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Summary
The use of "natural" oils in beauty formulations has exploded in recent years, creating new opportunities for brands to capitalize on these ingredients across the beauty spectrum. This brief explores the trend in depth and highlights key innovation implications for beauty brands.
Key Findings
- Consumer interest is captured by the use of new and exciting oil types within oil-based beauty and grooming products. The emergence and popularity of exotic oils such as argan oil from Morocco in recent years has increased this demand and there is even more pressure on brands to source ever-more unfamiliar, far-flung oils that can deliver a wide range of beauty benefits.
- Today's consumers are increasingly tenacious and demanding in their quest for natural solutions both in food and drink and in the personal care space. "Natural" beauty oils are well-positioned to capitalize on this sentiment.
Synopsis
- "Opportunities in Beauty Oils" delves into the dimensions and potential of this highly popular trend. With desire for natural, experimental, and effective beauty solutions showing no signs of abating, this creates an exciting innovation platform for brands to capitalize on utilizing oil-based formulations.
- CONSUMER INSIGHT: Data analysed from Canadean's consumer surveys delivers a clear picture of consumer attitudes towards beauty oils.
- DRIVERS: Detailed analysis of the drivers which are causing natural oils to gain momentum across the beauty space.
- INNOVATION: See the best examples of innovation and recommendations for brands operating in the market globally.
Reasons To Buy
- Highlights the key consumer and innovation trends impacting beauty oils.
- Identifies the key consumer attitudes towards beauty oils by region.
- Provides insight and inspiration for innovation programs and new product development.
The use of "natural" oils in beauty formulations has exploded in recent years, creating new opportunities for brands to capitalize on these ingredients across the beauty spectrum. This brief explores the trend in depth and highlights key innovation implications for beauty brands.
Key Findings
- Consumer interest is captured by the use of new and exciting oil types within oil-based beauty and grooming products. The emergence and popularity of exotic oils such as argan oil from Morocco in recent years has increased this demand and there is even more pressure on brands to source ever-more unfamiliar, far-flung oils that can deliver a wide range of beauty benefits.
- Today's consumers are increasingly tenacious and demanding in their quest for natural solutions both in food and drink and in the personal care space. "Natural" beauty oils are well-positioned to capitalize on this sentiment.
Synopsis
- "Opportunities in Beauty Oils" delves into the dimensions and potential of this highly popular trend. With desire for natural, experimental, and effective beauty solutions showing no signs of abating, this creates an exciting innovation platform for brands to capitalize on utilizing oil-based formulations.
- CONSUMER INSIGHT: Data analysed from Canadean's consumer surveys delivers a clear picture of consumer attitudes towards beauty oils.
- DRIVERS: Detailed analysis of the drivers which are causing natural oils to gain momentum across the beauty space.
- INNOVATION: See the best examples of innovation and recommendations for brands operating in the market globally.
Reasons To Buy
- Highlights the key consumer and innovation trends impacting beauty oils.
- Identifies the key consumer attitudes towards beauty oils by region.
- Provides insight and inspiration for innovation programs and new product development.
Frequently Asked Questions
This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.
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The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
