Global Athleisure Market 2019-2023

SKU ID :TNV-13306904 | Published Date: 20-Mar-2019 | No. of pages: 115
About this market
The rise and evolution of the athleisure movement will drive the market in the future. The millennial population has increasingly influenced the expansion of the athleisure movement. High fashion brands are embracing athleisure while collaborating with other prominent brands. In addition, many global brands are aligning their marketing strategies around the athleisure movement. As a result, the rising adoption of athleisure wear by millennials and the working population will further boost the athleisure movement market growth in the forthcoming years. analysts have predicted that the athleisure market will register a CAGR of almost 7% by 2023.
Market Overview
Increasing adoption of fitness initiatives by corporates
One of the growth drivers of the global athleisure market is the increasing adoption of fitness initiatives by corporates. Several companies provide facilities for a variety of sports activities, which encourages employee with an affinity for sports to wear athleisure wear at work.
Increasing chances of illness due to the use of harmful chemicals in athleisure wear
One of the challenges in the growth of global athleisure market is the increased chances of illness due to the use of harmful chemicals in athleisure wear. The unrestrained use of hazardous chemicals by manufacturers will hamper the growth of the global athleisure market.
For the detailed list of factors that will drive and challenge the growth of the athleisure market during 2019-2023, view our report.
Competitive Landscape
The market appears to be moderately fragmented and with the presence of several market players. The rising demand for polyester fiber in athleisure wear has encouraged many companies to use polyester in warm-weather wear as well as cold-weather wear, this will help the market to growth. This market research report will help clients identify new growth opportunities and design unique growth strategies by providing a comprehensive analysis of the market’s competitive landscape and offering information on the products offered by companies.
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