Table of Contents 1 Online Advertising Market Overview 1.1 Product Overview and Scope of Online Advertising 1.2 Classification of Online Advertising by Types 1.2.1 Global Online Advertising Revenue Comparison by Types (2017-2023) 1.2.2 Global Online Advertising Revenue Market Share by Types in 2017 1.2.3 Search Engine Marketing 1.2.4 Display Advertising 1.2.5 Classified 1.2.6 Mobile 1.2.7 Digital Video 1.2.8 Lead Generation 1.2.9 Rich Media 1.2.10 Others 1.3 Global Online Advertising Market by Application 1.3.1 Global Online Advertising Market Size and Market Share Comparison by Applications (2013-2023) 1.3.2 Automotive 1.3.3 BFSI 1.3.4 CPG 1.3.5 Education 1.3.6 Healthcare 1.3.7 Industrial 1.3.8 Media and Entertainment 1.3.9 Retail 1.3.10 Telecommunication and Information Technology-Enabled Services (ITES) 1.4 Global Online Advertising Market by Regions 1.4.1 Global Online Advertising Market Size (Million ) Comparison by Regions (2013-2023) 1.4.1 North America (USA, Canada and Mexico) Online Advertising Status and Prospect (2013-2023) 1.4.2 Europe (Germany, France, UK, Russia and Italy) Online Advertising Status and Prospect (2013-2023) 1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Online Advertising Status and Prospect (2013-2023) 1.4.4 South America (Brazil, Argentina, Colombia) Online Advertising Status and Prospect (2013-2023) 1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Online Advertising Status and Prospect (2013-2023) 1.5 Global Market Size of Online Advertising (2013-2023) 2 Manufacturers Profiles 2.1 Amazon 2.1.1 Business Overview 2.1.2 Online Advertising Type and Applications 2.1.2.1 Product A 2.1.2.2 Product B 2.1.3 Amazon Online Advertising Revenue, Gross Margin and Market Share (2016-2017) 2.2 Aol 2.2.1 Business Overview 2.2.2 Online Advertising Type and Applications 2.2.2.1 Product A 2.2.2.2 Product B 2.2.3 Aol Online Advertising Revenue, Gross Margin and Market Share (2016-2017) 2.3 Baidu 2.3.1 Business Overview 2.3.2 Online Advertising Type and Applications 2.3.2.1 Product A 2.3.2.2 Product B 2.3.3 Baidu Online Advertising Revenue, Gross Margin and Market Share (2016-2017) 2.4 Facebook 2.4.1 Business Overview 2.4.2 Online Advertising Type and Applications 2.4.2.1 Product A 2.4.2.2 Product B 2.4.3 Facebook Online Advertising Revenue, Gross Margin and Market Share (2016-2017) 2.5 Google 2.5.1 Business Overview 2.5.2 Online Advertising Type and Applications 2.5.2.1 Product A 2.5.2.2 Product B 2.5.3 Google Online Advertising Revenue, Gross Margin and Market Share (2016-2017) 2.6 IAC 2.6.1 Business Overview 2.6.2 Online Advertising Type and Applications 2.6.2.1 Product A 2.6.2.2 Product B 2.6.3 IAC Online Advertising Revenue, Gross Margin and Market Share (2016-2017) 2.7 Linkedin 2.7.1 Business Overview 2.7.2 Online Advertising Type and Applications 2.7.2.1 Product A 2.7.2.2 Product B 2.7.3 Linkedin Online Advertising Revenue, Gross Margin and Market Share (2016-2017) 2.8 Microsoft 2.8.1 Business Overview 2.8.2 Online Advertising Type and Applications 2.8.2.1 Product A 2.8.2.2 Product B 2.8.3 Microsoft Online Advertising Revenue, Gross Margin and Market Share (2016-2017) 2.9 Twitter 2.9.1 Business Overview 2.9.2 Online Advertising Type and Applications 2.9.2.1 Product A 2.9.2.2 Product B 2.9.3 Twitter Online Advertising Revenue, Gross Margin and Market Share (2016-2017) 2.10 Yahoo 2.10.1 Business Overview 2.10.2 Online Advertising Type and Applications 2.10.2.1 Product A 2.10.2.2 Product B 2.10.3 Yahoo Online Advertising Revenue, Gross Margin and Market Share (2016-2017) 3 Global Online Advertising Market Competition, by Players 3.1 Global Online Advertising Revenue and Share by Players (2013-2018) 3.2 Market Concentration Rate 3.2.1 Top 5 Online Advertising Players Market Share 3.2.2 Top 10 Online Advertising Players Market Share 3.3 Market Competition Trend 4 Global Online Advertising Market Size by Regions 4.1 Global Online Advertising Revenue and Market Share by Regions 4.2 North America Online Advertising Revenue and Growth Rate (2013-2018) 4.3 Europe Online Advertising Revenue and Growth Rate (2013-2018) 4.4 Asia-Pacific Online Advertising Revenue and Growth Rate (2013-2018) 4.5 South America Online Advertising Revenue and Growth Rate (2013-2018) 4.6 Middle East and Africa Online Advertising Revenue and Growth Rate (2013-2018) 5 North America Online Advertising Revenue by Countries 5.1 North America Online Advertising Revenue by Countries (2013-2018) 5.2 USA Online Advertising Revenue and Growth Rate (2013-2018) 5.3 Canada Online Advertising Revenue and Growth Rate (2013-2018) 5.4 Mexico Online Advertising Revenue and Growth Rate (2013-2018) 6 Europe Online Advertising Revenue by Countries 6.1 Europe Online Advertising Revenue by Countries (2013-2018) 6.2 Germany Online Advertising Revenue and Growth Rate (2013-2018) 6.3 UK Online Advertising Revenue and Growth Rate (2013-2018) 6.4 France Online Advertising Revenue and Growth Rate (2013-2018) 6.5 Russia Online Advertising Revenue and Growth Rate (2013-2018) 6.6 Italy Online Advertising Revenue and Growth Rate (2013-2018) 7 Asia-Pacific Online Advertising Revenue by Countries 7.1 Asia-Pacific Online Advertising Revenue by Countries (2013-2018) 7.2 China Online Advertising Revenue and Growth Rate (2013-2018) 7.3 Japan Online Advertising Revenue and Growth Rate (2013-2018) 7.4 Korea Online Advertising Revenue and Growth Rate (2013-2018) 7.5 India Online Advertising Revenue and Growth Rate (2013-2018) 7.6 Southeast Asia Online Advertising Revenue and Growth Rate (2013-2018) 8 South America Online Advertising Revenue by Countries 8.1 South America Online Advertising Revenue by Countries (2013-2018) 8.2 Brazil Online Advertising Revenue and Growth Rate (2013-2018) 8.3 Argentina Online Advertising Revenue and Growth Rate (2013-2018) 8.4 Colombia Online Advertising Revenue and Growth Rate (2013-2018) 9 Middle East and Africa Revenue Online Advertising by Countries 9.1 Middle East and Africa Online Advertising Revenue by Countries (2013-2018) 9.2 Saudi Arabia Online Advertising Revenue and Growth Rate (2013-2018) 9.3 UAE Online Advertising Revenue and Growth Rate (2013-2018) 9.4 Egypt Online Advertising Revenue and Growth Rate (2013-2018) 9.5 Nigeria Online Advertising Revenue and Growth Rate (2013-2018) 9.6 South Africa Online Advertising Revenue and Growth Rate (2013-2018) 10 Global Online Advertising Market Segment by Type 10.1 Global Online Advertising Revenue and Market Share by Type (2013-2018) 10.2 Global Online Advertising Market Forecast by Type (2018-2023) 10.3 Search Engine Marketing Revenue Growth Rate (2013-2023) 10.4 Display Advertising Revenue Growth Rate (2013-2023) 10.5 Classified Revenue Growth Rate (2013-2023) 10.6 Mobile Revenue Growth Rate (2013-2023) 10.7 Digital Video Revenue Growth Rate (2013-2023) 10.8 Lead Generation Revenue Growth Rate (2013-2023) 10.9 Rich Media Revenue Growth Rate (2013-2023) 10.10 Others Revenue Growth Rate (2013-2023) 11 Global Online Advertising Market Segment by Application 11.1 Global Online Advertising Revenue Market Share by Application (2013-2018) 11.2 Online Advertising Market Forecast by Application (2018-2023) 11.3 Automotive Revenue Growth (2013-2018) 11.4 BFSI Revenue Growth (2013-2018) 11.5 CPG Revenue Growth (2013-2018) 11.6 Education Revenue Growth (2013-2018) 11.7 Healthcare Revenue Growth (2013-2018) 11.8 Industrial Revenue Growth (2013-2018) 11.9 Media and Entertainment Revenue Growth (2013-2018) 11.10 Retail Revenue Growth (2013-2018) 11.11 Telecommunication and Information Technology-Enabled Services (ITES) Revenue Growth (2013-2018) 12 Global Online Advertising Market Size Forecast (2018-2023) 12.1 Global Online Advertising Market Size Forecast (2018-2023) 12.2 Global Online Advertising Market Forecast by Regions (2018-2023) 12.3 North America Online Advertising Revenue Market Forecast (2018-2023) 12.4 Europe Online Advertising Revenue Market Forecast (2018-2023) 12.5 Asia-Pacific Online Advertising Revenue Market Forecast (2018-2023) 12.6 South America Online Advertising Revenue Market Forecast (2018-2023) 12.7 Middle East and Africa Online Advertising Revenue Market Forecast (2018-2023) 13 Research Findings and Conclusion 14 Appendix 14.1 Methodology 14.2 Data Source

List of Tables and Figures Figure Online Advertising Picture Table Product Specifications of Online Advertising Table Global Online Advertising and Revenue (Million ) Market Split by Product Type Figure Global Online Advertising Revenue Market Share by Types in 2017 Figure Search Engine Marketing Picture Figure Display Advertising Picture Figure Classified Picture Figure Mobile Picture Figure Digital Video Picture Figure Lead Generation Picture Figure Rich Media Picture Figure Others Picture Table Global Online Advertising Revenue (Million ) by Application (2013-2023) Figure Online Advertising Revenue Market Share by Applications in 2017 Figure Automotive Picture Figure BFSI Picture Figure CPG Picture Figure Education Picture Figure Healthcare Picture Figure Industrial Picture Figure Media and Entertainment Picture Figure Retail Picture Figure Telecommunication and Information Technology-Enabled Services (ITES) Picture Table Global Market Online Advertising Revenue (Million ) Comparison by Regions 2013-2023 Figure North America Online Advertising Revenue (Million ) and Growth Rate (2013-2023) Figure Europe Online Advertising Revenue (Million ) and Growth Rate (2013-2023) Figure Asia-Pacific Online Advertising Revenue (Million ) and Growth Rate (2013-2023) Figure South America Online Advertising Revenue (Million ) and Growth Rate (2013-2023) Figure Middle East and Africa Online Advertising Revenue (Million ) and Growth Rate (2013-2023) Figure Global Online Advertising Revenue (Million ) and Growth Rate (2013-2023) Table Amazon Basic Information, Manufacturing Base and Competitors Table Amazon Online Advertising Type and Applications Table Amazon Online Advertising Revenue, Gross Margin and Market Share (2016-2017) Table Aol Basic Information, Manufacturing Base and Competitors Table Aol Online Advertising Type and Applications Table Aol Online Advertising Revenue, Gross Margin and Market Share (2016-2017) Table Baidu Basic Information, Manufacturing Base and Competitors Table Baidu Online Advertising Type and Applications Table Baidu Online Advertising Revenue, Gross Margin and Market Share (2016-2017) Table Facebook Basic Information, Manufacturing Base and Competitors Table Facebook Online Advertising Type and Applications Table Facebook Online Advertising Revenue, Gross Margin and Market Share (2016-2017) Table Google Basic Information, Manufacturing Base and Competitors Table Google Online Advertising Type and Applications Table Google Online Advertising Revenue, Gross Margin and Market Share (2016-2017) Table IAC Basic Information, Manufacturing Base and Competitors Table IAC Online Advertising Type and Applications Table IAC Online Advertising Revenue, Gross Margin and Market Share (2016-2017) Table Linkedin Basic Information, Manufacturing Base and Competitors Table Linkedin Online Advertising Type and Applications Table Linkedin Online Advertising Revenue, Gross Margin and Market Share (2016-2017) Table Microsoft Basic Information, Manufacturing Base and Competitors Table Microsoft Online Advertising Type and Applications Table Microsoft Online Advertising Revenue, Gross Margin and Market Share (2016-2017) Table Twitter Basic Information, Manufacturing Base and Competitors Table Twitter Online Advertising Type and Applications Table Twitter Online Advertising Revenue, Gross Margin and Market Share (2016-2017) Table Yahoo Basic Information, Manufacturing Base and Competitors Table Yahoo Online Advertising Type and Applications Table Yahoo Online Advertising Revenue, Gross Margin and Market Share (2016-2017) Table Global Online Advertising Revenue (Million ) by Players (2013-2018) Table Global Online Advertising Revenue Share by Players (2013-2018) Figure Global Online Advertising Revenue Share by Players in 2016 Figure Global Online Advertising Revenue Share by Players in 2017 Figure Global Top 5 Players Online Advertising Revenue Market Share in 2017 Figure Global Top 10 Players Online Advertising Revenue Market Share in 2017 Figure Global Online Advertising Revenue (Million ) and Growth Rate (%) (2013-2018) Table Global Online Advertising Revenue (Million ) by Regions (2013-2018) Table Global Online Advertising Revenue Market Share by Regions (2013-2018) Figure Global Online Advertising Revenue Market Share by Regions (2013-2018) Figure Global Online Advertising Revenue Market Share by Regions in 2017 Figure North America Online Advertising Revenue and Growth Rate (2013-2018) Figure Europe Online Advertising Revenue and Growth Rate (2013-2018) Figure Asia-Pacific Online Advertising Revenue and Growth Rate (2013-2018) Figure South America Online Advertising Revenue and Growth Rate (2013-2018) Figure Middle East and Africa Online Advertising Revenue and Growth Rate (2013-2018) Table North America Online Advertising Revenue by Countries (2013-2018) Table North America Online Advertising Revenue Market Share by Countries (2013-2018) Figure North America Online Advertising Revenue Market Share by Countries (2013-2018) Figure North America Online Advertising Revenue Market Share by Countries in 2017 Figure USA Online Advertising Revenue and Growth Rate (2013-2018) Figure Canada Online Advertising Revenue and Growth Rate (2013-2018) Figure Mexico Online Advertising Revenue and Growth Rate (2013-2018) Table Europe Online Advertising Revenue (Million ) by Countries (2013-2018) Figure Europe Online Advertising Revenue Market Share by Countries (2013-2018) Figure Europe Online Advertising Revenue Market Share by Countries in 2017 Figure Germany Online Advertising Revenue and Growth Rate (2013-2018) Figure UK Online Advertising Revenue and Growth Rate (2013-2018) Figure France Online Advertising Revenue and Growth Rate (2013-2018) Figure Russia Online Advertising Revenue and Growth Rate (2013-2018) Figure Italy Online Advertising Revenue and Growth Rate (2013-2018) Table Asia-Pacific Online Advertising Revenue (Million ) by Countries (2013-2018) Figure Asia-Pacific Online Advertising Revenue Market Share by Countries (2013-2018) Figure Asia-Pacific Online Advertising Revenue Market Share by Countries in 2017 Figure China Online Advertising Revenue and Growth Rate (2013-2018) Figure Japan Online Advertising Revenue and Growth Rate (2013-2018) Figure Korea Online Advertising Revenue and Growth Rate (2013-2018) Figure India Online Advertising Revenue and Growth Rate (2013-2018) Figure Southeast Asia Online Advertising Revenue and Growth Rate (2013-2018) Table South America Online Advertising Revenue by Countries (2013-2018) Table South America Online Advertising Revenue Market Share by Countries (2013-2018) Figure South America Online Advertising Revenue Market Share by Countries (2013-2018) Figure South America Online Advertising Revenue Market Share by Countries in 2017 Figure Brazil Online Advertising Revenue and Growth Rate (2013-2018) Figure Argentina Online Advertising Revenue and Growth Rate (2013-2018) Figure Colombia Online Advertising Revenue and Growth Rate (2013-2018) Table Middle East and Africa Online Advertising Revenue (Million ) by Countries (2013-2018) Table Middle East and Africa Online Advertising Revenue Market Share by Countries (2013-2018) Figure Middle East and Africa Online Advertising Revenue Market Share by Countries (2013-2018) Figure Middle East and Africa Online Advertising Revenue Market Share by Countries in 2017 Figure Saudi Arabia Online Advertising Revenue and Growth Rate (2013-2018) Figure UAE Online Advertising Revenue and Growth Rate (2013-2018) Figure Egypt Online Advertising Revenue and Growth Rate (2013-2018) Figure Nigeria Online Advertising Revenue and Growth Rate (2013-2018) Figure South Africa Online Advertising Revenue and Growth Rate (2013-2018) Table Global Online Advertising Revenue (Million ) by Type (2013-2018) Table Global Online Advertising Revenue Share by Type (2013-2018) Figure Global Online Advertising Revenue Share by Type (2013-2018) Figure Global Online Advertising Revenue Share by Type in 2017 Table Global Online Advertising Revenue Forecast by Type (2018-2023) Figure Global Online Advertising Market Share Forecast by Type (2018-2023) Figure Global Search Engine Marketing Revenue Growth Rate (2013-2018) Figure Global Display Advertising Revenue Growth Rate (2013-2018) Figure Global Classified Revenue Growth Rate (2013-2018) Figure Global Mobile Revenue Growth Rate (2013-2018) Figure Global Digital Video Revenue Growth Rate (2013-2018) Figure Global Lead Generation Revenue Growth Rate (2013-2018) Figure Global Rich Media Revenue Growth Rate (2013-2018) Figure Global Others Revenue Growth Rate (2013-2018) Table Global Online Advertising Revenue by Application (2013-2018) Table Global Online Advertising Revenue Share by Application (2013-2018) Figure Global Online Advertising Revenue Share by Application (2013-2018) Figure Global Online Advertising Revenue Share by Application in 2017 Table Global Online Advertising Revenue Forecast by Application (2018-2023) Figure Global Online Advertising Market Share Forecast by Application (2018-2023) Figure Global Automotive Revenue Growth Rate (2013-2018) Figure Global BFSI Revenue Growth Rate (2013-2018) Figure Global CPG Revenue Growth Rate (2013-2018) Figure Global Education Revenue Growth Rate (2013-2018) Figure Global Healthcare Revenue Growth Rate (2013-2018) Figure Global Industrial Revenue Growth Rate (2013-2018) Figure Global Media and Entertainment Revenue Growth Rate (2013-2018) Figure Global Retail Revenue Growth Rate (2013-2018) Figure Global Telecommunication and Information Technology-Enabled Services (ITES) Revenue Growth Rate (2013-2018) Figure Global Online Advertising Revenue (Million ) and Growth Rate Forecast (2018 -2023) Table Global Online Advertising Revenue (Million ) Forecast by Regions (2018-2023) Figure Global Online Advertising Revenue Market Share Forecast by Regions (2018-2023) Figure North America Online Advertising Revenue Market Forecast (2018-2023) Figure Europe Online Advertising Revenue Market Forecast (2018-2023) Figure Asia-Pacific Online Advertising Revenue Market Forecast (2018-2023) Figure South America Online Advertising Revenue Market Forecast (2018-2023) Figure Middle East and Africa Online Advertising Revenue Market Forecast (2018-2023)

Amazon Aol Baidu Facebook Google IAC Linkedin Microsoft Twitter Yahoo