About Cosmetic Serum

A cosmetic serum is a product applied externally for a desired cosmetic effect. It is usually a water-based non-greasy and intensive formula that contains a high concentration of active substances. Serums can also be oil and water based but have an oil-free texture (owing to choice and less concentration of oil used in formulation), which helps serums to penetrate deeper.

Serums contain high concentrations of active ingredients, so are usually made to contain just a few active ingredients. Serums can be used at any age for delivering the desired action of antioxidants, moisturizing, nourishing, and energizing.

Technavio’s analysts forecast the global cosmetic serum market to grow at a CAGR of 3.30% by revenue during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the global cosmetic serum market for 2016-2020. To calculate the market size, the report takes into account revenue generated from the retail sales of cosmetic serum products.
The market is divided into the following segments based on product:
• Skin and sun care serum
• Hair care serum

Technavio's report, Global Cosmetic Serum Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
• Chanel
• Estee Lauder
• KAO Corp.
• L'Oreal
• LVMH
• Shiseido

Other prominent vendors
• Amway
• Clarins
• Markwins Beauty Products, Inc.
• Proctor and Gamble
• Unilever

Market driver
• Product innovation driving growth
• For a full, detailed list, view our report

Market challenge
• Stringent government regulations
• For a full, detailed list, view our report

Market trend
• Demand for organic and natural products
• For a full, detailed list, view our report

Key questions answered in this report
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.