Table of Contents PART 01: Executive summary • Highlight PART 02: Scope of the report • Market overview • End-user segments • Base year and forecast period • Vendor selection criteria • Summation error • Top-vendor offerings PART 03: Market research methodology • Research methodology • Economic indicators PART 04: Introduction • Key market highlights PART 05: Market landscape • Market overview • Product life cycle • Global mobile AR and VR apps market • Five forces analysis PART 06: Market segmentation by end-user • Global mobile AR and VR apps market by end-user • Global mobile AR and VR apps market by enterprises • Global mobile AR and VR apps market by consumers PART 07: Buying criteria PART 08: Market segmentation by industry • Global mobile AR and VR apps market by industry • Global mobile AR and VR apps market in gaming and entertainment sector • Global mobile AR and VR apps market in marketing and advertisement sector • Global mobile AR and VR apps market in retail sector • Global mobile AR and VR apps market in industrial sector • Global mobile AR and VR apps market in healthcare and wellness sector PART 09: Geographical segmentation • Global mobile AR and VR apps market by geography • Mobile AR and VR apps market in EMEA • Mobile AR and VR apps market in Americas • Mobile AR and VR apps market in APAC PART 10: Key leading country • US PART 11: Market drivers PART 12: Impact of drivers PART 13: Market challenges PART 14: Impact of drivers and challenges PART 15: Market trends PART 16: Vendor landscape • Competitive scenario • Key M&A • Key vendors • Other prominent vendors PART 17: Appendix • List of abbreviations PART 18: Explore Technavio List of Exhibits Exhibit 01: Regions considered for global mobile AR and VR apps market 2015-2020 Exhibit 02: Product offerings Exhibit 03: Overview of global mobile AR and VR apps market Exhibit 04: Product life cycle of mobile AR and VR apps 2015 and 2020 Exhibit 05: Global mobile AR and VR apps market 2015-2020 ($ billions) Exhibit 06: Global mobile AR and VR apps market 2015-2020 ($ billions) Exhibit 07: Global mobile AR and VR apps market 2015-2020 (millions of downloads) Exhibit 08: Global mobile AR and VR apps market 2015-2020 (millions of downloads) Exhibit 09: Five forces analysis Exhibit 10: Global mobile AR and VR apps market by end-user 2015-2020 (% share) Exhibit 11: Revenue comparison of global mobile AR and VR apps market by end-user 2015-2020 ($ billions) Exhibit 12: CAGR comparison of global mobile AR and VR apps market by end-user 2015-2020 (%) Exhibit 13: Global mobile AR and VR apps market by enterprises 2015-2020 ($ billions) Exhibit 14: Global mobile AR and VR apps market by consumers 2015-2020 ($ billions) Exhibit 15: Buying criteria for mobile AR and VR apps Exhibit 16: Global mobile AR and VR apps market by industry 2015-2020 (% share of downloads) Exhibit 17: Global mobile AR and VR apps market in gaming and entertainment sector 2015-2020 (millions of downloads) Exhibit 18: Global mobile AR and VR apps market in marketing and advertisement sector 2015-2020 (millions of downloads) Exhibit 19: Global mobile AR and VR apps market in retail sector 2015-2020 (millions of downloads) Exhibit 20: Global mobile AR and VR apps market in industrial sector 2015-2020 (millions of downloads) Exhibit 21: Global mobile AR and VR apps market in healthcare and wellness sector 2015-2020 (millions of downloads) Exhibit 22: Global mobile AR and VR apps market by geography 2015-2020 (% revenue share) Exhibit 23: Revenue comparison of global mobile AR and VR apps market by geography ($ billions) Exhibit 24: CAGR comparison of global mobile AR and VR apps market by geography 2015-2020 Exhibit 25: Mobile AR and VR apps market in EMEA 2015-2020 ($ billions) Exhibit 26: Mobile AR and VR apps market in Americas 2015-2020 ($ billions) Exhibit 27: Mobile AR and VR apps market in APAC 2015-2020 ($ billions) Exhibit 28: Impact of drivers Exhibit 29: Impact of drivers and challenges Exhibit 30: Key M&A and funding in global mobile AR and VR apps market Exhibit 31: Other prominent vendors

Augmented Pixels, Aurasma, Blippar, Catchoom, DAQRI, Wikitude, 8i, Alphaeon, AltspaceVR, Alchemy VR, Apple (Metaio), Blippar, CCP Games, EEVO, Facebook, Google, GoPro, High Fidelity, HTC, Improbable, Infinity Augmented Reality, Inglobe Technologies, Jaunt, Legend3D, Linden Lab, Marxent, Matterport, Movidius, MyDreamVR, NextVR, NGRAIN, Nod Labs, Reload Studios, Resolution Games, uSens, Virtalis, Virtuix, Viscira, VividWorks, VRideo, Seabery, Snaploader, Total Immersion, WorldViz.