Global Direct Marketing Services Market by Manufacturers, Countries, Type and Application, Forecast to 2023

SKU ID : GIR- 11843243

Publishing Date : 22-Jun-2018

No. of pages : 147

PRICE
3480
6960

  • This report studies the direct marketing services market, direct marketing is a form of advertising which allows businesses and nonprofit organizations to communicate directly to customers through a variety of media.

    Scope of the Report:
    This report studies the Direct Marketing Services market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Direct Marketing Services market by product type and applications/end industries.
    Direct marketing services is mainly classified into four types: Direct Mail, Telemarketing, Email marketing, Text (SMS) Marketing, Social media Marketing, Direct Selling, etc. And Direct Mail is the most widely used type which takes up about 30% of the global total in 2016.
    The global Direct Marketing Services market is valued at 5220 million USD in 2017 and is expected to reach 5830 million USD by the end of 2023, growing at a CAGR of 2.3% between 2017 and 2023.
    The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
    North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Direct Marketing Services.
    Europe also play important roles in global market, with market size of xx million USD in 2017 and will be xx million USD in 2023, with a CAGR of xx%.

    Market Segment by Companies, this report covers
    Rapp
    Epsilon
    Wunderman
    FCB
    Acxiom
    Harte-Hanks Direct
    OgilvyOne
    Merkle
    Harland Clarke Corp
    MRM//McCann
    DigitasLBi
    Aimia
    SourceLink
    BBDO
    SapientNitro
    Leo Burnett

    Market Segment by Regions, regional analysis covers
    North America (United States, Canada and Mexico)
    Europe (Germany, France, UK, Russia and Italy)
    Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
    South America (Brazil, Argentina, Colombia)
    Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

    Market Segment by Type, covers
    Direct mail
    Telemarketing
    Email marketing
    Text (SMS) marketing
    Handouts
    Social media marketing
    Direct selling
    Others

    Market Segment by Applications, can be divided into
    Business to Business
    Business to Government
    Business to Consumers
    Others

    Frequently Asked Questions



    This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.

    • By product type
    • By End User/Applications
    • By Technology
    • By Region

    The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
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