App analytics monitors the performance of mobile, desktop, and other device applications. Companies use app analytics software to quickly make better-informed and more data-driven decisions. The infusion of new insights allows companies to improve their product, marketing, and overall profitability. With app analytics, companies unlock growth opportunities whereas without them, they run great risks.
North America is expected to hold the largest app analytics market share during the forecast period. The North American region comprises the US and Canada. These countries have sustainable and well-established economies, which enable them to strongly invest in R&D activities, thereby contributing to the development and innovation of new technologies. Asia Pacific (APAC) is expected to grow at the highest CAGR during the forecast period, as the region is witnessing a dynamic change in the adoption of app analytics solutions and services across various verticals. It is expected to provide major growth opportunities for app analytics vendors, because of its flexible economic policies and the increasing investments in app analytics solutions and services.
In 2018, the global App Analytics market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.

This report focuses on the global App Analytics status, future forecast, growth opportunity, key market and key players. The study objectives are to present the App Analytics development in United States, Europe and China.

The key players covered in this study
Google
Yahoo
Amazon
Adobe
IBM
Countly
Localytics
Swrve
Appsee
Amplitude
Appscatter
Appdynamics
Appsflyer
Heap
Adjust
Clevertap
Segment
Tune
Contentsquare
Mixpanel
Moengage
App Annie
Apptentive
Kochava
Taplytics

Market segment by Type, the product can be split into
Mobile app analytics
Web app analytics

Market segment by Application, split into
BFSI
Retail
Media and entertainment
Logistics, travel, and transportation
Telecom and IT
Others

Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global App Analytics status, future forecast, growth opportunity, key market and key players.
To present the App Analytics development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of App Analytics are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.