1 INTRODUCTION 1.1 Study Deliverables 1.2 Study Assumptions 1.3 Scope of the Study 2 RESEARCH METHODOLOGY 3 EXECUTIVE SUMMARY 4 MARKET DYNAMICS 4.1 Market Overview 4.2 Introduction to Market Drivers and Restraints 4.3 Market Drivers 4.3.1 Increased Urbanization Coupled with Smaller Living Spaces 4.3.2 Improved Economic Outlook in Many Regions Leading to Business Growth 4.4 Market Restraints 4.4.1 Government Regulations on Storage are Hindering the Market Growth 4.5 Value Chain Analysis 4.6 Industry Attractiveness - Porter's Five Force Analysis 4.6.1 Threat of New Entrants 4.6.2 Bargaining Power of Buyers/Consumers 4.6.3 Bargaining Power of Suppliers 4.6.4 Threat of Substitute Products 4.6.5 Intensity of Competitive Rivalry 5 MARKET SEGMENTATION 5.1 By User Type 5.1.1 Personal 5.1.2 Business 5.2 Geography 5.2.1 North America 5.2.2 Europe 5.2.3 Asia-Pacific 5.2.4 Rest of the World 6 COMPETITIVE LANDSCAPE 6.1 Company Profiles 6.1.1 U-Haul International, Inc. 6.1.2 Life Storage Inc. 6.1.3 CubeSmart, LP 6.1.4 National Storage Affiliates 6.1.5 Safestore Holdings PLC 6.1.6 Simply Self Storage 6.1.7 StorageMart 6.1.8 Prime Storage Group 6.1.9 W. P. Carey Inc. 6.1.10 Metro Storage LLC 6.1.11 SmartStop Asset Management LLC 6.1.12 World Class Capital Group LLC 6.1.13 National Storage REIT 6.1.14 All Storage 6.1.15 Amsdell Cos./Compass Self Storage 6.1.16 Urban Self Storage Inc. 6.1.17 SiteLink Software LLC 7 INVESTMENT ANALYSIS 8 MARKET OPPORTUNITIES AND FUTURE TRENDS

- U-Haul International, Inc. - Life Storage Inc. - CubeSmart, LP - National Storage Affiliates - Safestore Holdings PLC - Simply Self Storage - StorageMart - Prime Storage Group - W. P. Carey Inc. - Metro Storage LLC - SmartStop Asset Management LLC - World Class Capital Group LLC - National Storage REIT - All Storage - Amsdell Cos./Compass Self Storage - Urban Self Storage Inc. - SiteLink Software LLC