Taiwanese Digital Game Players' Game Preferences, Paying Habits, and Payment Experiences (pre-order)

SKU ID :MIC-13964069 | Published Date: 06-Sep-2019 | No. of pages: 23
Table of Contents 1. Survey Purpose 2. Survey Description 2. Payment Experiences of Taiwan’s Digital Game Players 2.1 40% of Taiwan’s Game Players Made in-game Purchases in 2018 2.2 17.3% of Female Game Players Made Mobile Game Purchases in 2018 2.3 24.7% of Game Players Aged 20-24 Make In-game Purchases for PC in 2018 2.4 46% of Game Spenders Made In-app Purchases for Virtual Goods and Characters in 2018 2.5 17.2% of Female Game Spenders Participated in Offline Game Activities 2.6 40.6% of Taiwan’s Game Players Aged 19 and Under Spent Money on Virtual Costumes in 2018 3.Payment Preferences of Taiwan’s Game Spenders 3.146% of Game Spenders Made In-game Purchases Using Credit Card 3.2 50.3% of Female Game Spenders Made Game Payments on Their Smartphones in 2018 3.3 46.9% of Game Players Aged 19 and Under Made Mobile Game Purchases in 2018 3.4 44.1% of Game Spenders Considered Game Types the Biggest Influencer of Their In-game Purchases 3.5 21.2% of Female Game Spenders Considered Recommendations from Friends and Family the Biggest Influencer of Their In-app Purchases 3.6 40% of Game Spenders Aged 19 and Under Considered Game Visual and Audio Effects the Biggest Influencer of Buying Decisions 4.MIC Perspective Appendix Glossary of Terms List of Companies List of Tables Table I The Types of Digital Games Taiwan’s Game Players Purchased in 2018: Age Group Table 2 In-game Purchase Items of Taiwan’s Game Players in 2018: Age Group Table 3 Major Payment Methods of Taiwan’s Game Players When Making In-game Purchase in 2018: Age Group Table 4 The Key Influencers in Buying Decisions of Taiwan’s Digital Game Players: Age Group List of Figures Figure 1 Demographical Characteristics of Survey Respondents Figure 2 The Types of Digital Games Taiwan’s Game Players Purchased in 2018: Overall Figure 3 The Types of Digital Games Taiwan’s Game Players Purchased in 2018: Gender Figure 4 In-game Purchase Items of Taiwan’s Game Players in 2018: Overall Figure 5 In-game Purchase Items of Taiwan’s Game Players in 2018: Gender Figure 6 Major Payment Methods of Taiwan’s Game Players When Making Game Purchase in 2018: Overall Figure 7 Major Payment Methods of Taiwan’s Game Players When Making Game Purchase in 2018: Gender Figure 8 The Key Influencers in Buying Decisions of Taiwan’s Digital Game Spenders: Overall Figure 9 The Key Influencers in Buying Decisions of Taiwan’s Digital Game Players: Gender
  • PRICE
  • $1800

Our Clients