Global Loyalty Programs Category - Procurement Market Intelligence Report

SKU ID : SEdge- 13705125

Publishing Date : 05-Apr-2019

No. of pages : 107

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  • About Loyalty Programs Market
    A loyalty program is a system wherein organizations reward customers that make frequent purchases as a way to retain customers. Customers register their personal information with the company to enroll in the program and are provided with a unique membership/loyalty card, which is used to accumulate reward points at the time of purchase. Suppliers collect customer details such as billing information, purchase patterns, and buying preferences to enhance their customers' experience. There are different types of loyalty programs, which vary depending on the industry where buyers operate. Some of them include rebate or cashback, discount, points, privilege, and discounted/free shipping programs. The category spend momentum is attributed to the extensive usage by end-users such travel and hospitality and retail industries who are deepening their focus on customer-centric strategies.
    Covered in this report
    The report provides actionable insights to improve source-to-contract cycle performance in the Global Loyalty Programs Market. It helps sourcing professionals formulate better category strategies, enhance savings, understand supplier and market challenges, and implement sourcing best practices.

    The report, Global Loyalty Programs Market, provides up-to-date information about market shifts and potential risks, as well as in-depth knowledge of products and services, which can help in planning and in executing category management activities. It focuses on the cost-saving aspects of procurement and on providing insights that can lead to optimization of category spend.

    Category driver
    • Rising adoption of loyalty programs by the e-commerce sector
    • For a full, detailed list, view our report
    Category management strategy
    • Collaborate with suppliers that employ category innovations
    • For a full, detailed list, view our report
    Procurement best practices
    • Selecting the best loyalty program before implementation based on industry
    • For a full, detailed list, view our report
    Key questions answered in this report
    • What are the market dynamics?
    • What are the key market trends?
    • What are the category growth drivers?
    • What are the constraints on category growth?
    • Who are the suppliers in this market?
    • What are the demand-supply shifts?
    • What are the major category requirements?
    • What are the procurement best practices in this market?

    You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.

    Frequently Asked Questions



    This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.

    • By product type
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    • By Technology
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    The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
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