Table of Contents PART 01: Executive summary PART 02: Scope of the report • Market overview • Key-vendor offerings PART 03: Market research methodology • Research methodology • Economic indicators PART 04: Introduction • Key market highlights PART 05: Economic indicators • Global economic indicators PART 06: Market landscape • Market overview • Market size and forecast for personalized gifts • Five forces analysis PART 07: Market overview in terms of skill and technology • Market overview in terms of skill and technology for non-photo and photo personalized gifts PART 08: Market segmentation by product category • Global personalized gifts market by product category • Global non-photo personalized gifts market • Global photo personalized gifts market • Overall comparison of product segments PART 09: Retail format segmentation • Global personalized gifts market by distribution channel • In-store • Online • Overall comparison of distribution channel segments • Strategy recommendations for gift manufacturers and sellers PART 10: Geographical segmentation • Global personalized gifts market by geography • Personalized gifts market in the Americas • Personalized gifts market in Europe • Personalized gifts market in APAC • Personalized gifts market in MEA • Overall comparison of regions PART 11: Key leading countries • US • China • Japan • Germany • UK PART 12: Market drivers • Growing gifting culture and increasing demand for seasonal decorations • Innovative gifting solutions and advancements in technology • Expanding organized retail, kiosks, and online distribution channels PART 13: Impact of drivers PART 14: Market challenges • Seasonal nature of business • Criticality in inventory, supply chain, and merchandising management • Evolving gifting culture and introduction of personalization solutions by category performers PART 15: Impact of drivers and challenges PART 16: Market trends • Availability of more functional products • Handmade personalized gifts • Specialized merchandise PART 17: Vendor landscape • Competitive scenario • Key factors for growth • Multiple revenue streams • Key competitive strategies • Key market insights • Comparative analysis of key vendors • American Greetings • CafePress • Card Factory • Cimpress • Disney • Hallmark • PersonalizationMall.com • Shutterfly • Spencer Gifts • Things Remembered • Other prominent vendors PART 18: Appendix • List of abbreviations PART 19: Explore Technavio List of Exhibits Exhibit 01: Global personalized gifts market by product category Exhibit 02: Global non-photo personalized gifts market by application Exhibit 03: Global non-photo personalized gifts market by product category Exhibit 04: Global photo personalized gifts market by product category Exhibit 05: Global personalized gifts market by distribution channel Exhibit 06: Global personalized gifts market: Geographical segmentation Exhibit 07: Challenges versus market development Exhibit 08: Global personalized gifts market: Retail scenario Exhibit 09: Opportunity analysis for the global personalized gifts market Exhibit 10: World: Key economic indicators 2015 Exhibit 11: World population 2010-2015 (billions) Exhibit 12: World GDP per capita 2010-2015 ($) Exhibit 13: Global employment to population ratio 2009-2014 (%) Exhibit 14: World internet penetration rate 2010-2015 (%) Exhibit 15: World mobile cellular subscription rate 2010-2015 (%) Exhibit 16: Global urban population 2010-2015 (% of total population) Exhibit 17: Global gifts, novelty, and souvenirs market 2016-2021 ($ billions) Exhibit 18: Contribution of personalized gifts to the global gifts, novelty, and souvenirs market 2016 (% of revenue share) Exhibit 19: Major holidays in the US and China Exhibit 20: Major distribution channels for personalized gifts Exhibit 21: Global personalized gifts market 2016-2021 ($ billions) Exhibit 22: Five forces analysis Exhibit 23: Skills and technology: Overview Exhibit 24: Global personalized gifts market by product category 2016 and 2021 (% share) Exhibit 25: Global personalized gifts market by product category 2016-2021 ($ billions) Exhibit 26: Techniques of customization Exhibit 27: Global non-photo personalized gifts market 2016-2021 ($ billions) Exhibit 28: Global non-photo personalized gifts market by application 2016 (% share of revenue) Exhibit 29: Global non-photo personalized gifts market by application 2016 ($ billions) Exhibit 30: Product categories under different applications Exhibit 31: Global non-photo personalized gifts market by product category 2016 (% share of revenue) Exhibit 32: Global non-photo personalized gifts market by product category 2016 ($ millions) Exhibit 33: Global photo personalized gifts market 2016-2021 ($ billions) Exhibit 34: Major factors behind low penetration of photo merchandising 2016 (%) Exhibit 35: Market share of photo books by demographics of consumers 2016 (%) Exhibit 36: Global photo personalized gifts market by product category 2016 and 2021 (% share of revenue) Exhibit 37: Global photo personalized gifts market by product category 2016-2021 ($ billions) Exhibit 38: Global photo personalized wall décor market 2016-2021 ($ billions) Exhibit 39: Global photo personalized photo cards market 2016-2021 ($ billions) Exhibit 40: Global photo personalized calendars market 2016-2021 ($ billions) Exhibit 41: Global photo personalized photo gifts market 2016-2021 ($ billions) Exhibit 42: CAGR, market share, and base value comparison among the product segments of the global photo personalized gifts market 2016 Exhibit 43: CAGR, market share, and base value comparison of product segments 2016 Exhibit 44: Global personalized gifts market by distribution channel 2016 and 2021 (% share of revenue) Exhibit 45: Global personalized gifts market by distribution channel 2016-2021 ($ billions) Exhibit 46: Global in-store personalized gifts market 2016-2021 ($ billions) Exhibit 47: Global online personalized gifts market by services category 2016 (% share of revenue) Exhibit 48: Global online personalized gifts market 2016-2021 ($ billions) Exhibit 49: CAGR, market share, and base value comparison of distribution channel segments 2016 Exhibit 50: Strategy recommendations Exhibit 51: Global personalized gifts market by geography 2016 and 2021 (% of total revenue) Exhibit 52: Global personalized gifts market by geography 2016-2021 ($ billions) Exhibit 53: Personalized gifts market in the Americas 2016-2021 ($ billions) Exhibit 54: Global share of retail sales through hypermarkets and superstores (not limited to gifts) 2016 Exhibit 55: New privately owned housing units started in the US 2012-2014 Exhibit 56: Personalized gifts market in Europe 2016-2021 ($ billions) Exhibit 57: Key countries by number of international tourist arrivals 2015 Exhibit 58: Key countries by international tourism receipts 2015 Exhibit 59: Personalized gifts market in APAC 2016-2021 ($ billions) Exhibit 60: GDP and GDP growth rate for top 10 countries in the world 2015 Exhibit 61: Personalized gifts market in MEA 2016-2021 ($ billions) Exhibit 62: CAGR, market share, and base value comparison of regions 2016 Exhibit 63: Key leading countries 2016 Exhibit 64: Personalized gifts market in the US: Overview Exhibit 65: Personalized gifts market in the US 2016-2021 ($ billions) Exhibit 66: International tourism: Number of arrivals in the US 2009-2014 (millions) Exhibit 67: International inbound tourism: Receipts in the US 2009-2014 ($ billions) Exhibit 68: Personalized gifts market in China: Overview Exhibit 69: Personalized gifts market in China 2016-2021 ($ billions) Exhibit 70: International tourism: Number of arrivals in China 2009-2014 (millions) Exhibit 71: International inbound tourism: Receipts in China 2009-2014 ($ billions) Exhibit 72: Personalized gifts market in Japan: Overview Exhibit 73: Personalized gifts market in Japan 2016-2021 ($ billions) Exhibit 74: International tourism: Number of arrivals in Japan 2009-2014 (millions) Exhibit 75: International inbound tourism: Receipts in Japan 2009-2014 ($ billions) Exhibit 76: Personalized gifts market in Germany: Overview Exhibit 77: Personalized gifts market in Germany 2016-2021 ($ billions) Exhibit 78: International tourism: Number of arrivals in Germany 2009-2014 (millions) Exhibit 79: International inbound tourism: Receipts in Germany 2009-2014 ($ billions) Exhibit 80: Personalized gifts market in the UK: Overview Exhibit 81: Personalized gifts market in the UK 2016-2021 ($ billions) Exhibit 82: International tourism: Number of arrivals in the UK 2009-2014 (millions) Exhibit 83: International inbound tourism: Receipts in the UK 2009-2014 ($ billions) Exhibit 84: Market drivers Exhibit 85: Global international tourist arrivals 2009-2014 (millions) Exhibit 86: Global international tourism receipts 2009-2014 ($ billions) Exhibit 87: Global B2C e-commerce market 2016-2021 ($ trillions) Exhibit 88: Global B2C e-commerce market by geography 2016 (% share of revenue) Exhibit 89: Impact of drivers Exhibit 90: Market challenges Exhibit 91: Impact of drivers and challenges Exhibit 92: Market trends Exhibit 93: Key factors for growth Exhibit 94: Comparison of operating margin FY2015 (%) Exhibit 95: Comparison of sales growth (FY2014-FY2015) (%) Exhibit 96: Key vendors: Benchmarking on product offerings and geographical presence Exhibit 97: Key vendors: Comparative analysis of product portfolio, product pricing, and geographical presence Exhibit 98: American Greetings: Business segmentation by revenue 2015 (%) Exhibit 99: American Greetings: Geographical segmentation by revenue 2015 (%) Exhibit 100: American Greetings in global personalized gifts market Exhibit 101: CafePress: E-commerce products and services Exhibit 102: CafePress: Geographical segmentation by revenue 2015 Exhibit 103: CafePress in non-photo personalized gifts market Exhibit 104: Card Factory: Business segmentation by revenue through stores 2015 (%) Exhibit 105: Card Factory: Business segmentation by revenue 2015 (%) Exhibit 106: Card Factory in the global personalized gifts market Exhibit 107: Cimpress: Business segmentation by revenue 2015 (%) Exhibit 108: Cimpress: Geographical segmentation by revenue 2015 (%) Exhibit 109: Cimpress (Vistaprint): Product categories Exhibit 110: Cimpress in non-photo personalized gifts market Exhibit 111: Disney: Business segmentation by revenue 2015 (%) Exhibit 112: Disney: Geographical segmentation by revenue 2015 (%) Exhibit 113: Hallmark in the global personalized gifts market Exhibit 114: PersonalizationMall.com: Product segmentation Exhibit 115: PersonalizationMall.com in non-photo personalized gifts market Exhibit 116: Shutterfly in the global personalized gifts market Exhibit 117: Spencer Gifts in the global personalized gifts market Exhibit 118: Things Remembered: Product category Exhibit 119: Things Remembered in non-photo personalized gifts market

American Greetings, CafePress, Card Factory, Cimpress, Disney, Hallmark, PersonalizationMall.com, Shutterfly, Spencer Gifts, Things Remembered, American Stationery, Etsy, funkypigeon.com, Memorable Gifts, Personalised Gift Shop, Redbubble, Signature Gifts, The Original Gift Company, Zazzle.