About the Education Technology Market

A technology-driven education system supports and encourages educational institutions to impart education to students in a digitally rich environment. It uses information, resources, and professional development opportunities to transform traditional teaching methodologies. Teachers can employ such systems to enhance the learning experience for students, engage students using multimedia technologies, and improve the dissemination of knowledge using an array of tools like digital text, graphics, interactive presentations, and audiovisual content. The increased competition in the labor market coupled with the widening skills gap has increased the focus on education standards regarding productivity and performance delivery. Therefore, the education industry is increasingly adopting digital learning as a means of imparting effective skills-based education. This is significantly enhancing the quality of education and has made the learning environment more effective. This, in turn, has fueled the demand for educational tools and devices such as desktops, projectors, and sound systems.

Technavio’s analysts forecast the education technology market in North America to grow at a CAGR of 9.07% during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the education technology market in North America for 2016-2020. To calculate the market size, the report considers the revenue generated by vendors through the following product segments: software and services, and hardware.


Technavio's report, Education Technology Market in North America 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
• Apple
• Blackboard
• Microsoft
• Knewton
• 2U

Other prominent vendors
• Aptara
• Articulate
• Discovery Communication
• Echo360
• Ellucian
• Jenzabar
• IBM
• Promethean World

Market driver
• Need for creative and innovative learning-delivery models
• For a full, detailed list, view our report

Market challenge
• Reluctance in accepting alternatives to traditional learning
• For a full, detailed list, view our report

Market trend
• High adoption of tablets and mobile devices
• For a full, detailed list, view our report

Key questions answered in this report
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

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