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Online Retail in Nigeria
Summary
Online Retail in Nigeria industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Essential resource for top-line data and analysis covering the Nigeria online retail market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
Key Highlights
The Online retail market includes all sales within each category listed below, provided they take place over the internet, where the payment does not occur in-store on a later occasion. Data is included irrespective of whether the vendor is a pure-play internet company or the online offering of a bricks and mortar retailer.
The Nigerian online retail sector had total revenues of $198m in 2017, representing a compound annual growth rate (CAGR) of 30% between 2013 and 2017.
The electrical & electronics retail segment was the sector's most lucrative in 2017, with total revenues of $123m, equivalent to 62.2% of the sector's overall value.
Internet user penetration in Nigeria for 2017 was 40%, according to Statista, with forecasts suggesting it could increase to 46.5% by 2019.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the online retail market in Nigeria
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online retail market in Nigeria
- Leading company profiles reveal details of key online retail market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Nigeria online retail market with five year forecasts
Reasons to buy
- What was the size of the Nigeria online retail market by value in 2018?
- What will be the size of the Nigeria online retail market in 2023?
- What factors are affecting the strength of competition in the Nigeria online retail market?
- How has the market performed over the last five years?
- What are the main segments that make up Nigeria's online retail market?
Summary
Online Retail in Nigeria industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Essential resource for top-line data and analysis covering the Nigeria online retail market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
Key Highlights
The Online retail market includes all sales within each category listed below, provided they take place over the internet, where the payment does not occur in-store on a later occasion. Data is included irrespective of whether the vendor is a pure-play internet company or the online offering of a bricks and mortar retailer.
The Nigerian online retail sector had total revenues of $198m in 2017, representing a compound annual growth rate (CAGR) of 30% between 2013 and 2017.
The electrical & electronics retail segment was the sector's most lucrative in 2017, with total revenues of $123m, equivalent to 62.2% of the sector's overall value.
Internet user penetration in Nigeria for 2017 was 40%, according to Statista, with forecasts suggesting it could increase to 46.5% by 2019.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the online retail market in Nigeria
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online retail market in Nigeria
- Leading company profiles reveal details of key online retail market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Nigeria online retail market with five year forecasts
Reasons to buy
- What was the size of the Nigeria online retail market by value in 2018?
- What will be the size of the Nigeria online retail market in 2023?
- What factors are affecting the strength of competition in the Nigeria online retail market?
- How has the market performed over the last five years?
- What are the main segments that make up Nigeria's online retail market?
Frequently Asked Questions
This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.
- By product type
- By End User/Applications
- By Technology
- By Region
The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
