2021-2030 Report on Global Brand Licensing Market by Player, Region, Type, Application and Sales Channel

SKU ID : MAR- 19089637

Publishing Date : 06-Sep-2021

No. of pages : 132

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  • This report studies the Brand Licensing market, covering market size for segment by type (Apparels, Toys, etc.), by application (Entertainment, Corporate Trademarks or Brand, etc.), by sales channel (Direct Channel, Distribution Channel), by player (The Walt Disney Company, Meredith Corporation, PVH Corp., Iconix Brand Group, Authentic Brands Group, etc.) and by region (North America, Europe, Asia-Pacific, South America and Middle East & Africa).

    This report provides detailed historical analysis of global market for Brand Licensing from 2015-2020, and provides extensive market forecasts from 2021-2030 by region/country and subsectors. It covers the sales/revenue/value, gross margin, historical growth and future perspectives in the Brand Licensing market.

    Moreover, the impact of COVID-19 is also concerned. Since outbreak in December 2019, the COVID-19 virus has spread to all around the world and caused huge losses of lives and economy, and the global manufacturing, tourism and financial markets have been hit hard, while the online market/industry increase. Fortunately, with the development of vaccine and other effort by global governments and organizations, the negative impact of COVID-19 is expected to subside and the global economy is expected to recover.

    This research covers COVID-19 impacts on the upstream, midstream and downstream industries. Moreover, this research provides an in-depth market evaluation by highlighting information on various aspects covering market dynamics like drivers, barriers, opportunities, threats, and industry news & trends. In the end, this report also provides in-depth analysis and professional advices on how to face the post COIVD-19 period.

    The research methodology used to estimate and forecast this market begins by capturing the revenues of the key players and their shares in the market. Various secondary sources such as press releases, annual reports, non-profit organizations, industry associations, governmental agencies and customs data, have been used to identify and collect information useful for this extensive commercial study of the market. Calculations based on this led to the overall market size. After arriving at the overall market size, the total market has been split into several segments and subsegments, which have then been verified through primary research by conducting extensive interviews with industry experts such as CEOs, VPs, directors, and executives. The data triangulation and market breakdown procedures have been employed to complete the overall market engineering process and arrive at the exact statistics for all segments and subsegments.

    Leading players of Brand Licensing including:
    The Walt Disney Company
    Meredith Corporation
    PVH Corp.
    Iconix Brand Group
    Authentic Brands Group
    Universal Brand Development
    Nickelodeon
    Major League Baseball
    IMG College (Collegiate Licensing Company)
    Sanrio
    Sequential Brands Group
    Westinghouse
    General Motors
    National Basketball Association
    Electrolux
    National Football League
    Warner Bros. Consumer Products
    The Pokemon Company International
    Procter & Gamble
    Ferrari
    Ralph Lauren
    Mattel
    Ford Motor Company
    BBC Worldwide
    The Hershey Company
    Stanley Black & Decker
    PGA Tour
    National Hockey League
    Sunkist Growers
    WWE

    Market split by Type, can be divided into:
    Apparels
    Toys
    Home Decoration
    Software or Video Games
    Food and Beverage

    Market split by Application, can be divided into:
    Entertainment
    Corporate Trademarks or Brand
    Fashion
    Sports
    Others

    Market split by Sales Channel, can be divided into:
    Direct Channel
    Distribution Channel

    Market segment by Region/Country including:
    North America (United States, Canada and Mexico)
    Europe (Germany, UK, France, Italy, Russia and Spain etc.)
    Asia-Pacific (China, Japan, Korea, India, Australia and Southeast Asia etc.)
    South America (Brazil, Argentina and Colombia etc.)
    Middle East & Africa (South Africa, UAE and Saudi Arabia etc.)




    Frequently Asked Questions



    This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.

    • By product type
    • By End User/Applications
    • By Technology
    • By Region

    The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
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