About Probiotics

Probiotics are microorganisms, which on consumption, exert a positive effect on the health of human beings and animals. Probiotics have been generating interest among many since the 1990s. Doctors today often prescribe probiotics to combat issues like digestive problems, bowel irregularities, and weak immune system. The most common types of microbes used at a commercial level in products and applications in the market are lactic acid bacteria (LAB) and bifidobacteria.

Technavio’s analysts forecast the global probiotic drinks market to grow at a CAGR of 7.01% during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the global probiotic drinks market for 2016-2020. To calculate the market size, the report considers the revenue generated from retail sales of probiotic drinks.

The market is divided into the following segments based on geography:
• Americas
• APAC
• Europe
• MEA

Technavio's report, Global Probiotic Drinks Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
• Bio-K Plus International
• Danone
• GoodBelly
• KeVita
• Nestlé
• Yakult

Other prominent vendors
• Amul
• Bright Dairy
• Grupo Lala
• Lifeway

Market driver
• Increasing awareness among consumers in developing countries
• For a full, detailed list, view our report

Market challenge
• Lack of standardization in government guidelines
• For a full, detailed list, view our report

Market trend
• Prominence of probiotic drinks in weight management
• For a full, detailed list, view our report

Key questions answered in this report
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.