1 Executive Summary 2 Preface 2.1 Abstract 2.2 Stake Holders 2.3 Research Scope 2.4 Research Methodology 2.4.1 Data Mining 2.4.2 Data Analysis 2.4.3 Data Validation 2.4.4 Research Approach 2.5 Research Sources 2.5.1 Primary Research Sources 2.5.2 Secondary Research Sources 2.5.3 Assumptions 3 Market Trend Analysis 3.1 Introduction 3.2 Drivers 3.3 Restraints 3.4 Opportunities 3.5 Threats 3.6 Application Analysis 3.7 End User Analysis 3.8 Emerging Markets 3.9 Futuristic Market Scenario 4 Porters Five Force Analysis 4.1 Bargaining power of suppliers 4.2 Bargaining power of buyers 4.3 Threat of substitutes 4.4 Threat of new entrants 4.5 Competitive rivalry 5 Global Web Analytics Market, By Type 5.1 Introduction 5.2 Off-Site Web Analytics 5.3 On-Site Web Analytics 6 Global Web Analytics Market, By Application 6.1 Introduction 6.2 Traffic Management 6.3 Social Media Management 6.4 Personalization 6.5 Online Fraud Detection 6.6 Online Advertising 6.7 Performance Monitoring 6.8 Multichannel Campaign Analysis 6.9 Display Advertising Optimization 6.10 Digital Rights Management 6.11 Business and Market Research 6.12 Behavioral Targeting 6.13 Other Applications 7 Global Web Analytics Market, By Deployment Type 7.1 Introduction 7.2 On-Premise 7.3 On-Demand 8 Global Web Analytics Market, By Industry 8.1 Introduction 8.2 Retail 8.3 IT & Telecom 8.4 Healthcare & Life Sciences 8.5 Government 8.6 Entertainment and media 8.7 Banking, Financial Services and Insurance (BFSI) 8.8 Travel & Hospitality 8.9 Media & Entertainment 8.10 Other Industries 9 Global Web Analytics Market, By Solution 9.1 Introduction 9.2 Marketing Automation 9.3 Search Engine Tracking and Ranking 9.4 Heat Map Analytics 9.5 Behavior Based Targeting Solutions 9.6 Other Solutions 10 Global Web Analytics Market, By Service 10.1 Introduction 10.2 Professional Services 10.3 Support & Maintenance 11 Global Web Analytics Market, By Geography 11.1 North America 11.1.1 US 11.1.2 Canada 11.1.3 Mexico 11.2 Europe 11.2.1 Germany 11.2.2 France 11.2.3 Italy 11.2.4 UK 11.2.5 Spain 11.2.6 Rest of Europe 11.3 Asia Pacific 11.3.1 Japan 11.3.2 China 11.3.3 India 11.3.4 Australia 11.3.5 New Zealand 11.3.6 Rest of Asia Pacific 11.4 Rest of the World 11.4.1 Middle East 11.4.2 Brazil 11.4.3 Argentina 11.4.4 South Africa 11.4.5 Egypt 12 Key Developments 12.1 Agreements, Partnerships, Collaborations and Joint Ventures 12.2 Acquisitions & Mergers 12.3 New Product Launch 12.4 Expansions 12.5 Other Key Strategies 13 Company Profiling 13.1 Google 13.2 IBM 13.3 SAS Institute 13.4 Adobe Systems 13.5 Microstrategy 13.6 Tableau Software 13.7 Splunk 13.8 Teradata Corporation 13.9 At Internet 13.10 Webtrends 13.11 comScore 13.12 Omniture Inc. List of Tables Table 1 Global Web Analytics Market Outlook, By Region (2013-2022) ($MN) Table 2 Global Web Analytics Market Outlook, By Type (2013-2022) ($MN) Table 3 Global Web Analytics Market Outlook, By Off-Site Web Analytics (2013-2022) ($MN) Table 4 Global Web Analytics Market Outlook, By On-Site Web Analytics (2013-2022) ($MN) Table 5 Global Web Analytics Market Outlook, By Application (2013-2022) ($MN) Table 6 Global Web Analytics Market Outlook, By Traffic Management (2013-2022) ($MN) Table 7 Global Web Analytics Market Outlook, By Social Media Management (2013-2022) ($MN) Table 8 Global Web Analytics Market Outlook, By Personalization (2013-2022) ($MN) Table 9 Global Web Analytics Market Outlook, By Online Fraud Detection (2013-2022) ($MN) Table 10 Global Web Analytics Market Outlook, By Online Advertising (2013-2022) ($MN) Table 11 Global Web Analytics Market Outlook, By Performance Monitoring (2013-2022) ($MN) Table 12 Global Web Analytics Market Outlook, By Multichannel Campaign Analysis (2013-2022) ($MN) Table 13 Global Web Analytics Market Outlook, By Display Advertising Optimization (2013-2022) ($MN) Table 14 Global Web Analytics Market Outlook, By Digital Rights Management (2013-2022) ($MN) Table 15 Global Web Analytics Market Outlook, By Business and Market Research (2013-2022) ($MN) Table 16 Global Web Analytics Market Outlook, By Behavioral Targeting (2013-2022) ($MN) Table 17 Global Web Analytics Market Outlook, By Other Applications (2013-2022) ($MN) Table 18 Global Web Analytics Market Outlook, By Deployment Type (2013-2022) ($MN) Table 19 Global Web Analytics Market Outlook, By On-Premise (2013-2022) ($MN) Table 20 Global Web Analytics Market Outlook, By On-Demand (2013-2022) ($MN) Table 21 Global Web Analytics Market Outlook, By Industry (2013-2022) ($MN) Table 22 Global Web Analytics Market Outlook, By Retail (2013-2022) ($MN) Table 23 Global Web Analytics Market Outlook, By IT & Telecom (2013-2022) ($MN) Table 24 Global Web Analytics Market Outlook, By Healthcare & Life Sciences (2013-2022) ($MN) Table 25 Global Web Analytics Market Outlook, By Government (2013-2022) ($MN) Table 26 Global Web Analytics Market Outlook, By Entertainment and Media (2013-2022) ($MN) Table 27 Global Web Analytics Market Outlook, By Banking, Financial Services and Insurance (BFSI) (2013-2022) ($MN) Table 28 Global Web Analytics Market Outlook, By Travel & Hospitality (2013-2022) ($MN) Table 29 Global Web Analytics Market Outlook, By Media & Entertainment (2013-2022) ($MN) Table 30 Global Web Analytics Market Outlook, By Other Applications (2013-2022) ($MN) Table 31 Global Web Analytics Market Outlook, By Solution (2013-2022) ($MN) Table 32 Global Web Analytics Market Outlook, By Marketing Automation (2013-2022) ($MN) Table 33 Global Web Analytics Market Outlook, By Search Engine Tracking and Ranking (2013-2022) ($MN) Table 34 Global Web Analytics Market Outlook, By Heat Map Analytics (2013-2022) ($MN) Table 35 Global Web Analytics Market Outlook, By Behavior Based Targeting Solutions (2013-2022) ($MN) Table 36 Global Web Analytics Market Outlook, By Other Solutions (2013-2022) ($MN) Table 37 Global Web Analytics Market Outlook, By Service (2013-2022) ($MN) Table 38 Global Web Analytics Market Outlook, By Professional Services (2013-2022) ($MN) Table 39 Global Web Analytics Market Outlook, By Support & Maintenance (2013-2022) ($MN) Table 40 North America Web Analytics Market Outlook, By Country (2013-2022) ($MN) Table 41 North America Web Analytics Market Outlook, By Type (2013-2022) ($MN) Table 42 North America Web Analytics Market Outlook, By Off-Site Web Analytics (2013-2022) ($MN) Table 43 North America Web Analytics Market Outlook, By On-Site Web Analytics (2013-2022) ($MN) Table 44 North America Web Analytics Market Outlook, By Application (2013-2022) ($MN) Table 45 North America Web Analytics Market Outlook, By Traffic Management (2013-2022) ($MN) Table 46 North America Web Analytics Market Outlook, By Social Media Management (2013-2022) ($MN) Table 47 North America Web Analytics Market Outlook, By Personalization (2013-2022) ($MN) Table 48 North America Web Analytics Market Outlook, By Online Fraud Detection (2013-2022) ($MN) Table 49 North America Web Analytics Market Outlook, By Online Advertising (2013-2022) ($MN) Table 50 North America Web Analytics Market Outlook, By Performance Monitoring (2013-2022) ($MN) Table 51 North America Web Analytics Market Outlook, By Multichannel Campaign Analysis (2013-2022) ($MN) Table 52 North America Web Analytics Market Outlook, By Display Advertising Optimization (2013-2022) ($MN) Table 53 North America Web Analytics Market Outlook, By Digital Rights Management (2013-2022) ($MN) Table 54 North America Web Analytics Market Outlook, By Business and Market Research (2013-2022) ($MN) Table 55 North America Web Analytics Market Outlook, By Behavioral Targeting (2013-2022) ($MN) Table 56 North America Web Analytics Market Outlook, By Other Applications (2013-2022) ($MN) Table 57 North America Web Analytics Market Outlook, By Deployment Type (2013-2022) ($MN) Table 58 North America Web Analytics Market Outlook, By On-Premise (2013-2022) ($MN) Table 59 North America Web Analytics Market Outlook, By On-Demand (2013-2022) ($MN) Table 60 North America Web Analytics Market Outlook, By Industry (2013-2022) ($MN) Table 61 North America Web Analytics Market Outlook, By Retail (2013-2022) ($MN) Table 62 North America Web Analytics Market Outlook, By IT & Telecom (2013-2022) ($MN) Table 63 North America Web Analytics Market Outlook, By Healthcare & Life Sciences (2013-2022) ($MN) Table 64 North America Web Analytics Market Outlook, By Government (2013-2022) ($MN) Table 65 North America Web Analytics Market Outlook, By Entertainment and Media (2013-2022) ($MN) Table 66 North America Web Analytics Market Outlook, By Banking, Financial Services and Insurance (BFSI) (2013-2022) ($MN) Table 67 North America Web Analytics Market Outlook, By Travel & Hospitality (2013-2022) ($MN) Table 68 North America Web Analytics Market Outlook, By Media & Entertainment (2013-2022) ($MN) Table 69 North America Web Analytics Market Outlook, By Other Applications (2013-2022) ($MN) Table 70 North America Web Analytics Market Outlook, By Solution (2013-2022) ($MN) Table 71 North America Web Analytics Market Outlook, By Marketing Automation (2013-2022) ($MN) Table 72 North America Web Analytics Market Outlook, By Search Engine Tracking and Ranking (2013-2022) ($MN) Table 73 North America Web Analytics Market Outlook, By Heat Map Analytics (2013-2022) ($MN) Table 74 North America Web Analytics Market Outlook, By Behavior Based Targeting Solutions (2013-2022) ($MN) Table 75 North America Web Analytics Market Outlook, By Other Solutions (2013-2022) ($MN) Table 76 North America Web Analytics Market Outlook, By Service (2013-2022) ($MN) Table 77 North America Web Analytics Market Outlook, By Professional Services (2013-2022) ($MN) Table 78 North America Web Analytics Market Outlook, By Support & Maintenance (2013-2022) ($MN) Table 79 Europe Web Analytics Market Outlook, By Country (2013-2022) ($MN) Table 80 Europe Web Analytics Market Outlook, By Type (2013-2022) ($MN) Table 81 Europe Web Analytics Market Outlook, By Off-Site Web Analytics (2013-2022) ($MN) Table 82 Europe Web Analytics Market Outlook, By On-Site Web Analytics (2013-2022) ($MN) Table 83 Europe Web Analytics Market Outlook, By Application (2013-2022) ($MN) Table 84 Europe Web Analytics Market Outlook, By Traffic Management (2013-2022) ($MN) Table 85 Europe Web Analytics Market Outlook, By Social Media Management (2013-2022) ($MN) Table 86 Europe Web Analytics Market Outlook, By Personalization (2013-2022) ($MN) Table 87 Europe Web Analytics Market Outlook, By Online Fraud Detection (2013-2022) ($MN) Table 88 Europe Web Analytics Market Outlook, By Online Advertising (2013-2022) ($MN) Table 89 Europe Web Analytics Market Outlook, By Performance Monitoring (2013-2022) ($MN) Table 90 Europe Web Analytics Market Outlook, By Multichannel Campaign Analysis (2013-2022) ($MN) Table 91 Europe Web Analytics Market Outlook, By Display Advertising Optimization (2013-2022) ($MN) Table 92 Europe Web Analytics Market Outlook, By Digital Rights Management (2013-2022) ($MN) Table 93 Europe Web Analytics Market Outlook, By Business and Market Research (2013-2022) ($MN) Table 94 Europe Web Analytics Market Outlook, By Behavioral Targeting (2013-2022) ($MN) Table 95 Europe Web Analytics Market Outlook, By Other Applications (2013-2022) ($MN) Table 96 Europe Web Analytics Market Outlook, By Deployment Type (2013-2022) ($MN) Table 97 Europe Web Analytics Market Outlook, By On-Premise (2013-2022) ($MN) Table 98 Europe Web Analytics Market Outlook, By On-Demand (2013-2022) ($MN) Table 99 Europe Web Analytics Market Outlook, By Industry (2013-2022) ($MN) Table 100 Europe Web Analytics Market Outlook, By Retail (2013-2022) ($MN) Table 101 Europe Web Analytics Market Outlook, By IT & Telecom (2013-2022) ($MN) Table 102 Europe Web Analytics Market Outlook, By Healthcare & Life Sciences (2013-2022) ($MN) Table 103 Europe Web Analytics Market Outlook, By Government (2013-2022) ($MN) Table 104 Europe Web Analytics Market Outlook, By Entertainment and Media (2013-2022) ($MN) Table 105 Europe Web Analytics Market Outlook, By Banking, Financial Services and Insurance (BFSI) (2013-2022) ($MN) Table 106 Europe Web Analytics Market Outlook, By Travel & Hospitality (2013-2022) ($MN) Table 107 Europe Web Analytics Market Outlook, By Media & Entertainment (2013-2022) ($MN) Table 108 Europe Web Analytics Market Outlook, By Other Applications (2013-2022) ($MN) Table 109 Europe Web Analytics Market Outlook, By Solution (2013-2022) ($MN) Table 110 Europe Web Analytics Market Outlook, By Marketing Automation (2013-2022) ($MN) Table 111 Europe Web Analytics Market Outlook, By Search Engine Tracking and Ranking (2013-2022) ($MN) Table 112 Europe Web Analytics Market Outlook, By Heat Map Analytics (2013-2022) ($MN) Table 113 Europe Web Analytics Market Outlook, By Behavior Based Targeting Solutions (2013-2022) ($MN) Table 114 Europe Web Analytics Market Outlook, By Other Solutions (2013-2022) ($MN) Table 115 Europe Web Analytics Market Outlook, By Service (2013-2022) ($MN) Table 116 Europe Web Analytics Market Outlook, By Professional Services (2013-2022) ($MN) Table 117 Europe Web Analytics Market Outlook, By Support & Maintenance (2013-2022) ($MN) Table 118 Asia Pacific Web Analytics Market Outlook, By Country (2013-2022) ($MN) Table 119 Asia Pacific Web Analytics Market Outlook, By Type (2013-2022) ($MN) Table 120 Asia Pacific Web Analytics Market Outlook, By Off-Site Web Analytics (2013-2022) ($MN) Table 121 Asia Pacific Web Analytics Market Outlook, By On-Site Web Analytics (2013-2022) ($MN) Table 122 Asia Pacific Web Analytics Market Outlook, By Application (2013-2022) ($MN) Table 123 Asia Pacific Web Analytics Market Outlook, By Traffic Management (2013-2022) ($MN) Table 124 Asia Pacific Web Analytics Market Outlook, By Social Media Management (2013-2022) ($MN) Table 125 Asia Pacific Web Analytics Market Outlook, By Personalization (2013-2022) ($MN) Table 126 Asia Pacific Web Analytics Market Outlook, By Online Fraud Detection (2013-2022) ($MN) Table 127 Asia Pacific Web Analytics Market Outlook, By Online Advertising (2013-2022) ($MN) Table 128 Asia Pacific Web Analytics Market Outlook, By Performance Monitoring (2013-2022) ($MN) Table 129 Asia Pacific Web Analytics Market Outlook, By Multichannel Campaign Analysis (2013-2022) ($MN) Table 130 Asia Pacific Web Analytics Market Outlook, By Display Advertising Optimization (2013-2022) ($MN) Table 131 Asia Pacific Web Analytics Market Outlook, By Digital Rights Management (2013-2022) ($MN) Table 132 Asia Pacific Web Analytics Market Outlook, By Business and Market Research (2013-2022) ($MN) Table 133 Asia Pacific Web Analytics Market Outlook, By Behavioral Targeting (2013-2022) ($MN) Table 134 Asia Pacific Web Analytics Market Outlook, By Other Applications (2013-2022) ($MN) Table 135 Asia Pacific Web Analytics Market Outlook, By Deployment Type (2013-2022) ($MN) Table 136 Asia Pacific Web Analytics Market Outlook, By On-Premise (2013-2022) ($MN) Table 137 Asia Pacific Web Analytics Market Outlook, By On-Demand (2013-2022) ($MN) Table 138 Asia Pacific Web Analytics Market Outlook, By Industry (2013-2022) ($MN) Table 139 Asia Pacific Web Analytics Market Outlook, By Retail (2013-2022) ($MN) Table 140 Asia Pacific Web Analytics Market Outlook, By IT & Telecom (2013-2022) ($MN) Table 141 Asia Pacific Web Analytics Market Outlook, By Healthcare & Life Sciences (2013-2022) ($MN) Table 142 Asia Pacific Web Analytics Market Outlook, By Government (2013-2022) ($MN) Table 143 Asia Pacific Web Analytics Market Outlook, By Entertainment and Media (2013-2022) ($MN) Table 144 Asia Pacific Web Analytics Market Outlook, By Banking, Financial Services and Insurance (BFSI) (2013-2022) ($MN) Table 145 Asia Pacific Web Analytics Market Outlook, By Travel & Hospitality (2013-2022) ($MN) Table 146 Asia Pacific Web Analytics Market Outlook, By Media & Entertainment (2013-2022) ($MN) Table 147 Asia Pacific Web Analytics Market Outlook, By Other Applications (2013-2022) ($MN) Table 148 Asia Pacific Web Analytics Market Outlook, By Solution (2013-2022) ($MN) Table 149 Asia Pacific Web Analytics Market Outlook, By Marketing Automation (2013-2022) ($MN) Table 150 Asia Pacific Web Analytics Market Outlook, By Search Engine Tracking and Ranking (2013-2022) ($MN) Table 151 Asia Pacific Web Analytics Market Outlook, By Heat Map Analytics (2013-2022) ($MN) Table 152 Asia Pacific Web Analytics Market Outlook, By Behavior Based Targeting Solutions (2013-2022) ($MN) Table 153 Asia Pacific Web Analytics Market Outlook, By Other Solutions (2013-2022) ($MN) Table 154 Asia Pacific Web Analytics Market Outlook, By Service (2013-2022) ($MN) Table 155 Asia Pacific Web Analytics Market Outlook, By Professional Services (2013-2022) ($MN) Table 156 Asia Pacific Web Analytics Market Outlook, By Support & Maintenance (2013-2022) ($MN) Table 157 RoW Web Analytics Market Outlook, By Country (2013-2022) ($MN) Table 158 RoW Web Analytics Market Outlook, By Type (2013-2022) ($MN) Table 159 RoW Web Analytics Market Outlook, By Off-Site Web Analytics (2013-2022) ($MN) Table 160 RoW Web Analytics Market Outlook, By On-Site Web Analytics (2013-2022) ($MN) Table 161 RoW Web Analytics Market Outlook, By Application (2013-2022) ($MN) Table 162 RoW Web Analytics Market Outlook, By Traffic Management (2013-2022) ($MN) Table 163 RoW Web Analytics Market Outlook, By Social Media Management (2013-2022) ($MN) Table 164 RoW Web Analytics Market Outlook, By Personalization (2013-2022) ($MN) Table 165 RoW Web Analytics Market Outlook, By Online Fraud Detection (2013-2022) ($MN) Table 166 RoW Web Analytics Market Outlook, By Online Advertising (2013-2022) ($MN) Table 167 RoW Web Analytics Market Outlook, By Performance Monitoring (2013-2022) ($MN) Table 168 RoW Web Analytics Market Outlook, By Multichannel Campaign Analysis (2013-2022) ($MN) Table 169 RoW Web Analytics Market Outlook, By Display Advertising Optimization (2013-2022) ($MN) Table 170 RoW Web Analytics Market Outlook, By Digital Rights Management (2013-2022) ($MN) Table 171 RoW Web Analytics Market Outlook, By Business and Market Research (2013-2022) ($MN) Table 172 RoW Web Analytics Market Outlook, By Behavioral Targeting (2013-2022) ($MN) Table 173 RoW Web Analytics Market Outlook, By Other Applications (2013-2022) ($MN) Table 174 RoW Web Analytics Market Outlook, By Deployment Type (2013-2022) ($MN) Table 175 RoW Web Analytics Market Outlook, By On-Premise (2013-2022) ($MN) Table 176 RoW Web Analytics Market Outlook, By On-Demand (2013-2022) ($MN) Table 177 RoW Web Analytics Market Outlook, By Industry (2013-2022) ($MN) Table 178 RoW Web Analytics Market Outlook, By Retail (2013-2022) ($MN) Table 179 RoW Web Analytics Market Outlook, By IT & Telecom (2013-2022) ($MN) Table 180 RoW Web Analytics Market Outlook, By Healthcare & Life Sciences (2013-2022) ($MN) Table 181 RoW Web Analytics Market Outlook, By Government (2013-2022) ($MN) Table 182 RoW Web Analytics Market Outlook, By Entertainment and Media (2013-2022) ($MN) Table 183 RoW Web Analytics Market Outlook, By Banking, Financial Services and Insurance (BFSI) (2013-2022) ($MN) Table 184 RoW Web Analytics Market Outlook, By Travel & Hospitality (2013-2022) ($MN) Table 185 RoW Web Analytics Market Outlook, By Media & Entertainment (2013-2022) ($MN) Table 186 RoW Web Analytics Market Outlook, By Other Applications (2013-2022) ($MN) Table 187 RoW Web Analytics Market Outlook, By Solution (2013-2022) ($MN) Table 188 RoW Web Analytics Market Outlook, By Marketing Automation (2013-2022) ($MN) Table 189 RoW Web Analytics Market Outlook, By Search Engine Tracking and Ranking (2013-2022) ($MN) Table 190 RoW Web Analytics Market Outlook, By Heat Map Analytics (2013-2022) ($MN) Table 191 RoW Web Analytics Market Outlook, By Behavior Based Targeting Solutions (2013-2022) ($MN) Table 192 RoW Web Analytics Market Outlook, By Other Solutions (2013-2022) ($MN) Table 193 RoW Web Analytics Market Outlook, By Service (2013-2022) ($MN) Table 194 RoW Web Analytics Market Outlook, By Professional Services (2013-2022) ($MN) Table 195 RoW Web Analytics Market Outlook, By Support & Maintenance (2013-2022) ($MN)