% during 2019-2025. The objectives of this study are to define, segment, and project the size of the Rubik's Cube market based on company, product type, end user and key regions.

This report studies the global market size of Rubik's Cube in key regions like North America, Europe, Asia Pacific, Central & South America and Middle East & Africa, focuses on the consumption of Rubik's Cube in these regions.
This research report categorizes the global Rubik's Cube market by top players/brands, region, type and end user. This report also studies the global Rubik's Cube market status, competition landscape, market share, growth rate, future trends, market drivers, opportunities and challenges, sales channels and distributors.

The following manufacturers are covered in this report, with sales, revenue, market share for each company:
Rubik's
VERDES
Dayan
Cube4you
MoYu
GAN Cube
QiYi/MoFangGe

Market size by Product
Ordinary Rubik’s Cube
Alien Rubik’s Cube
Market size by End User
Entertainment
Competition

Market size by Region
North America
United States
Canada
Mexico
Asia-Pacific
China
India
Japan
South Korea
Australia
Indonesia
Singapore
Malaysia
Philippines
Thailand
Vietnam
Europe
Germany
France
UK
Italy
Spain
Russia
Central & South America
Brazil
Rest of Central & South America
Middle East & Africa
GCC Countries
Turkey
Egypt
South Africa

The study objectives of this report are:
To study and analyze the global Rubik's Cube market size (value & volume) by company, key regions, products and end user, breakdown data from 2014 to 2018, and forecast to 2025.
To understand the structure of Rubik's Cube market by identifying its various subsegments.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
Focuses on the key global Rubik's Cube companies, to define, describe and analyze the sales volume, value, market share, market competition landscape and recent development.
To project the value and sales volume of Rubik's Cube submarkets, with respect to key regions.
To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.

In this study, the years considered to estimate the market size of Rubik's Cube are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025

This report includes the estimation of market size for value (million US$) and volume (K Units). Both top-down and bottom-up approaches have been used to estimate and validate the market size of Rubik's Cube market, to estimate the size of various other dependent submarkets in the overall market. Key players in the market have been identified through secondary research, and their market shares have been determined through primary and secondary research. All percentage shares, splits, and breakdowns have been determined using secondary sources and verified primary sources.

For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.