TABLE OF CONTENTS I. INTRODUCTION Report Scope and Methodology Executive Summary II. BUSINESS ENVIRONMENT Economic Outlook Key Economic Indicators Industrial Output Population and Labor Foreign Investment Foreign Trade Financial and Tax Regulations Banking System and Regulations Foreign Exchange Taxes, Tariff and Custom Duties III. RESTAURANT INDUSTRY ASSESSMENTS Restaurant Industry Structure Market Size Major Company Sales Market Share of Key Companies Labor Costs Potential Entrants Major Foreign Investments IV. RESTAURANT SALES VOLUMES AND FORECASTS Overview Restaurants Sales and Forecasts Chinese Style Restaurant Market Outlooks Revenues and Forecasts Consumer Taste Preferences Pricing Trends Major Restaurant Chains Other Asian Cuisines Market Outlooks Revenues and Forecasts Consumer Taste Preferences Pricing Trends Major Restaurant Chains Western Restaurant Chains Market Outlooks Revenues and Forecasts Consumer Taste Preferences Pricing Trends Major Restaurant Chains V. RESTAURANT MARKET OUTLOOKS Restaurant Markets Outlook Overview Government Food Packaging Regulations Population by Region Northeast North Southeast Central Southwest Population by Age Group Consumer Spending Trends by Rehion Northeast North Southeast Central Southwest Restaurant Revenues by Region Northeast North Southeast Central Southwest VI. MARKETING STRATEGIES China Market Entry Overview China's Distribution System Rubber Processing Chemicals Distribution Channels Transportation and Freight Infrastructure Communications China’s Market Entry Licensing Franchising E-commerce Trading Companies and Local Agents Representative Offices and Chinese Subsidiaries Wholly Foreign Owned Enterprises VII. RESTAURANT PRODUCER DIRECTORY Restaurant Company Profiles LIST OF TABLES I. INTRODUCTION Economic Outlook Summary Restaurant Supply and Demand Summary II. BUSINESS ENVIRONMENT Key Economic Indicators Industrial Output Population and Labor Force Trends Foreign Investment and Loans Foreign Trade Key Commodity Exports from China China’s Exports to its Leading Trade Partners Key Commodity Imports into China China’s Imports from Its Leading Trade Partners III. RESTAURANT INDUSTRY ASSESSMENTS Major Restaurant Sales in China The Major Restaurant Company Sales and Location in 2013 The Major Restaurant Company Market Share in 2013 Major Foreign Investments IV. RESTAURANT SALES VOLUMES AND FORECASTS Revenues and Forecasts of Chinese Style Restaurant Revenues and Forecasts of Other Asian Cuisines Revenues and Forecasts of Western Restaurant Chains V. RESTAURANT MARKET OUTLOOKS Population by Region Population by Age Consumer Spending Trends by Region Northeast North Southeast Central Southwest Restaurant Revenues by Region Northeast North Southeast Central Southwest LIST OF CHARTS I. INTRODUCTION Restaurant Supply and Demand Summary II. BUSINESS ENVIRONMENT Key Economic Indicators Industrial Output Population and Labor Force Trends Foreign Investment and Loans Foreign Trade Key Commodity Exports from China China’s Exports to its Leading Trade Partners Key Commodity Imports into China China’s Imports from Its Leading Trade Partners III. RESTAURANT INDUSTRY ASSESSMENTS Total Restaurant Industrial Sales in China IV. RESTAURANT SALES VOLUMES AND FORECASTS Revenues and Forecasts of Chinese Style Restaurant Revenues and Forecasts of Other Asian Cuisines Revenues and Forecasts of Western Restaurant Chains Ⅴ. RESTAURANT MARKET OUTLOOKS The Outlook of Restaurant Industry Popular by Region Consumer Spending Trends by Region