1. Introduction 1.1 Key Deliverables of the Study 1.2 Study Assumptions 1.3 Scope of the Market 2. Research Approach and Methodology 2.1 Introduction 2.2 Research Design 2.3 Study Timelines 2.4 Study Phases 2.4.1 Secondary Research 2.4.2 Discussion Guide 2.4.3 Market Engineering and Econometric Modelling 2.4.4 Expert Validation 3. Market Overview 3.1 Market Trends 3.2 Market Dynamics 3.2.1 Drivers 3.2.1.1 Changing Lifestyle, Indulgence, and Consumer Interest for Healthier Products 3.2.1.2 Rising Demand for On-the-go and Smaller Portion Snacking 3.2.1.3 Increased per Capita Income and Working Population 3.2.2 Restraints 3.2.2.1 Health Concern, due to Artificial Additives and Calories 3.2.2.2 Increased Competition from Baked Food and Breakfast Cereal Markets 3.2.3 Opportunities 3.2.3.1 Growing Retail Distribution Channel 3.2.4 Porter's Five Forces Analysis 3.2.4.1 Bargaining Power of Suppliers 3.2.4.2 Bargaining Power of Buyers 3.2.4.3 Threat of New Entrants 3.2.4.4 Threat of Substitute Products and Services 3.2.4.5 Degree of Competition 4. Market Segmentation 4.1 By Product Type 4.1.1 Cereal Bar 4.1.1.1 Granola/Muesli Bars 4.1.1.2 Other Cereal Bars 4.1.2 Energy Bar 4.1.3 Other Snack Bar 4.2 By Distribution Channel 4.2.1 Convenience Stores 4.2.2 Specialist Retailers 4.2.3 Supermarkets and Hypermarkets 4.2.4 Online Retail 4.2.5 Variety Stores 4.2.6 Other Distribution Channels 5. Competitive Landscape 5.1 Market Share Analysis 5.2 Strategy Adopted by Key Players 5.3 Most Active Companies in the Past Five Years 6. List of Company Profiles 6.1 Overview 6.2 Products & Services 6.3 Financials 6.4 Key Developments 6.5 Strategies Adopted 6.6 SWOT Analysis of Major Five Players 7. Companies Covered 7.1 General Mills, Inc. 7.2 The Kellogg Company 7.3 Bright Lifecare Pvt. Ltd (MuscleBlaze) 7.4 Xterra Nutrition 7.5 Yogabars (Sproutlife Foods) 7.6 Labrada Nutrition (Muscle Pro Nutrition) 7.7 Nutrition, Inc. (Pureprotein) 7.8 Naturell ( India ) Pvt. Ltd 7.9 Supreme Protein 7.10 My Nutrition Supplements Pvt. Ltd (MET-Rx) 7.11 Pervine Foods, LLC 7.12 QuestNutrition LLC 8. Appendix 8.1 Disclaimer 8.2 Sources LIST OF TABLES 1: Snack Bar Market Revenue, By Distribution Channel, India, 2015-2023 2: Snack Bar Market: Revenue in USD million, by Product Type , India, 2015-2023 3: Snack Bar Market: Revenue in USD million, by Cereal Bar , India, 2015-2023 4: Snack Bar Market: Revenue in USD million, by Granola/Muesli Bars , India, 2015-2023 5: Snack Bar Market: Revenue in USD million, by Other Cereal Bars , India, 2015-2023 6: Snack Bar Market: Revenue in USD million, by Energy Bars , India, 2015-2023 7: Snack Bar Market: Revenue in USD million, by Other Snack Bars , India, 2015-2023 8: Snack Bar Market: Volume in million Kg, by Product Type, India, 2015-2023 9: Snack Bar Market: Volume in million Kg, by Cereal Bar, India, 2015-2023 10: Snack Bar Market: Volume in million Kg, by Granola/Muesli Bars, India, 2015-2023 11: Snack Bar Market: Volume in million Kg, by Other Cereal Bars, India,2015-2023 12: Snack Bar Market: Volume in million Kg, by Energy Bars, India,2015-2023 13: Snack Bar Market: Volume in million Kg, by Other Snack Bars, India, 2015-2023

General Mills, Inc., The Kellogg Company, Bright Lifecare Pvt. Ltd (MuscleBlaze), Xterra Nutrition, Yogabars (Sproutlife Foods), Labrada Nutrition (Muscle Pro Nutrition), Nutrition, Inc. (Pureprotein), Naturell ( India ) Pvt. Ltd, Supreme Protein, My Nutrition Supplements Pvt. Ltd (MET-Rx), Pervine Foods, LLC, QuestNutrition LLC