Slide 1: Executive Summary Macroeconomic Indicators Slide 2: GDP at Factor Cost: Quarterly (2011-12 - 2014-15), Inflation Rate: Monthly (Jul 2013 - Dec 2013) Slide 3: Gross Fiscal Deficit: Monthly (Feb 2013 - Jul 2013), Exchange Rate: Half Yearly (Apr 2014 - Sep 2014) Slide 4: Lending Rate: Annual (2011-12 - 2014-15), Trade Balance: Annual (2010-11 - 2013-14), FDI: Annual (2009-10 - 2012-13) Introduction Slide 5-7: Smartphone - Overview, Major Smartphone Platforms Market Overview Slide 8-10: Market Overview - Global, Market Overview - India Drivers & Challenges Slide 11: Drivers and Challenges - Summary Slide 12-18: Drivers Slide 19: Challenges Trends Slide 20-21: Key Trends - Smartphones Competitive Landscape Slide 22: Porter's Five Forces Analysis Slide 23-24: Competitive Benchmarking Slide 25-64: Major Private Players Market Opportunities Slide 65-67: Market Opportunity - Specific Areas Strategic Recommendations Slide 68-69: Recommendations Appendix Slide 70: Key Ratios Description Slide 71: Sources of Information

Macro Economic Indicators 1. GDP at Factor Cost: Quarterly (2011-12 to 2014-15) 2. Inflation Rate: Monthly (Jul-Aug 2013 - Nov-Dec 2013) 3. Gross Fiscal Deficit: Monthly (Feb 2013 - Jul 2013) 4. Exchange Rate: Monthly (Apr 2014 - Sep 2014) 5. Lending Rate: Annual (2011-12, 2012-13, 2013-14, 2014-15) 6. Trade Balance: Annual (2010-11, 2011-12, 2012-13, 2013-14) 7. FDI Annual (2009-10, 2010-11, 2011-12, 2012-13) Market Overview 1. Smartphone - Market Size and Growth (Shipment) (Global) (By Volume; 2013 - 2018e) 2. Smartphone - Market Size and Growth (Shipment) (India) (By Volume; 2013 - 2018e) 3. Smartphone - Market Share by Region (2013) 4. Smartphone - Market Share by Companies (2013) Drivers & Challenges 1. Total No. of Household (2005, 2015e, 2025e) 2. Aggregate Annual Disposable Income (2005, 2015e, 2025e) 3. Employment Growth (2010, 2015e) 4. Gross Domestic Product - India (2004 - 2013) 5. Minimum Smartphone Price (By Value; 2009, 2014) 6. Market Growth - Subscribers of 3G Services (By Volume; 2013 - 2015e) 7. Wireless Subscriber Base - India (By Volume; 2006 - 2013) Competitive Landscape 1. Competitive Benchmarking - Key Ratios of 3 Major Companies - Operational & Financial Basis (2012-13) 2. Company profiles (All Companies) a. Financial Snapshot b. Ownership Structure Market Opportunities 1. Enterprise Mobility - Market Size & Growth (By Value; 2014e - 2015e) 2. Mobile Workforce - Size & Growth (By Volume; 2014e - 2015e) 3. Total Number of SMEs - India (By Volume; 2008 - 2016e) 4. Mobile Entertainment - Market Size (By Value; 2014e - 2015e) Competitive Landscape 1. Public Trading Comparables 2. Company Profiles a. Company Information b. Products and Services c. Key People d. Shareholders of the Company e. Key Ratios f. Business Highlights Appendix 1. Key Ratios Description 2. Sources of Information

Private Companies 1. Apple India Pvt. Ltd. 2. Karbonn Mobile India Pvt. Ltd. 3. Lava International Ltd. 4. Lenovo India Pvt. Ltd. 5. Micromax Informatics Ltd. 6. Microsoft Corporation (India) Pvt. Ltd. 7. Samsung India Electronics Pvt. Ltd. 8. Sony India Pvt. Ltd.